Director, Omnichannel Enablement (Pharma Exp)

Posted 14 Days Ago
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Philadelphia, PA
Hybrid
7+ Years Experience
Marketing Tech
The Role
The Director will lead the Omnichannel Enablement team in executing digital transformation strategies, managing marketing campaigns, driving digital tool adoption, and ensuring operational efficiency in the healthcare sector. They will oversee team performance, improve client relationships, and provide strategic insights on digital trends.
Summary Generated by Built In

The Klick Omnichannel Enablement team is seeking a highly skilled and experienced Director with extensive knowledge of the healthcare industry across both physician and patient digital marketing and related strategies. The ideal candidate will possess core expertise in strategic thinking, building and strengthening client relationships, foundational knowledge across all digital channels, campaign management, and have a strong understanding of sales and marketing within the life sciences and/or healthcare industry. As the Director, you will be responsible for leading and overseeing the digital transformation initiatives. Working closely with your technology delivery partner, your primary focus will be on leveraging digital technologies and strategies to drive growth, enhance customer experiences, and improve operational efficiencies for your clients and their brands.


If you are a visionary leader with a passion for digital transformation in the healthcare sector and possess the required expertise in client management and digital marketing, we invite you to join our dynamic team as the Director, Omnichannel Enablement.

Responsibilities:

  • Develop and execute digital transformation strategies that align with organizational goals 
  • Lead the design, implementation, and management of digital marketing campaigns targeting patients, healthcare professionals (HCPs) and other stakeholders
  • Collaborate cross-functionally to identify opportunities for digital innovation, process improvements, and revenue generation
  • Drive adoption of digital tools to improve customer engagement, data analytics, and overall operational effectiveness
  • Sharpen and hone your understanding of healthcare data and data strategy
  • Manage client, partner, and vendor relationships to ensure successful project delivery 
  • Oversee a team of consultants supporting their growth and development
  • Lead a high-performing team that fosters innovation, collaboration and continuous learning
  • Monitor and optimize campaign performance with data-driven insights
  • Provide strategic guidance and thought leadership on digital trends within the healthcare and life sciences sector
  • Stay informed on regulatory guidelines and compliance requirements
  • Represent the organization at industry events and forums for visibility and partnerships

Requirements:

  • Bachelor's degree in marketing, technology, business administration, or a related field. Advanced degree preferred
  • Extensive experience (8+ years) in digital transformation, digital marketing, and campaign management, preferably within a large consulting company
  • In-depth knowledge of the healthcare industry and strong familiarity with sales and marketing strategies specifically
  • Proven track record of successfully leading and implementing digital transformation initiatives, delivering measurable results
  • Exceptional communication and interpersonal skills, with the ability to effectively engage and influence stakeholders at all levels of the organization
  • Strong leadership abilities, with a demonstrated aptitude for both strategic thinking and hands-on execution
  • Solid understanding of healthcare related data and data strategy
  • Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously
  • Proficiency in leveraging digital technologies, analytics tools, and marketing automation platforms
  • Familiarity with regulatory compliance guidelines related to digital marketing in the healthcare industry is an asset

#LI-AH1 #LI-Hybrid


Klick is consciously creating a culture where everyone can thrive and grow in their careers. We believe that our best work comes from our diverse backgrounds, perspectives, and skills. We strongly encourage members of historically underrepresented communities to apply, including Black people, Indigenous peoples, and other people of colour, people with disabilities, people from gender and sexually diverse communities and people with intersectional identities.


We’re also committed to developing an inclusive, barrier-free recruitment process and work environment. Should you require any accommodation, please contact us at [email protected] and we will work with you to meet your accessibility needs and ensure you have a positive experience.

The Company
Chicago, IL
1,408 Employees
On-site Workplace
Year Founded: 1997

What We Do

Klick is over 1000 people passionate about life sciences, dedicated to doing things differently. Since 1997, we’ve been a commercial partner laser focused on developing, launching, and supporting life sciences brands to maximize their full market potential.

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