/ WHO YOU ARE //
You know the future of retail is eCommerce, and you want to have a hand in helping shape how CPG brands interact with the digital ecosystem. Innovative, focused, and forward-thinking, you're able to anticipate problems before they happen, lead with passion and efficacy, and inspire people to do their best work daily. Keen to measure what matters, you are data-driven in your decision making. Revenue and growth naturally are extensions of your energy to do your best work and achieve results for your clients and within your team.
// DAY-TO-DAY // /
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Plan, manage, and execute digital marketing strategy across a variety of ad platforms for multiple clients simultaneously.
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Understanding and execution of paid search and social advertising, including Google, Meta (Facebook, Instagram), TikTok, etc.
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Continuously monitor campaign performance and return-on-ad-spend (ROAS) and/or cost-per-acquisition (CPA), while suggesting and executing ongoing optimization strategies to hit and exceed assigned KPIs.
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Leverage Google Analytics and other tools to review traffic performance and provide ongoing optimization suggestions.
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Create and analyze campaign performance reports to inform relevant teams.
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Prepare research and insights to inform ongoing media recommendations.
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Manage budget allocations and bid parameters to deliver most efficient results.
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Maintain strong media and technology vendor relationships and act as a resource for industry data and trends.
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Constantly learn and experiment new effective bidding, ad placement, and management techniques.
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Manage and leverage each campaign’s risk and loss pool for ongoing testing and experimentation.
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Develop a collaborative relationship with internal and external creative teams to develop cutting-edge media assets.
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Participate in budget allocation for different channels and platforms.
// WHAT YOU BRING //
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Experience in digital advertising, including paid search and social platforms. Includes campaign setup, optimization, and reporting to clients.
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Passion for eCommerce and ongoing learning with a deep understanding of the digital marketing ecosystem and how media buying fits into the larger picture of digital marketing.
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Knowledge of the following platforms: Google Ads, Facebook/Meta ads, TikTok.
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Excellent organization, tactical, analytical/data management, Excel, and communication skills.
// EXPERIENCE //
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Google Ads: 1 year required
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Meta (Facebook/Instagram) Ads: 1 year recommended
Top Skills
What We Do
WHO WE ARE
Vendo is a 360° digital growth platform specializing in the world's largest online marketplaces Amazon and Walmart.com. We have 25+ years of retail experience, $25B+ in sales driven, 100+ active partners, and cover numerous international marketplaces.
Vendo works directly with consumer retail brands to ensure success and drive sales through managing a wide variety of services, all of which complement one another in creating beautiful, cohesive brand stories for storefronts, product display pages, with Vendo driving operations to ensure your sales are maximized.
• Blog: https://vendocommerce.com/blog/
• Case Studies: https://vendocommerce.com/case-studies/
• Podcasts: https://vendocommerce.com/podcasts-business-expertise/
• Client Testimonials: https://vendocommerce.com/testimonials/
WHAT WE DO
Grow your sales.
Protect your brand.
Drive success.
Build your brand on a strong foundation: accelerate your growth with collaborative strategy designed by cutting edge specialists.
Our deep-rooted relationships in retail allow us to help create e-commerce strategy for brands that are looking to start from square one, build into a new marketplace channel or expand their presence into Brick & Mortar.
We set your brand up to scale, providing the experience, expertise, and protection needed to reside on the right side of marketplace trends.
Vendo is your partner for all things Amazon and Walmart.com.
HOW WE DO IT
*360 Digital Marketplace Management
We provide you with a detailed roadmap of ideas and then execute them for you. Our goal is to help you maximize sales, and build your customer base – all while protecting your brand’s integrity.
*Brand Protections and Channel Control
Price control and brand representation are critical components of managing your digital presence. We work closely with you to enforce MAP pricing across marketplaces to ensure that rogue distributors and other 3P’s aren’t undercutting your pricing or misrepresenting your brand.
*Sales Growth Optimization
We ensure all aspects of your digital growth is done in accordance with marketplace standards and algorithms in order to maximize your odds of success.
*Media Buying
We strategically purchase media for you across the spectrum of marketplace and social media ecosystems, to drive sales and promote brand awareness.
*Customer Service (Ratings & Reviews)
*Content Creation
YOUR ONE-STOP SHOP FOR ALL THINGS ECOMMERCE.
Why Work With Us
Vendo fuels the entrepreneurial spirit, and values big, innovative, and impactful ideas. As a member of the Vendo team, you will have a strong balance of autonomy and support so that you can feel like the CEO of your own role with a path to promotion you can feel confident in.
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