About Us
At Integral Diagnostics (IDX), we're committed to making healthcare better - one patient at a time. As a leading provider of diagnostic imaging services across Australia and New Zealand, we support more than 2,700 team members across 150+ locations. Listed on the ASX-300, IDX is driven by innovation, collaboration and excellence in patient care.
About the Role
Reporting to the Group Marketing and Communications Manager (GMCM), you will play a key role in enhancing patient and referrer engagement through innovative digital strategies and optimisation of digital platforms.
Key responsibilities include:
- Developing and optimising digital media initiatives to increase patient and referrer engagement
- Driving marketing synergies to strengthen brand visibility and share of voice across all markets
- Supporting the GMCM in the creation and delivery of impactful digital communications
- Collaborating with State Marketing teams to identify opportunities and execute marketing strategies aligned with corporate brand objectives
- Managing and optimising SEO, Meta and Google AdWords campaigns
- Continuously improving digital platform performance and social media engagement
About You
You’re a proactive and creative digital marketing professional who enjoys working collaboratively and delivering measurable results.
We’re looking for someone with:
- Approximately 3+ years’ experience in digital marketing (healthcare and radiology experience highly regarded)
- Relevant tertiary qualifications in marketing, communications, or a related discipline
- Experience in website management, graphic design, and digital content creation
- Strong understanding of strategic marketing principles, including market segmentation and targeting
- Hands-on experience with digital marketing tools and platforms, including app development, Meta, Google AdWords, SEO, and social media
What We Offer
- Competitive remuneration
- Approximately 30 hours per week
- Flexible, hybrid working arrangements (combining office and work-from-home)
- A collaborative and supportive team environment
- The opportunity to make a real impact in a growing healthcare organisation
Why You'll Love Working at IDX
- Strong Team Culture: Be part of a supportive, inclusive and collaborative workplace
- Expert Leaders: Learn from experienced senior leaders who value partnership and trust
- Career Development: Access genuine career progression opportunities across the IDX Group
- Recognition & Rewards: Staff recognition programs and awards
- Corporate Benefits: Reduced or free diagnostic imaging services for employees
- Fitness Passport: Access 1,000+ fitness locations nationwide
- Employee Benefits: Paid parental leave, discounted health insurance, employee assistance programs, and discounts across hundreds of retailers
If you’re passionate about digital marketing and want to be part of a purpose driven organisation, we’d love to hear from you.
Integral Diagnostics (IDX Group) supports a multicultural and diversity workplace. We encourage Aboriginal and Torres Strait Islander Australians with relevant skills and experience to apply.
Building a healthier world, by delivering the best health outcomes one patient at a time.
Skills Required
- Approximately 3+ years' experience in digital marketing
- Relevant tertiary qualifications in marketing, communications, or a related discipline
- Experience in website management, graphic design, and digital content creation
- Strong understanding of strategic marketing principles
- Hands-on experience with digital marketing tools and platforms
What We Do
Integral Diagnostics is a leading provider of medical imaging services across Australia and New Zealand, offering a comprehensive range of diagnostic modalities including MRI, CT, X-ray, and ultrasound.
