Direct Mail Marketing Associate

We are seeking a motivated, self-starting individual to help develop and refine our marketing strategies for Credit Card and Personal Loan products. The Marketing Associate will be a key driver of strategy and performance, collaborating with internal teams to ensure success against growth targets (acquisition via direct mail) while retaining acquired customers through customer lifecycle efforts (email). Using a data-driven, audience-first approach, this role will be highly analytical in order to target high quality prospects with precision. You will be responsible for leading Direct Mail day-to-day operations and have the opportunity to branch out to other marketing channels across acquisition, lifecycle, and brand.

What you do:

• Oversee the day-to-day execution of marketing campaigns for Credit Card and Personal Loan products across acquisition (growth), lifecycle, and brand.

• Lead Direct Mail campaigns, managing day-to-day campaign management and guiding strategy for the program as a whole

• Build and maintain campaign timelines and ensure deadlines are met.

• Collaborate with internal and external teams to execute marketing initiatives.

• Conduct detailed data analysis to evaluate marketing performance.

• Monitor campaign performance overall, develop performance reports, and provide strategic recommendations.

• Manage vendor relationships and ensure timely execution of campaigns.

• Create creative and targeting testing plans that continually optimize the campaign.

• Manage forecasting for Direct Mail campaigns.

• Track key performance metrics to ensure that growth goals are hit.

• Support larger partnerships, managing the execution of digital and in-person marketing campaigns to build the Avant brand and grow the business.

• Build business cases for new marketing initiatives.

• Present findings to senior management and stakeholders.

• Mentor more junior team members to train them up on channels you have expertise in.

  
  

Why you're a fit:

• Bachelor’s Degree

• 3+ years of relevant marketing and/or analytics experience

• Excellent project management skills.

• Strong analytical and communication skills.

• Experience managing Direct Mail marketing campaigns.

• External vendor/partner management experience.

  
  

Nice to have skills:

• Financial Services experience

• Experience in data analysis tools (e.g., SQL, Python).

• Experience with Looker or Tableau.

• Experience with marketing tools and platforms (e.g. Google Ads, Google Analytics, Braze, CDP’s).

Check out our Avant Blog!

We believe that a diverse set of backgrounds and experiences helps us create the most innovative solutions for our customers. We invite you to apply to our positions even if you do not meet 100% of the qualifications listed in the description. If you’re passionate about our mission and aligned to our values, we hope you’ll come contribute to our awesome culture.

Why Avant is the place for you:

At Avant, we believe our values make a difference:

Authenticity. We show up to work as our whole selves and make sure others can too.

Collaboration. We can only succeed when we do so as a team.

Problem-Solving. The harder the problem, the more satisfying the solution.

Customer. We are all owners of the customer experience.

Initiative. Plan. Adapt. Get Sh!t Done.

We believe that great ideas come from anyone and anywhere, that everyone is an owner who drives change, and that we have more fun when we work together. We're problem solvers who love collaborating with intelligent and highly-motivated people to reshape the face of digital banking. Avant offers terrific perks and benefits, fun social events with employees who actually like hanging out together, and a flexible growth environment where trying your hand at new projects and being the active owner of your career path is encouraged and supported.

Some of our benefits include:

• Choice of great Medical, Dental, and Vision Insurance Plan options

• 401(k) Match

• Unlimited Paid Time Off

• Flexible Work Environment

• Generous Paid Parental Leave

• Lunch Allowance (Fooda) and In-office Snacks

• WFH Stipends for our Remote Employees

• Access to LinkedIn Learning for Professional Development

• No Meeting Wednesdays - (a.k.a. planned time to Get Sh!t Done)

• Summer Fridays

• Fun In-Office and Virtual Social Events

• And who doesn’t love the swag

This position may require you to be fully vaccinated against COVID-19. If required, you'll be asked to provide proof that you’re fully vaccinated upon your start date or before working in or visiting our Chicago office. You’re considered fully vaccinated two weeks after you receive the second dose of a two-dose vaccine series (e.g., Pfizer or Moderna) or two weeks after a single-dose vaccine (e.g., Johnson & Johnson/Janssen). Failure to provide proof of vaccination may result in termination. Subject to applicable law and requests for accommodation.