Director of Marketing

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PayJunction is seeking a Director of Marketing to rebuild PayJunction's account-based marketing engine end to end: the accounts we target, the content that converts them, and the team that delivers it across our automotive and veterinary verticals.
Why PayJunction?

PayJunction is relentless and emphatical about helping others.  We exist to drive the success of our partners.  Specifically, the developers who connect to us, businesses who process payments through us, and all of our team members who work with us at PayJunction.

We believe dreams inspire people to start a business, and others to partner with them.  While building dreams, entrepreneurs and business professionals will face many challenges along the way. We believe great partners can make all the difference.

We are your dream partner.  
Your success is our success. 
Our dream is to help you realize yours.

We exist to drive the success of our partners.  We do this by fundamentally changing the way you transact with others.  We just happen to make great payment systems.  If you love helping others succeed, in a culture that celebrates perfecting your craft, consider partnering with us.

Location

PayJunction takes a Flex First approach to work environments. This means that our team members can choose to work from our Santa Barbara office or remotely from home. We ensure that everyone has the resources and equipment to work where they feel most productive. We trust our teams to make the best decision for their work environment. All PayJunction employees must reside in one of the following states: CA, IL, TX, MN, CO, GA, NY, MA, CT.    

Mission

Our Marketing team’s mission is to own PayJunction's pipeline by turning market insight into measurable demand, leading every go-to-market motion from product inception through customer onboarding and expansion. This means running an account-based marketing engine that targets, warms, and converts the accounts Sales most needs to win, creating content and campaigns that land, convert, and perform rather than adding to the noise, delivering Sales deep, qualified pipeline coverage from warm, engaged, intent-qualified leads, and leading the annual planning process that aligns product launches, campaigns, and budget to revenue goals.  

Vision

Our Marketing team's vision is to be the growth engine PayJunction's revenue plan depends on: every product launch lands with a market ready to buy, every campaign is judged against the pipeline it created, and Sales never wonders where its next deal is coming from.

Job Responsibilities

• Own pipeline coverage for Sales, building and running the account-based marketing engine that selects, tiers, and warms the accounts Sales most needs to win.
• Partner directly with Sales leadership on MQL definitions, routing, and lead quality, sitting in on sales calls to keep marketing accountable to pipeline that actually converts.
• Set and enforce the bar for content and campaigns that are specific, credible, and convert without ever reading as spam, personally editing high-stakes assets before they ship.
• Build a repeatable campaign process from brief through measurement, sequencing outreach so accounts warm up rather than get blasted, and retiring plays that stop producing pipeline.
• Lead the quarterly and annual planning process, aligning product launches, campaigns, and budget to revenue goals, and keep every launch backed by a go-to-market plan well ahead of ship date.
• Own marketing operations, reporting, and the intent and signal data stack, keeping scoring, routing, and attribution current and turning buying signals into triggered account plays.
• Assess and rebuild the marketing team around the account-based motion, hiring and coaching toward the standard this seat demands.
• Own positioning and competitive narrative for the product portfolio, equipping Sales with battlecards and proof points and feeding market insight back to Product.

Qualifications

• 8+ years in B2B marketing with 3+ years of direct hiring, coaching, and performance authority over a marketing team. 
• Personal accountability for a marketing-sourced pipeline or revenue target in a prior role, with the ability to speak to the number and the result. 
• Has built and run an account-based marketing program end to end, from account selection through measured pipeline outcomes. 
• A portfolio of marketing content you personally wrote or edited (ad copy, landing pages, email sequences, or campaign narratives), with results to show for it. 
• Hands-on experience with marketing automation (HubSpot or comparable) integrated with Salesforce for scoring, routing, and attribution. 
• Experience leading at least two full product go-to-market launches, from positioning and sales enablement through post-launch measurement. 
• Preferred: signal/intent data platform experience (6sense, Demandbase, Clearbit); a payments or B2B SaaS background; partner/ISV channel marketing; a marketing, business, or related degree (strong track record substitutes). 

About PayJunction

Founded in 2000 by three UCSB graduates, PayJunction has grown from a bootstrapped startup to a recognized and respected leader in the payments industry. PayJunction processes more than $12 billion dollars annually for thousands of businesses with solutions that make it easy to accept credit and debit card payments in-store, online, and on-the-go.

Our people-first culture values long-term relationships over short-term profits. Honesty and integrity are part of every interaction with partners, customers and employees. We foster a collaborative work environment, where creative ideas are welcomed, teams are inspired, and success is celebrated. PayJunction is a place where you can find experienced mentors and supportive friends who are committed to your growth.

Total Rewards Plan

• Health, dental, and vision paid 100% by company for you and your dependents
• 401k with 6% match
• FSA and Dependent Care FSA
• Long-term & short-term disability coverage for you paid 100% by company
• 8 paid company holidays per year
• 2 paid floating holidays per year
• 1 paid volunteer day per year
• Paid Time Off
• Home office equipment stipend
• Annual Learning Stipend
• Quarterly “fun budgets” for team bonding events
• Opportunity to be part of a company that is changing a whole industry
• Opportunity for growth within the company
• Opportunity for remote, in-office, or hybrid work 

Office Environment

• The opportunity to choose the work environment that best suits you - remote, in-office, or hybrid.
• All remote & hybrid team members can enjoy:
  • Company-provided equipment for your home office
  • An equipment allowance for home office essentials
  • The opportunity to work at one of Glassdoor's Top 30 Best Places to Work in the US, 2020!
• Those who choose to come into the office can look forward to:
  • Bright and open offices in downtown Santa Barbara
  • Stocked snack kitchens 
  • Collaborative work spaces with Herman Miller chairs, height-adjustable desks, and a large 32-inch monitors
  • Dog-friendly office

Company Values

• Build the Dream
• Put People First
• Value Long Term Relationships Over Short Term Profit
• Make it Simple
• Be Data Driven
• Own It

The base salary range for this role is $180k - $200k/year plus our Total Rewards Plan benefit package. Actual base salary offered will vary depending on factors including but not limited to: education, experience, skills and qualifications.

PayJunction is an equal opportunity employer. We strive to create a work environment where people from all backgrounds and identities thrive. We firmly believe that more diversity and inclusion in our workforce creates a stronger team, product, and culture.

In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire. PayJunction reserves the right to conduct background and/or credit checks on all of its potential employees.