Digital Media Planner

Posted 11 Days Ago
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Sandton, City of Johannesburg, Gauteng
3-5 Years Experience
AdTech • Marketing Tech
The Role
The Digital Media Planner is responsible for managing digital media investments, creating and sending client CE’s, drawing up media schedules, and maintaining relationships with campaign management and Ad Operations teams. Collaboration with internal strategists and ensuring the successful implementation of campaigns are key responsibilities of this role.
Summary Generated by Built In

Company Description

Who we are:


We are the human experience company

We create experiences people love and actions brands need.

When we combine our deep understanding of people with our unmatched expertise in media, magic happens : experiences get invited in, not filtered out.

Data guides us to opportunity, uncovering what people want and how to reach them. Technology makes personalisation and relevance possible. Creativity makes it magic.

Job Description

The Digital Media Planner is expected to be data driven, insights lead and a creative thinker, who strives to make meaningful impact on the business. 

This role demands confidence, presence, and the skills to make a meaningful impact. Never just taking and executing orders, Starcom Planners are expected to direct, inspire, and add value at every turn.

A high level of collaboration, a willingness to teach others and a real desire to push the boundaries is what will be expected.

In addition, this role requires a high degree of accountability and responsibility over the digital media investments we are entrusted to manage.

Some working outside the standard working hours may be necessary.


Daily Activities:

  • Creating CE’s
  • Sending CE’s to clients
  • Managing CE’s
  • Sending CE’s to buyers for PO tracking purposes
  • Drawing up media schedules
  • Delivering Media schedules
  • Obtaining Media Schedule approvals from clients
  • Creating Chase Lists, delivering chase lists to creative partners and Power of One partners
  • Chase outstanding creative
  • Briefing campaigns into Ad Operations
    compiling and delivering Proof of Life documents.
  • Attend internal meetings with strategists, Ad Operations and Traffic management
  • Following up on the status of campaigns in Ad Operations
  • Maintain a good relationship and understanding of Medi Owner platforms

Maintain good relationships with the campaign management and Ad Operations teams

Qualifications

Qualifications:

  • Google Fundamentals of Digital Marketing
  • Google Analytics
  • Google Ads Video
  • Google Shopping Ads
  • Google Display Ads
  • Google Ads Search
  • Facebook Blueprint Planning
  •  
  • Experience:
  • At least 3 years of digital media planning experience

Additional Information

Publicis Groupe, the second largest communications group in the world, employing over 100 000 talented minds, across 100 countries. Publicis Groupe has made a name for itself by putting its people first. We, at Publicis Groupe Africa, are no different. With over 60 agencies across 36 countries on the continent, there’s no better place to grow a rewarding career in media, communications, marketing or advertising in Africa.


Publicis Groupe Africa is proud to be an equal opportunity employer and prohibits any forms of discrimination or harassment. We celebrate diversity and are committed to creating an inclusive environment for all our employees in line with our Employment Equity Plan. All appointments will be based on qualifications, experience and best fit, but preference will be given to all candidates from designated groups. Please note that only shortlisted candidates will be contacted. Should you not hear from us within two weeks after submitting your application, please consider your application as unsuccessful. For more information and other vacancies, visit PublicisGroupeAfrica.com

Top Skills

Facebook Blueprint Planning
Google Ads Search
Google Ads Video
Google Analytics
Google Display Ads
Google Shopping Ads
The Company
HQ: Paris
45,929 Employees
On-site Workplace
Year Founded: 1926

What We Do

As a platform at the intersection of marketing and digital business transformation, driven through the alchemy of creativity and technology, Publicis Groupe is built on The Power of One. Publicis Groupe offers its clients seamless access to the expertise of its 80,000 talents across four Solution hubs: creative with Publicis Communications (Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, BBH, Marcel, Fallon, MSL, Prodigious), media services with Publicis Media (Starcom, Zenith, Spark Foundry, Blue 449, Performics, Digitas), digital business transformation with Publicis.Sapient and health & wellness communications with Publicis Health. Publicis Groupe’s agencies are present in over 100 countries around the world.

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