Director of Commercial - AI B2B SaaS | Berlin

Posted 2 Days Ago
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Berlin, DEU
In-Office
Senior level
Artificial Intelligence • Professional Services • Sales • Consulting
The Role
Own commercial growth for an early-stage AI B2B SaaS company. Close new-logo deals with freight forwarders and enterprise accounts, build pipeline, manage sales discipline, and provide market feedback to product and strategy. Initially sell hands-on, then recruit and lead Account Executives and SDRs while establishing scalable sales operations. The role requires experience closing B2B SaaS deals in conservative industries, building sales functions from scratch, and fluency in German and English.
Summary Generated by Built In
Our client is a early stage AI B2B SaaS Start-Up that automates document-heavy financial workflows in freight – a €600B+ market that still runs on PDFs and manual checks.
The company is backed by Tier-1 VCs, founded by an ex-executive of a German unicorn and has already closed industry flagship industry players as first customers and strategic investors.
Aufgaben
* New logo closing: Own deals end-to-end, from discovery to close – winning freight forwarders in the German Mittelstand and landing selected enterprise accounts.
* Self-built pipeline: Own pipeline generation – steer the SDR agency or hire your own SDRs, and proactively ask for the resources required to open new channels.
* Sales craft: Bring deal discipline to a conservative, low-urgency market – qualification, forecasting, sales enablement, and a clean path from close to cross-sell.
* Commercial voice & product: Close the market-to-product feedback loop, sharpen the ICP and take the commercial seat at the table on priorities and strategy.
* Player to player-coach: Sell hands-on first, then hire, onboard and lead Account Executives and SDRs and install the operating rhythm as volume grows.
Qualifikation
* Proven closer with a B2B SaaS sales logic – real deals closed in slow, conservative industries.
* Builder, not maintainer: you have built sales structures yourself rather than stepping into a ready-made engine.
* Early-stage or high-growth experience (Seed to Series C), or a genuine drive for zero-to-one.
* Player-coach mentality: happy to sell first, ready to hire and lead.Hands-on and high-agency – on-site with customers, biased toward action.
* Experience in logistics, freight, TMS or other workflow-heavy industries is a plus, not a must.
* Fluent German and English.
Benefits
* First commercial leader: real ownership of revenue, team and go-to-market.
* Direct line to the founders – no layers, no handoffs.
* Competitive OTE plus meaningful equity (VSOP).A product solving a real, painful problem at a technological inflection point.
* Tier-1 VC backing, strategic customers and a founding team of ex-unicorn executives.
* Berlin office, small team, builder mode.

Skills Required

  • Proven B2B SaaS sales closer with experience closing real deals in slow, conservative industries
  • Experience building sales structures and pipelines from scratch
  • Early-stage or high-growth startup experience from Seed to Series C, or genuine zero-to-one drive
  • Player-coach mindset with willingness to sell hands-on and hire and lead sales teams
  • Hands-on, high-agency approach and willingness to work on-site with customers
  • Fluent German and English
  • Experience in logistics, freight, TMS, or other workflow-heavy industries
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The Company
6 Employees

What We Do

Topline Advisory is an AI-First Executive Search and Go-To-Market (GTM) Advisory firm. The company specializes in providing high-level leadership recruiting and strategic growth advisory services for Private Equity firms and their portfolio companies across Europe. By leveraging artificial intelligence, they optimize the executive search process and GTM strategies to help their clients identify top talent and accelerate growth.

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