Director, DMO Sales

Posted Yesterday
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Coral Gables, FL, USA
In-Office
140K-170K Annually
Senior level
Other • Travel
The Role
Leads KAYAK’s North American destination marketing organization sales function, owning revenue targets, go-to-market strategy, strategic accounts, new business, renewals, and team performance. Builds executive relationships with tourism boards and agencies, develops data-driven integrated media plans, partners with Product and Client Success, and represents KAYAK at industry events. Requires deep DMO relationships, media sales expertise, complex negotiation skills, and up to 20% travel.
Summary Generated by Built In

KAYAK, part of Booking Holdings (NASDAQ: BKNG), is a leading travel search engine. With billions of queries across our platforms, we help people find their perfect flight, stay, rental car and vacation package. We're also transforming business travel with a new corporate travel solution, KAYAK for Business.

 

As an employee of KAYAK, you will be part of a travel company that operates a portfolio of global metasearch brands including momondo, Cheapflights and HotelsCombined, among others. From start-up to industry leader, innovation is in our DNA and every employee has an opportunity to make their mark. Our focus is on building the best travel search engine to make it easier for everyone to experience the world.

 

KAYAK is seeking a Director, DMO Sales to lead our partnerships with tourism boards and destination marketing organizations. You will build and run the DMO sales function within KAYAK Media, working closely with NORAM Commercial leadership in a fast-paced, data-driven environment.

 

This is a leadership role with ownership of the NORAM DMO revenue number. You will lead a team of sellers, set the strategy for how KAYAK sells to destinations, and personally lead the most strategic DMO relationships and executive-level deals. You will report to the Senior Director NORAM Ad Sales and partner with Product, Client Success, and KAYAK Media leadership. This role is for a proven sales leader with an established network of senior contacts in destination marketing.

 

This role is required to work from our Miami office 3 days a week.

 

In this role, you will:

  • Own the DMO revenue target. Be accountable for the DMO quota, including forecast accuracy, pipeline health, and attainment across your team.

  • Set the DMO go-to-market strategy. Define territory plans, account segmentation, pricing, and packaging across regions, and iterate on our playbook to grow DMO revenue across NORAM

  • Lead the most strategic accounts and deals. Personally own executive relationships with top DMOs and their agencies, and step in on complex, multi-stakeholder negotiations.

  • Drive new business and growth. Set the prospecting strategy, open new markets, and push renewals, upsells

  • Shape the offering with Product and KAYAK Media. Bring market feedback, a competitive read, and business cases for new products, pricing changes, and investment decisions.

  • Champion data-driven selling. Set the standard for media plans that tie KAYAK data to destination outcomes like visitation and incrementality, across custom, programmatic, OOH, and influencer.

  • Partner with Client Success on performance. Make sure insights turn into optimizations that drive renewals and growth.

  • Represent KAYAK in destination marketing. Speak at industry events, lead executive pitches, and present results and strategy to senior leadership.

 

Please apply if you have:

  • Required: prior experience selling to or working directly with DMOs or tourism boards, with existing relationships in the space.

  • 8+ years of media sales experience, ideally in Travel/Tourism or Content/Integrated Media.

  • Proven track record of exceeding high quotas, including consistently generating new business.

  • Expert-level data storytelling skills, including a strong understanding of incrementality, visitation trends, and how to connect campaign results to destination outcomes.

  • Demonstrated ability to independently launch and sell new-to-market products.

  • Strong public speaking skills and experience presenting at industry events, conferences, and to senior stakeholders.

  • Expert-level negotiation and communication skills, with experience closing complex, multi-stakeholder deals.

  • Prior experience working directly with media agencies, including planning and buying teams.

  • High level of fluency with custom executions, programmatic, OOH, influencer campaigns, and other integrated media.

  • Strong analytical skills and a strategic approach to solving complex business problems.

  • Industry knowledge and contacts within the online media landscape and the travel search ecosystem.

  • Ability to thrive in an unstructured, fast-paced environment, with a collaborative, results-oriented approach.

  • Willingness to travel up to 20% of the time.

  • A relevant BA/BS degree is desirable.

