Digital Marketing Specialist

Posted 5 Days Ago
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İstanbul, Şişli, İstanbul
Senior level
Information Technology • Software
The Role
The Digital Marketing Specialist is responsible for developing and executing comprehensive digital marketing strategies, managing campaigns across various platforms, monitoring KPIs, and collaborating with multifunctional teams. The role includes tasks such as creating communication briefs, managing email marketing, and ensuring alignment with market feedback.
Summary Generated by Built In

Description

General Responsibilities: Responsible for digital marketing operations and content marketing and brand management related with digital marketing operations

Qualifications

  • Bachelor’s or Master’s Degree in Engineering, Statistics, Economics, Administration or related
  • Have +5 year experience in in digital marketing, 2+ year experience on install campaigns
  • Data-driven and result-oriented especially experienced in digital marketing tools
  • Advanced knowledge of English both written and spoken
  • Active user of MS Office programs
  • Interested in and following trends
  • Able to work within a dynamic and fast-paced environment
  • Excellent time, process, and task management skills
  • Good team player, have social skills that enables collaboration closely and easily with multifunctional teams
  • Strong coordination, cross-functional and written/verbal communication skills & presentation skills
  • Result-oriented, able to work through complex situations
  • Hardworking team player seeking to learn how to improve his/her skills
  • Ability to follow up projects in multiple fields
  • Knowledge of ICT, software industry or SaaS and PaaS products is a plus

Job Description and Responsibilities

  • Prepares creative communication briefs of campaigns, products or new projects. Report to marketing manager and working closely with the product and sales teams.
  • Designing long term digital marketing strategy, Executes 360 marketing plans for defined and potential customers in both acquisition and revenue perspectives,
  • Produces campaign ideas regarding SaaS & PaaS products features, designs campaign’s scope, rules and structure, manages all preparation process, pursuits life cycle and performance in order to realize target,
  • Implements digital marketing actions either on internal or external digital platforms and media
  • Planning, measuring and redesigning product digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising, maintaining social media presence across all digital channels
  • Monitoring digital marketing KPIs, and taking on time actions to grow up digital ecosystem
  • Managing product landing page, develop strategy to increase landing page traffic
  • Managing e-mail marketing activities
  • Utilizes core marketing divisions as customer analytics, market research, marketing communication to develop segments and other business targets,
  • Prepares creative communication briefs of campaigns, products or new projects. Creates innovative projects, prepares process and technical briefs and tracks launch plan working with related teams,
  • Responsible for being close to the market and consumers
  • Develops actions in line with feedback gathered through channel visits,
  • Prepares routine or non-routine business reports and presentations and participates in projects that held by other business units,

The Company
Bellevue, WA
168,766 Employees
On-site Workplace

What We Do

Huawei is a leading global provider of information and communications technology (ICT) infrastructure and smart devices. With integrated solutions across four key domains – telecom networks, IT, smart devices, and cloud services – we are committed to bringing digital to every person, home and organization for a fully connected, intelligent world.

Huawei's end-to-end portfolio of products, solutions and services are both competitive and secure. Through open collaboration with ecosystem partners, we create lasting value for our customers, working to empower people, enrich home life, and inspire innovation in organizations of all shapes and sizes.

At Huawei, innovation focuses on customer needs. We invest heavily in basic research, concentrating on technological breakthroughs that drive the world forward. We have more than 180,000 employees, and we operate in more than 170 countries and regions. Founded in 1987, Huawei is a private company fully owned by its employees.

House Rules
This page is for ICT professionals with an interest in Huawei and our industry to engage in open discussions.
To facilitate dialogue, please follow these rules:
- Huawei holds the right to delete comments that are offensive, misleading, false, unlawful, off-topic and in violation of any regulations.
- Repeated violations of any of the above will be removed and users may be blocked.
- Huawei does not necessarily endorse the information shared by members.
- Please be familiar with and follow LinkedIn's User Agreement.
- By publicly uploading a photograph or comment, you give Huawei permission to feature your content. This will always be credited.

Please visit the below portals for career or customer service queries.
Career page: http://bit.ly/2rdljD7
Customer service: http://bit.ly/2a4mXNY

Thank you for visiting us & we hope you enjoy your time on our page.

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