Director of Analytics & Insight
About Kalkomey
Kalkomey Enterprises is the trusted guide to outdoor success. Our platform connects millions of people to the outdoors every year, and we are the leading provider of safety-related education for outdoor recreational activities such as hunting, fishing, boating, snowmobiling, and more across North America. Since our founding in 1995, we’ve expanded to offer over 360 high-quality online educational courses, a suite of integrated web and mobile applications, and resources tailored to ensure outdoor enthusiasts recreate safely and successfully.
We believe in making data central to our decisions — from improving engagement to optimizing marketing, product effectiveness, and business growth. To help us scale that, we’re looking for a strategic leader who will shape our analytics & insights direction, ensuring insights are timely, accurate, and actionable.
What You’ll Do:
Define and lead the Analytics vision and roadmap, aligning closely with company strategy, OKRs, and growth goals.
Build, manage, and mentor a small but high-performing team of Data Analysts.
Partner cross-functionally (Product, Marketing, Sales, Finance) to identify key metrics, design experiments (A/B testing, user cohorts, funnels), and surface actionable insights.
Own data visualization and analytics infrastructure in collaboration with Data Engineering / IT to ensure data integrity, scalability, and reliability.
Ensure reporting and dashboards (executive-level, product, marketing, operational) are accurate, timely, user-friendly, and visually intuitive.
Translate complex data sets into clear narratives and recommendations for leadership and stakeholders.
Establish and enforce data governance, metric definitions, platform/tool standards, and access controls.
Monitor business performance through metrics and KPIs; provide guidance and course-correction as needed.
Stay current on analytics trends, tools, and best practices; recommend investments in analytics/BI platforms and approaches.
What You’ll Need (Minimum Qualifications):
10+ years of experience in analytics, business intelligence, or a related data role, with at least 4-5 years in a leadership role managing teams.
Proven experience designing and implementing analytics infrastructures: dashboards, reporting tools, and Data Governance.
Strong hands-on with SQL / querying, data modeling, and some familiarity with modern data stacks (e.g. dbt, Snowflake, BigQuery, Redshift).
Experience with BI / visualization tools (e.g. Tableau, Looker)
Demonstrated ability to drive insights from product, marketing, and customer data: funnel analysis, retention, attribution, cohorts, experiments.
Excellent communication skills; ability to present to senior leadership, non-technical stakeholders; translate data into business impact.
Strong strategic thinking; ability to see the big picture and synthesize multiple data sources.
Comfortable in ambiguous or fast-paced environments; able to prioritize across many projects and deadlines.
Nice to Haves:
Experience in education / online learning / digital content platforms.
Experience in outdoor, recreation, or mission-driven organizations.
Prior experience leading analytics in a SaaS or subscription-based business.
Experience with experimentation platforms / AB testing frameworks.
What We Offer:
In addition to a competitive salary and annual bonus, we offer these great benefits:
- Employer matched 401(k)
- Medical/Dental/Vision insurance with generous employer contributions (including HSA)
- Maternity and Paternity leave and benefits
- 3 weeks paid vacation, 12 paid holidays, a paid community service day, and a flexible work schedule
- Annual wellness allowance, as well as a paid mental health day once a year for when you need it
- Automatic WFH contribution to each paycheck
- Employee Assistance Program (EAP)
Kalkomey Enterprises, LLC is an Equal Opportunity Employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.
Top Skills
What We Do
Kalkomey's family of brands (including Fresh Air Educators, and Dive RAID) are the world's leading providers of recreational safety education, with our material in all 50 US states and Australia, Canada, Guam, Mexico, New Zealand, Puerto Rico, and the United Kingdom. We work hand-in-hand with governmental agencies to provide tailored safety courses for boating, scuba diving, hunting, snowmobiling, off-road riding, and carrying concealed handguns. Kalkomey’s print and online training products provide official safety certification for millions of students, and our agency offerings provide secure and convenient data management.
At Kalkomey, we are passionate about delivering high-quality education because we know our work saves lives.
You can learn more about Fresh Air Educators here: https://www.linkedin.com/company/fresh-air-educators-inc-/
You can learn more about Dive RAID here: http://www.diveraid.com