Reacher is the #1 TikTok Shop Partner helping brands like Under Armour, Hanes, HeyDude, and Logitech scale their affiliate marketing. We’ve crossed 7 figures in ARR, backed by Y Combinator, and are raising our seed round to double the team this year.
Our vision is to become the operating system for social commerce - powering brands and creators to connect and grow across TikTok, Instagram Shopping, YouTube Shopping, Shopify, and Amazon.
We’re at the frontier of applying AI to the creator economy with the largest brands and creators in the world. Every pixel you design will have real-world impact, used daily by brands driving millions in GMV.
Design like it's a game, not a manual
Design for magical leverage, not control
Design to learn first, perfect second
All with the goal of making the user feel understood and one with the product
Lead and scale the design function at Reacher — defining our design culture, principles, and long-term vision.
Build, mentor, and grow a world-class design team spanning product, brand, and research.
Own end-to-end product design: research, user flows, wireframes, visual design, and prototyping.
Partner closely with founders, engineers, and PMs to translate customer pain points into intuitive workflows.
Contribute to and evolve Reacher’s design system across web and mobile.
Champion user-centered thinking across the company — translating insights into product strategy and measurable outcomes.
Bring creative energy and storytelling to how brands and creators experience our platform.
Think five levels deep about the consequences of design decisions.
You move fast but think deeply — balancing craft with clarity.
You’ve led design teams or initiatives at a fast-moving startup.
You're lighting fast with hi-fi Figma designs.
You have strong product intuition and can connect user needs to business impact.
You are a first-principles thinker with a hockey-stick learning curve.
You’re collaborative, kind, and low-ego — but uncompromising on taste and quality.
You have 5+ years of product design experience.
You’re in SF or open to relocating.
Portfolio Review & Experience Questions
One week work trial
Conversation with CEO & Founder
We’re post-revenue and solving real problems for real customers.
You’ll get autonomy, speed, and visibility.
Your designs will ship to customers within days, not months.
You’ll join a strong engineering-first culture where design is at the table.
You’ll shape not just the product but also the company.
Top Skills
What We Do
Reacher streamlines TikTok Shop influencer marketing by automating tedious tasks, eliminating the need to hire a VA or spend countless hours on influencer outreach and management.