 

Benefits and Perks

  • Work from (almost) anywhere for up to 20 days per year

  • Focus on mental health and well-being:

    • Company-paid therapy sessions through SpringHealth

    • Company-paid subscription to HeadSpace

    • Company-wide week off a year - the whole team fully recharges (and returns without a pile-up of work!)

    • No meeting Fridays

    • Paid parental leave

    • Generous paid vacation + time off for your birthday

    • Paid volunteer time

  • Focus on your career growth:

    • Development Dollars

    • Leadership development

    • Access to thousands of on-demand e-learnings

  • Travel Discounts

  • Employee Resource Groups

  • Competitive retirement and health plans

  • Free lunch 2 days per week

  • Fun quarterly events such as boat trips, arcades, ski trips, Thursday happy hours, and more

 

Compensation
There are a variety of factors that go into determining a salary range, including but not limited to external market benchmark data, geographic location, and years of experience sought/required. The range for this Florida based role is $140,000-170,000, not inclusive of annual bonus and recurring RSU grants.

 

We offer a competitive base salary and benefits including: health benefits; flexible spending account; retirement benefits; life insurance; paid time off (including PTO, paid sick leave, medical leave, bereavement leave, floating holidays and paid holidays); and parental leave benefits.

 

Inclusion

At KAYAK, we want everyone to have the space to grow, share ideas and do great work. That's why we're focused on hiring the best talent from all walks of life and experiences, supporting them well and making sure no one feels like they have to fit a mold to belong here.

 

Need any adjustments for the interview, application or on the job? No problem - just give us a heads-up. We've got you.
#AC-L1

Skills Required

  • Prior experience selling to or working directly with destination marketing organizations or tourism boards, with existing relationships in the space
  • 8+ years of media sales experience, ideally in travel, tourism, content, or integrated media
  • Proven track record of exceeding high quotas and consistently generating new business
  • Expert-level data storytelling skills, including incrementality, visitation trends, and destination outcomes
  • Experience independently launching and selling new-to-market products
  • Strong public speaking skills and experience presenting at industry events, conferences, and to senior stakeholders
  • Expert-level negotiation and communication skills, including complex multi-stakeholder deals
  • Experience working directly with media agencies, including planning and buying teams
  • Fluency with custom executions, programmatic, out-of-home, influencer campaigns, and integrated media
  • Strong analytical skills and strategic approach to complex business problems
  • Industry knowledge and contacts within online media and the travel search ecosystem
  • Ability to thrive in an unstructured, fast-paced, collaborative, results-oriented environment
  • Willingness to travel up to 20% of the time
  • Relevant bachelor's degree

KAYAK Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about KAYAK and has not been reviewed or approved by KAYAK.

  • Leave & Time Off Breadth — Time off is positioned as generous, with team‑wide downtime, paid volunteer time, and location‑specific vacation allotments in certain offices. Public descriptions also highlight generous PTO and paid sick days.
  • Healthcare Strength — Health coverage is described as comprehensive, including medical, dental, vision, and mental‑health support such as Headspace and access to counseling in some programs. Employer-verified listings also reference wellness resources and related benefits.
  • Fair & Transparent Compensation — Compensation philosophy emphasizes Equal Pay and a commitment to closing the global pay gap. Some job postings disclose salary ranges and note equity or bonus eligibility, reinforcing transparency for certain roles and locations.

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The Company
HQ: Stamford, CT
1,002 Employees
Year Founded: 2004

What We Do

KAYAK, part of Booking Holdings (NASDAQ: BKNG), is the world's leading travel search engine. With billions of queries across our platforms, we help people find their perfect flight, stay, rental car, cruise, vacation package. We also support business travelers with KAYAK for Business, our free corporate travel solution and are transforming the in-travel experience with our app and new hotel and accommodation software. Want to join a talented team that’s eager to solve the world’s travel problems (and have a bit of fun)? As an employee of KAYAK, you’ll be part of a global network including OpenTable and a portfolio of travel metasearch brands like Swoodoo, checkfelix, momondo, Cheapflights, Mundi and Hotels Combined. So join us, and help others experience the world through dining and travel.

Why Work With Us

What's most unique about KAYAK is the way we empower our team to lead their best lives - in and out of the workplace. Our Work from Almost Anywhere policy is built for and by our team. It gives us the flexibility to choose where and how we work best.

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