Director of Organic Social

Coffee is “wakeup technology” that hasn’t evolved in 1,500 years and we’re changing that.

Half of Americans have a gene variant that makes metabolizing caffeine difficult, leading to jitters, bloating, and anxiety. Most people shrug and say, “Welp, that’s coffee.” We didn’t.

We built Everyday Dose. A smarter, cleaner coffee that blends functional mushrooms, collagen, and nootropics for energy, focus, and gut health. No crash. No B.S. We’ve served over 300,000 customers and we’re still just getting started.

Now we’re looking for a Director of Organic Social. A creator-minded strategist who lives at the intersection of culture, storytelling, and brand. You’ll own our organic presence across platforms, shaping the voice, content, and community that define Everyday Dose in the world. From TikTok to Threads, Reels to Reddit, you’ll lead the strategy, team, and creative that turn scrolls into superfans.

• 6-8+ years of experience in social media, community, or brand marketing, with at least 2 years in a leadership role.
• Proven experience growing a consumer brand’s organic presence (preferably DTC, CPG, or wellness/lifestyle).
• Deep understanding of TikTok, Instagram, YouTube, Threads, and emerging platforms. What works, why it works, and how to adapt.
• Ability to lead both strategy and content execution guiding creators, writers, and designers to bring your vision to life.
• Fluency in performance metrics (engagement rate, retention, share of voice, follower quality, content ROI).
• Strong creative instincts and storytelling ability. You understand what makes people stop, share, and care.
• Experience collaborating with paid media, influencer, and email/CRM teams to create cohesive brand narratives.
• Skilled in managing agencies, freelancers, and in-house talent.
• Strong project management and leadership skills; thrives in a fast-paced, entrepreneurial environment.
• Bonus: Experience building community-driven programs.
• Bonus: Background in wellness, coffee, or functional CPG.

• Own the Organic Strategy: Build and execute Everyday Dose’s organic social roadmap across brand, product, and community touchpoints.
• Lead the Team: Manage and mentor creators, social strategists, and community managers to deliver best-in-class content and engagement.
• Drive Growth: Grow our organic reach, engagement, and brand love through authentic storytelling, trend adaptation, and data-informed decisions.
• Content Direction: Oversee ideation, creation, and publishing of high-performing content across channels.
• Community Management: Cultivate a loyal community that drives advocacy, UGC, and retention.
• Brand Voice: Ensure all social content aligns with Everyday Dose’s tone. Smart, playful, credible, and human.
• Cross-Functional Collaboration: Partner with Creative, Growth, and Influencer teams to amplify campaigns organically.
• Trendspotting: Stay plugged into culture, adapt fast, test fearlessly, and lead with creativity.
• Analytics & Optimization: Measure, analyze, and report on social performance to continuously improve strategy and outcomes.

• A storyteller with a strategic mind and creator’s heart.
• Obsessed with what makes content click. You don’t just follow trends, you shape them.
• Both analytical and emotional. You care about data and the humans behind it.
• A brand builder who can connect Everyday Dose’s mission to real human behavior.
• Collaborative, adaptable, and ready to scale a brand that’s rewriting the rules of coffee.

• Be part of a mission-driven company revolutionizing the way people start their day.
• Competitive salary with performance-based incentives.
• Equity opportunities in a rapidly growing brand.
• Flexible, remote work environment.
• A passionate, creative team that values experimentation and excellence.