Digital Marketing Specialist (Senior)

Reposted One Month Ago
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Kakkanad, Ernakulam, Kerala, IND
In-Office
Senior level
Information Technology • Software • Design • App development
The Role
Lead and execute digital marketing strategies, manage a team and budgets, run SEO/SEM, email and paid campaigns, analyze KPIs and ROI, coordinate vendors and internal teams to drive lead generation and brand growth.
Summary Generated by Built In
We’re looking for an experienced Digital Marketing Specialist (Senior) to lead our online presence, manage digital campaigns, and grow our brand across digital platforms.
Tasks
* Develop and oversee comprehensive digital marketing strategies
* Manage a team of digital marketers and content creators
* Allocate and manage budgets across platforms
* Analyze KPIs, campaign ROI, and suggest optimization strategies
* Coordinate with internal teams and external vendors
* Lead SEO, SEM, email marketing, and paid advertising efforts
* Drive lead generation and customer engagement
* Manage brand presence across digital channels
Requirements
* 4+ years of experience in digital marketing
* Strong leadership and project management skills
* Deep understanding of analytics, SEO, PPC, and marketing automation
* Proven track record of successful digital campaigns
* Bachelor’s or Master’s in Marketing, Digital Media, or related field
Immediate joiners preferred. The application deadline is 30th September 2025.

Skills Required

  • 4+ years of experience in digital marketing
  • Strong leadership and project management skills
  • Deep understanding of analytics, SEO, PPC, and marketing automation
  • Proven track record of successful digital campaigns
  • Bachelor's or Master's in Marketing, Digital Media, or related field
  • Immediate availability to start
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The Company

What We Do

MindLabs Systems Pvt. Ltd. is a global provider of IT services and digital marketing solutions. Specializing in web and mobile application development, the company offers a comprehensive suite of services including web design, graphic design, and social media advertising. With over 17 years of experience and a presence in 40+ countries, they focus on delivering high-quality, result-driven, and user-centric technology solutions for a diverse global clientele.

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