About Westman Atelier
A new standard of clean luxury. Founded by world-renowned editorial makeup artist Gucci Westman, Westman Atelier is a curated edit of skin-loving, performance-first makeup that is always effortless, never overdone. A mother, makeup artist, and champion of holistic living, Gucci believes passionately that ‘luxury’, ‘efficacy’ and ‘clean’ can be synonymous with exceptional makeup.
- A skincare approach to high performance make-up formulated with clean ingredients and no-compromise integrity
- Balancing perfect shades and buttery textures that melt into the skin with plant-based actives and cutting-edge science
About Our Founder
Gucci Westman has more than 20 years of professional experience as a major editorial makeup artist, contributing to publications like Vogue and Harper’s Bazaar. Gucci is known for creating dewy, supernaturally glowy looks and her highly coveted “second-skin approach” to makeup, resulting in naturally beautiful, radiantly amplified skin.
Position Summary
Reporting to the Head of Content, the Director, Creative Content Production is responsible for producing visual brand assets (stills and moving image) across new campaigns and core, as well as Westman Atelier social channels. This role reports directly to the Head of Content.
Responsibilities:
- Ideate, execute and deliver Westman Atelier brand content (video and photo) across digital, marketing, social and retail.
- End to end ownership of all model shoot production including casting, photo booking and production including campaigns, PDP, product launches, and social.
- Partner with external Creative Director and/or agencies to execute campaign shoots and receive sign off from founders and CMO.
- End to end ownership of PDP model shoots production including casting, photo booking, production, post pro, etc
- Present talent and concepts to founders and CMO for sign off
- Research and outreach to new talent (directors, photographers, stylists, set designers, etc) for photo, video and casting.
- Produce in house editorial content and special projects inclusive of Gucci content to drive engagement, brand and revenue in partnership with Social team.
- Ensure low fi and high fi content meets channel performance expectations while maintaining brand guidelines
- Liaise with Post Production Manager on all aspects of post including photo and video editing, retouching and communicating with art and store design teams for final layouts
- Oversee and negotiate content team annual photo and video budgets, usage rights and contracts with agencies, and invoicing.
- Partner with creative and social team on execution of photo and video projects for various brand departments including marketing, sales, digital and social
- Present annual photo shoot budget and other content budget line items to CMO
- Partner with retail and education teams on content requests including, but not limited to special programs, founder led content and internal education videos
Requirements:
- 7+ years experience in a creative production role
- Highly organized individual
- Understanding of asset and video best practices across the digital and print brand space
- Attention to detail
- Creative and Strategic
- Strong cross functional partnership
- Strong brand understanding and taste level
- Prior luxury and beauty experience preferred
Only candidates located in New York will be considered
Westman Atelier offers a holistic total compensation package designed to support employees in all aspects of life, including a robust suite of health benefits, wellness perks, 401k, and paid parental leave. The base salary for this position will range from $125,000 - $150,000. Exact compensation may vary based on job related skills, experience, and location.
Skills Required
- 7+ years of experience in a creative production role
- Highly organized
- Understanding of asset and video best practices across digital and print brand spaces
- Strong attention to detail
- Creative and strategic capabilities
- Strong cross-functional partnership skills
- Strong brand understanding and taste level
- Prior luxury and beauty experience
- Must be located in New York
What We Do
Founded in 2018 by professional makeup artist Gucci Westman. For Westman, there are three vital signs of modern beauty: luxury, efficacy, and clean, consciously-crafted ingredients. For her first makeup line, she combines supremely buttery, rich textures with the best plant-based active ingredients. The ultimate naturally beautiful complexion — now available to everyone. We are creating a new standard in luxury that we like to call consciously crafted beauty. Consciously crafted beauty means a transparent and thoughtful approach to innovation that recognizes modern needs, balancing ethical beauty standards with science, technology and product performance. It means we are always evolving and learning. And it means we are passionately committed to products formulated with integrity. We believe makeup should do more than enhance — it should calm, nourish and balance. Westman Atelier ingredients are thoroughly and thoughtfully curated by both artist and chemist so you can enjoy skin-benefiting, non-toxic makeup that performs at the highest possible standard. Our commitment is to constantly review, research and reassess our ingredients as fresh information comes to light — in the meantime, we’ll always be completely transparent about our formulations, which meet the European Union’s rigorous standards for clean beauty. And we promise never to use, parabens, PEGs, phthalates and many other harmful chemicals. Feel good about your skin from the inside out.
