Digital Marketing Strategy Analyst

Posted 6 Days Ago
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London, Greater London, England, GBR
Hybrid
Mid level
AdTech • Big Data • Digital Media • Marketing Tech • Software • Big Data Analytics
Sensor Tower cultivates responsibly sourced market intelligence.
The Role
The Digital Marketing Strategy Analyst will manage client engagements, analyze digital marketing data, and collaborate with teams to provide insights and recommendations for strategic clients.
Summary Generated by Built In
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About this role:

Sensor Tower is hiring a Digital Marketing Strategy Analyst to join our Innovation & Strategy team in EMEA. Our team delivers bespoke, high-impact data solutions and consulting projects to our most strategic clients, helping them maximise the value of Sensor Tower data across mobile app + web performance, digital advertising, audience and gaming insights.

Reporting to the Senior Manager of Business Strategy, you’ll manage existing client engagements, support new business opportunities, lead key team initiatives, and collaborate cross-functionally with technical and go-to-market teams. You’ll also have the opportunity to shape new ideas, refine our capabilities, and influence how we deliver value to clients.

This role will suit someone with strong data capability and client facing experience, with a background in digital marketing or marketing technology, who thrives in a fast-paced, adaptable environment and is comfortable operating autonomously.

Sensor Tower operates a hybrid working policy, and you’ll work from our London office two days a week.

What you’ll do:

  • Partner with the Senior Manager of Business Strategy to deliver digital marketing data and insight solutions for strategic EMEA accounts, primarily Fortune 500 and FTSE 100 companies across the US and Europe.
  • Manage ongoing client engagements while supporting new business opportunities.
  • Lead specific project workstreams end-to-end, owning delivery, timelines and stakeholder coordination.
  • Conduct analysis of digital marketing, campaign performance and consumer data, alongside QA and proof-of-concept work.
  • Translate complex datasets into clear, insight-led recommendations that drive client decision-making.
  • Support new client implementations across verticals such as CPG, Luxury and Retail.
  • Collaborate closely with Technical and Go-To-Market teams to ensure high-quality, on-time delivery aligned to client needs.

What you’ll bring:

  • 3+ years of experience in marketing strategy, ad-tech, mar-tech, consulting or related environments.
  • Hands-on experience with digital advertising, e-commerce or customer-level datasets.
  • Proven track record in client-facing roles with enterprise stakeholders.
  • Strong Excel-based data analysis and reporting skills. Familiarity with other analytical tools is a plus.
  • Ability to build clear, insight-led narratives in PowerPoint or Google Slides.
  • Confidence working with multiple datasets to generate actionable insights.
  • Strong communication skills, with the ability to simplify technical outputs for non-technical audiences.
  • High ownership and a proactive mindset.

Top Skills

Ad-Tech
Digital Marketing Tools
Excel
Google Slides
Mar-Tech
PowerPoint
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The Company
HQ: San Francisco , CA
400 Employees
Year Founded: 2013

What We Do

Sensor Tower cultivates responsibly sourced market intelligence that provides visibility into the trends shaping the global digital economy. Our customers use these insights to help them make better business decisions. Sensor Tower data is frequently cited by top-tier trusted media institutions, including the New York Times, Bloomberg, Reuters, CNBC and more, as well as financial and academic institutions.

Why Work With Us

As a globally distributed team that has achieved year-over-year profitability, we attribute our success to both our trusted, innovative product and our talented people. We place a strong emphasis on hiring self-starters who are driven, yet humble, always eager to learn and grow.

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