Director, Product Design

Posted Yesterday
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3 Locations
In-Office
211K-351K Annually
Expert/Leader
Social Impact
The Role
Lead product design for GoFundMe’s nonprofit enterprise software suite. Set world-class standards for visual, interaction, and systems design; remain hands-on with high-impact work; drive adoption of the Heart design system; develop scalable AI workflows; influence product roadmaps; and build, coach, and hire design teams and managers. Partner with Product, Engineering, and senior leadership to shape experience vision, design quality, and organizational practices.
Summary Generated by Built In

Want to help us help others? We’re hiring! 

GoFundMe is the world’s most powerful community for good, dedicated to helping people help each other. By uniting individuals and nonprofits in one place, GoFundMe makes it easy and safe for people to ask for help and support causes—for themselves and each other. Together, our community has raised more than $40 billion since 2010.

Join us! We’re searching for a highly skilled and experienced Director of Product Design to lead design for GoFundMe’s Enterprise Software suite for non-profit organizations. In this role, you will define the experience vision that empowers nonprofits to build meaningful connections with their supporters through innovative tools and features. We believe that in a world of AI-generated everything, craft, visual design, and systems are what set great products apart.

Candidates considered for this role will be located in one of the following locations: San Francisco, Los Angeles, or San Diego

The Job

  • Own design quality for your area, and set the bar at world-class. Run structured audits of end-to-end experiences against our quality rubric, and actively work down a design debt backlog. Misses are rare, and you already know about them.
  • Stay hands-on with the highest-stakes work. Give direct, specific critique, and jump in yourself when that’s the fastest path to quality.
  • Defend visual craft and taste in an AI era. Anyone can now generate a plausible screen. You set the standard for what is distinctive, polished, coherent, and on-brand, and you make it visible in the work.
  • Champion our design system, Heart. Own adoption across your teams (company target: 75%), and make sure your teams contribute back, not just consume.
  • Make AI a repeatable advantage. Build workflows your teams can adopt at scale, and report real impact (time saved, quality held steady) to senior leadership. You catch it when speed comes at quality’s expense.
  • Be a business leader alongside Product and Engineering. Help decide what gets built, sequenced, and resourced for the full roadmap, not just how it’s designed.
  • Build and grow a team of designers and design managers who do their best work under your coaching, and contribute to how we define levels and expectations.
  • Teach tribe partners what great design means at GoFundMe, so excellence becomes a shared push, not a design-only concern.
  • Hire for craft. Lead sourcing and hiring that seeks excellence in visual and interaction design, systems thinking, and judgment.
  • Collaborate with design leadership to evolve our long-term experience vision, design systems, and ways of working.

You

  • 10+ years of product design experience, with a portfolio that shows exceptional visual, interaction, and systems craft.
  • A demonstrated record of raising the quality bar across a team, not just your own work.
  • Experience building, scaling, or driving adoption of a design system.
  • Active, hands-on use of AI tools in your own practice, with a clear point of view on how they change design teams, and the judgment to keep quality high.
  • Ability to build evidence-backed narratives that influence the roadmap and senior leadership
  • Ability to attract top design talent through your work and thought leadership
  • Ideally, deep experience with e-commerce platforms, site builders (e.g., Wix, Shopify), and SaaS admin tools.
  • Experience working across both B2B and ideally B2C markets, with an understanding of the unique dynamics of each.
  • Exceptional presentation and communication skills, with the ability to engage stakeholders, executives, and customers, and present on stage at events.
  • The ability to balance business objectives with user needs and team needs. You represent all sides of the business and know how to create the best outcomes for each.
  • You can clearly articulate your design decisions, ideas, and vision.
  • You are empathetic and have a user-centered approach to design.

Why you’ll love it here

  • Make an Impact: Be part of a mission-driven organization making a positive difference in millions of lives every year.
  • Innovative Environment: Work with a diverse, passionate, and talented team in a fast-paced, forward-thinking atmosphere.
  • Collaborative Team: Join a fun and collaborative team that works hard and celebrates success together.
  • Competitive Benefits: Enjoy competitive pay and comprehensive healthcare benefits.
  • Holistic Support: Enjoy financial assistance for things like hybrid work, family planning, along with generous parental leave, flexible time-off policies, and mental health and wellness resources to support your overall well-being.
  • Growth Opportunities: Participate in learning, development, and recognition programs to help you thrive and grow.
  • Commitment to DEI: Contribute to diversity, equity, and inclusion through ongoing initiatives and employee resource groups.
  • Community Engagement: Make a difference through our volunteering program.

We live by our core values: impatient to be great, find a way, earn trust every day, fueled by purpose. Be a part of something bigger with us!

GoFundMe is proud to be an equal opportunity employer that actively pursues candidates of diverse backgrounds and experiences.  We do not discriminate on the basis of race, color, religion, ethnicity, nationality or national origin, sex, sexual orientation, gender, gender identity or expression, pregnancy status, marital status, age, medical condition, mental or physical disability, or military or veteran status.

The annual U.S. salary range for this full-time position is $210,500 - $350,500 + bonus + equity + benefits. The company also offers equity and other benefits to employees, including healthcare, dental, vision, life insurance and 401(k) saving program. In addition to this wage, there are geolocation differentials that will increase pay depending on the work location. Additionally pay may vary depending on other factors including skills, experience, education, or training. Your recruiter can share more about the specific total compensation package based on your location during the hiring process. 

If you require a reasonable accommodation to complete a job application or a job interview or to otherwise participate in the hiring process, please fill out this accommodation form. 

Global Data Privacy Notice for Job Candidates and Applicants:

Depending on your location, the General Data Protection Regulation (GDPR) or certain US privacy laws may regulate the way we manage the data of job applicants. Our full notice outlining how data will be processed as part of the application procedure for applicable locations is available here. By submitting your application, you are agreeing to our use and processing of your data as required. 

Learn more about GoFundMe:

We’re proud to partner with GoFundMe.org, an independent public charity, to extend the reach and impact of our generous community, while helping drive critical social change. You can learn more about GoFundMe.org’s activities and impact in their FY ‘26 annual report.

Our annual “Year in Help” report reflects our community’s impact in advancing our mission of helping people help each other.

For recent company news and announcements, visit our Newsroom.

Skills Required

  • 10+ years of product design experience
  • Portfolio demonstrating exceptional visual, interaction, and systems design craft
  • Demonstrated success raising design quality across a team
  • Experience building, scaling, or driving adoption of a design system
  • Hands-on use of AI tools in design practice
  • Ability to develop evidence-backed narratives that influence roadmaps and senior leadership
  • Ability to attract top design talent through work and thought leadership
  • Experience across B2B markets; B2C experience preferred
  • Exceptional presentation and communication skills
  • User-centered and empathetic design approach
  • Experience with e-commerce platforms, site builders such as Wix or Shopify, and SaaS administration tools
  • Experience building or managing design teams and design managers
  • Ability to present at industry events
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The Company
HQ: Redwood, CA
430 Employees
Year Founded: 2010

What We Do

GoFundMe: The most trusted online fundraising platform. Start a crowdfunding campaign on the site with over $10 Billion Raised. ✓ Read our guarantee!

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