The Role
Find.co is seeking a strategic and entrepreneurial Director of Business Development – Crypto to lead the commercial go-to-market (GTM) strategy for our Crypto vertical. This is a high-impact role focused on identifying and scaling revenue opportunities, building strategic partnerships, and shaping Find.co’s broader crypto content and product strategy.
You will own revenue targets, manage a small team, and play a hands-on role in developing partnerships, negotiating deals, and creating revenue-generating marketing packages. The ideal candidate brings a deep understanding of the affiliate and media ecosystem, along with a strong network and proven track record in the crypto space.
Responsibilities
- Craft and execute the GTM strategy for Find.co’s Crypto vertical.
- Own and exceed quarterly and annual revenue targets.
- Identify high-potential revenue opportunities, including affiliate partnerships, CPA/revenue share deals, paid placements, and custom marketing packages.
- Guide internal teams on where Find.co can win in Crypto—providing data-backed recommendations on content formats, vertical expansion, and revenue models.
- Source, develop, and manage strategic partnerships with crypto platforms, exchanges, and fintech products.
- Negotiate and close revenue-generating deals, including CPA, CPL, revenue share, and fixed-fee agreements.
- Design full-funnel campaigns and partnership opportunities that align with partner goals and Find.co content capabilities.
- Manage and mentor account managers while directly contributing to BD efforts.
- Collaborate with Product, Editorial, and Marketing teams to align on content strategy, user experience, and partner enablement.
- Report on performance metrics, pipeline development, and revenue projections.
- Serve as the internal Crypto strategy expert—identifying where the market is heading and where Find.co should focus.
- Represent Find.co at industry events and within crypto communities to build visibility and trust.
- Provide thought leadership that influences product roadmap and editorial strategy.
Requirements
- 5+ years in a business development, partnerships, or revenue-focused role within an affiliate or media company.
- Proven track record of exceeding revenue goals in performance marketing environments in the Crypto vertical
- Deep expertise in affiliate models, digital acquisition, and content monetization.
- Strong relationships within the crypto ecosystem—ideally across platforms, exchanges, and high-growth fintechs.
- Exceptional negotiation, communication, and deal-structuring skills.
- Experience leading teams and cross-functional initiatives in fast-paced environments.
Find.co is an Equal Opportunity / Affirmative Action employer committed to diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, age, national origin, disability, protected veteran status, gender identity or any other factor protected by applicable federal, state, or local laws.
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The Company
What We Do
Find.co is a fast-growing media and publishing company focused on delivering high-quality and impactful content that brings knowledge and confidence to online communities. With nearly 100 employees globally, Find.co combines rigorous research and ethical journalism to offer reliable insights. The company’s expanding base of media properties – including Salon.com, CCN.com, Webopedia, and Cryptomaniaks – deliver factual and in-depth news, research, and opinion to audiences around the world. Learn more at find.co.
