Director of Digital Marketing/Ecommerce

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Lehi, UT, USA
In-Office
Retail
The Role
Company Description

Trove Brands is a privately-held house of brands including BlenderBottle®, Owala™, and Whiskware™. Our patented and best-selling products are designed to simplify and improve everyday life with leading-edge innovation, incomparable quality, and aspirational style.

A career at Trove Brands is not about punching the clock. It’s about embracing exciting and fast-paced opportunities that sharpen your skills, drive innovation, and play an integral role in growing our global reach. Your work will not only impact the company, it will impact the lives of millions of people around the world. When you step up to a career at Trove, you step up to cutting-edge excellence. You sign up for bold action and invigorating synergy. You agree to face—and break through—new challenges every single day.

Job Description

We’re looking for a Director of Digital Marketing & eCommerce who is more than just experienced — they’re a builder, a leader, and a culture-carrier. This is a pivotal leadership role responsible for scaling digital marketing and eCommerce strategies, leading high-performing teams, and creating meaningful customer experiences across all digital touchpoints.

  • Own and execute the digital strategy across paid, owned, and earned channels to drive growth and customer engagement.
  • Lead multi-channel campaigns, including paid search, paid social, email/lifecycle marketing, SEO, affiliate, and more.
  • Oversee eCommerce operations, site merchandising, CRO, and overall user experience across key platforms (e.g., Shopify Plus, Salesforce Commerce, Magento).
  • Manage, inspire, and grow a high-performing team, offering a balance of tactical guidance and strategic leadership.
  • Collaborate cross-functionally with creative, merchandising, product, analytics, and engineering teams to bring campaigns and initiatives to life.
  • Use performance data and customer insights to drive continuous optimization and long-term strategic roadmaps.
  • Champion innovation, testing, and experimentation to unlock scalable growth opportunities.

Qualifications

  • 7–10+ years in digital marketing and/or eCommerce, with 3+ years in people leadership.
  • Proven success in leading digital strategies across paid media, email/lifecycle, SEO, and site merchandising.
  • Experience managing eCommerce platforms and collaborating with product and engineering teams.
  • Strong ability to lead and develop teams in a high-growth or scrappy environment.
  • Deep understanding of data-driven decision-making and performance optimization.
  • Exceptional communication and project management skills.
  • Emotionally intelligent leadership with humility, empathy, and clarity.

Additional Information

Our culture is passionate, entrepreneurial, and full of energy. We value innovation through collaboration. And while we work smart and hard, we also connect and celebrate with just as much gusto. We host team-building activities, athletic events, and seasonal celebrations to foster a sense of community and recognize accomplishments. Bottom line? You’ll love it here.

Among the many benefits our team members enjoy are:

  • Comprehensive medical, dental, and vision care
  •  Paid Time Off     
  • 401 (k) package with employer matching
  • Full indoor basketball/volleyball court
  • Fully equipped fitness center (cardio, weights, functional fitness area, lockers and showers, etc.)
  • Yoga studio
  • Meditation/Nap room
  • And much more!

Trove Brands is an equal opportunity employer.

Unfortunately, phone calls about this position are not accepted.

This position will be in the office. 

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The Company
HQ: Lehi, UT
161 Employees
Year Founded: 2000

What We Do

Trove Brands is a privately held house of brands including BlenderBottle®, Owala®, Avana®, and Whiskware®. The company’s patented and best-selling products are sold in over 90,000 retail locations across 90+ countries, and online at blenderbottle.com, owalalife.com, avana.com, and whiskware.com. The Trove Brands global headquarters is located in Lehi, Utah. For additional information, visit trovebrands.com.

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