About the Role
Glean is seeking a strategic, analytical, and execution-oriented Director, Digital Marketing to lead the digital growth engine for our Enterprise AI platform. This leader will own Glean’s digital channels, web experience, and performance strategy, connecting audience insights and company priorities to measurable engagement, qualified pipeline, and revenue impact.
You will:
- Define Glean’s global digital marketing strategy across paid media, search, website, email, social, retargeting, and emerging digital channels.
- Own digital performance goals and reporting, connecting channel activity to qualified engagement, meetings, pipeline, revenue, efficiency, and return on investment.
- Lead paid media strategy across platforms such as Google Ads, LinkedIn, programmatic, and video, including audience strategy, budget allocation, forecasting, agency management, creative testing, and optimization.
- Own and grow AI visibility by optimizing brand presence and content discoverability across AI-driven answer engines and LLM-powered digital experiences (Answer Engine Optimization/AEO).
- Partner with Demand Generation, ABM, Field Marketing, Product Marketing, Sales, SDRs, Marketing Operations, RevOps, Web, Content, and Creative to build integrated full-funnel programs.
- Own the website and conversion optimization roadmap, improving messaging, user experience, landing pages, forms, calls to action, personalization, and conversion paths.
- Build a disciplined experimentation program across audiences, messaging, offers, creative, media mix, landing pages, and funnel experiences.
- Advance Glean’s visibility across traditional search and AI-driven discovery through SEO, answer engine optimization, generative engine optimization, structured content, and technical foundations.
About you:
- 10+ years of digital, growth, performance, demand generation, or revenue marketing experience, including leadership experience in B2B SaaS, enterprise technology, or AI.
- Proven success building multi-channel digital programs that drive qualified pipeline, revenue, and efficient growth in a complex, sales-led environment.
- Deep experience across paid search, paid social, programmatic or display, retargeting, web marketing, CRO, experimentation, SEO, analytics, and campaign operations.
- Experience developing account-based digital programs and partnering with Sales, SDRs, ABM, Field Marketing, Product Marketing, Demand Generation, and RevOps.
- Strong analytical and business acumen, with experience connecting digital performance to conversion rates, pipeline, revenue, attribution, forecasting, and ROI.
- Demonstrated ability to lead teams, manage budgets and agencies, influence senior stakeholders, and bring structure to ambiguity.
- AI-fluent and hands-on, with a track record of using AI to improve marketing strategy, personalization, analysis, reporting, and team productivity.
Location:
- This role is hybrid (4 days a week in San Francisco or Mountain View office)
Compensation & Benefits:
The standard base salary range for this position is $253,000 - $291,500 annually. Compensation offered will be determined by factors such as location, level, job-related knowledge, skills, and experience. Certain roles may be eligible for variable compensation, equity, and benefits.
We offer a comprehensive benefits package including competitive compensation, Medical, Vision, and Dental coverage, generous time-off policy, and the opportunity to contribute to your 401k plan to support your long-term goals. When you join, you'll receive a home office improvement stipend, as well as an annual education and wellness stipends to support your growth and wellbeing. We foster a vibrant company culture through regular events, and provide healthy lunches daily to keep you fueled and focused.
We are a diverse bunch of people and we want to continue to attract and retain a diverse range of people into our organization. We're committed to an inclusive and diverse company. We do not discriminate based on gender, ethnicity, sexual orientation, religion, civil or family status, age, disability, or race.
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Skills Required
- 10+ years of digital, growth, performance, demand generation, or revenue marketing experience
- Leadership experience in B2B SaaS, enterprise technology, or AI
- Proven success building multi-channel digital programs that drive qualified pipeline, revenue, and efficient growth
- Deep experience with paid search, paid social, programmatic or display, retargeting, web marketing, CRO, experimentation, SEO, analytics, and campaign operations
- Experience developing account-based digital programs and partnering with Sales, SDRs, ABM, Field Marketing, Product Marketing, Demand Generation, and RevOps
- Strong analytical and business acumen connecting digital performance to conversion rates, pipeline, revenue, attribution, forecasting, and ROI
- Ability to lead teams, manage budgets and agencies, influence senior stakeholders, and bring structure to ambiguity
- AI fluency and hands-on experience using AI to improve marketing strategy, personalization, analysis, reporting, and team productivity
Glean Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Glean and has not been reviewed or approved by Glean.
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Healthcare Strength — Healthcare coverage includes employer-provided medical, dental, and vision across U.S. roles. Descriptions of benefits and third‑party listings characterize core health offerings as solid.
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Equity Value & Accessibility — Equity is widely offered via stock options and highlighted as a core part of total rewards. Engineering packages are portrayed as particularly competitive when equity value is considered.
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Leave & Time Off Breadth — Time off includes flexible PTO and a company‑wide winter break. Parental leave is described as generous in public listings, though specifics are not consistently published.
Glean Insights
What We Do
Glean searches across all your company’s apps to help you find exactly what you need and discover the things you should know. ? AI-powered workplace search. ? Personalized results and knowledge discovery. ⚡ Easy to use, ready to go— right out of the box.
