Director of Campaign Operations

United Way of Greater Atlanta (UWGA) is driving transformational change to improve outcomes for children, families, and individuals across the region. Through innovative partnerships, strategic philanthropy, and community investment, UWGA brings together people and resources to create lasting impact.

Position Summary

The Director of Campaign Operations & Communications serves as a key leader in the execution and operational management of UWGA's multi-year fundraising campaign. This role translates campaign strategy into action by overseeing campaign operations, CRM and data strategy, project management, donor engagement processes, reporting, and cross-functional coordination.

The Director ensures campaign activities, systems, and stakeholders remain aligned while providing the infrastructure necessary to support fundraising success, donor stewardship, campaign leadership, and long-term growth.

Key Responsibilities

Campaign Operations, Data & Reporting

• Lead campaign operations, systems, reporting, and data governance.
• Serve as the primary owner of CRM strategy, data integrity, opportunity management, donor records, and reporting.
• Develop dashboards, pipeline reports, performance metrics, and forecasting tools.
• Manage campaign financial tracking, donor commitments, pledge fulfillment, and reconciliation processes.
• Partner with Development and Finance teams to ensure accurate, actionable campaign data.

Project Management & Cross-Functional Leadership

• Lead project management for major campaign initiatives.
• Develop and maintain campaign work plans, implementation calendars, milestones, and deliverables.
• Coordinate efforts across Development, Finance, Marketing, Executive Leadership, and other stakeholders.
• Identify risks, remove barriers, and drive accountability for campaign priorities.

Campaign Leadership Support

• Manage operational planning and coordination for Campaign Cabinet meetings, leadership meetings, prospect strategy sessions, and other campaign forums.
• Prepare agendas, briefing materials, and follow-up action plans.
• Track decisions, assignments, and commitments to maintain momentum and accountability.

Donor Engagement & Proposal Management

• Oversee systems and processes supporting donor cultivation, solicitation, stewardship, and engagement.
• Manage proposal development workflows, including coordination, review, approvals, and delivery.
• Track donor activity, commitments, proposals, and follow-up actions.
• Support campaign leadership in advancing donor strategies and engagement opportunities.

Events & Strategic Engagement

• Lead planning and execution of campaign events, donor engagements, and Campaign Cabinet activities.
• Coordinate logistics, communications, stakeholder engagement, speaker preparation, and event follow-up.
• Ensure events support broader fundraising and campaign goals.

Systems, Documentation & Operational Excellence

• Establish and maintain campaign documentation, knowledge management, and file management systems.
• Develop and continuously improve standard operating procedures and workflows.
• Implement tools and processes that improve efficiency, scalability, accountability, and data quality.
• Support long-term campaign continuity through strong operational infrastructure.

• Bachelor's degree in Business, Nonprofit Management, Communications, Project Management, or a related field.
• 5 or more years of experience in fundraising operations, campaign management, development operations, project management, or a related field.
• Demonstrated experience managing complex projects involving multiple stakeholders, priorities, and deadlines.
• Experience utilizing CRM systems, data management, reporting, and performance dashboards.
• Strong analytical, organizational, and problem-solving skills.
• Exceptional written, verbal, and interpersonal communication skills.
• Ability to build relationships and collaborate effectively with senior leaders, volunteers, donors, and cross-functional teams