About Golin:
We are a progressive public relations agency, designed to reach a profoundly diverse global market. We proudly reclaim and redefine PR at a time when earning attention has never been more important. Our progressive approach aligns earned first, data driven creative with the customer journey, to build relevance and deliver maximum impact for our clients.
With 50 offices around the world and 60 years of experience, ‘Go All In’ is our agency’s ethos and commitment to bravery over mediocrity. We Go All In, in everything we do. We are committed to Go All In for our people, offering a full benefits programme that builds a culture of happy people who are the best at what they do. We’re proud of the work we do, and even prouder when it is recognised by our peers. Over the last five years, we have been named ‘Agency of the Year’ ten times in a row and received many awards for our creative work. It’s a testament to our team’s excellent work and dedication to innovation and client service.
The Role:
We are seeking an experienced Associate Director to join our award winning consumer team. This is a fantastic opportunity to work with powerhouse brands, leading at both global and local levels, and be a part of a truly integrated team that spans corporate, consumer, and social disciplines. The successful candidate will have the chance to work on varied and innovative projects that consistently clean up at Cannes Lions, backed by healthy and growing budgets.
Key Responsibilities:
- Client Management: Lead and nurture client relationships with global and local brands, ensuring strategic and effective communication plans that exceed client expectations and deliver measurable results.
- Campaign Development: Collaborate with internal teams to develop creative, integrated PR campaigns that align with brand objectives and generate strong media and consumer engagement.
- Project Leadership: Oversee the planning and execution of major PR initiatives, for example:
- Launching groundbreaking innovation products, managing UK press office, and orchestrating an integrated global launch featuring high-profile celebrity ambassadors, such as world-famous Olympians
- Supporting a major client’s partnership with premier league football teams, both globally and in the UK, driving awareness and fan engagement through strategic PR and creative activations
- Developing and executing creative concept campaigns that capitalise on high-profile partnerships and drive brand visibility and engagement across key markets
- Team Leadership: Manage and mentor a hybrid team of professionals across consumer, corporate, and social disciplines, ensuring high standards of delivery, performance, and development
- Media Relations: Leverage an extensive network of media contacts to secure impactful coverage for clients across traditional and digital platforms, ensuring strategic positioning and visibility
- Measurement & Reporting: Set clear KPIs and oversee the measurement of campaign impact and effectiveness, delivering detailed reports and insights to clients to demonstrate ROI and campaign success
Qualifications:
- Proven track record in consumer PR, with significant experience at a senior account director or associate director level
- Demonstrated ability to manage large scale, high budget earned campaigns and achieve award winning results
- Strong leadership skills with the ability to inspire and manage a hybrid team
- Excellent client management skills, with experience handling major global and local brands
- Outstanding media relations skills with an established network of contacts
- Ability to work collaboratively in an integrated agency environment across multiple disciplines (corporate, consumer, and social etc..)
- Strong organisational, communication, and presentation skills
What We Offer:
- The opportunity to work on high-profile global campaigns and with iconic brands
- A vibrant, supportive team environment that fosters professional growth and creativity
- The chance to be part of an agency dedicated to career progression and learning and development
Amongst many more benefits and perks!
We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at [email protected]. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.
What We Do
At Golin, we believe now is the time to embrace public relations, not run away from it.
Golin is building a new, progressive form of public relations to reach a profoundly diverse global market. Our approach aligns earned-first, data-driven creative with the customer journey, to deliver maximum impact for our clients.