Digital Marketing Specialist- B2B

Development Center: Ahmedabad, Gujarat, India
Headquarters: Dallas
Work Mode: Remote

We’re hiring a Digital Marketing Specialist to drive B2B demand generation across SEO, SEM, LinkedIn Ads, and content-led acquisition for Solvative’s U.S. market.
This is a hands-on execution role focused on growth, optimization, and the delivery of clear performance insights.

Experience Required: 2–3 years (B2B or tech services)

• Strong knowledge of B2B SEO (technical, on-page, keyword strategy)
  
• Expertise in SEM/Google Ads for lead generation, optimization & reporting
  
• Experience running LinkedIn Ads for B2B campaigns
  
• Understanding of content marketing & funnel-based acquisition
  
• Ability to analyze performance data, build reports, and present insights
  
• Familiarity with marketing automation & CRM tools (HubSpot preferred)
  
• Basic understanding of GA4, Google Tag Manager, Search Console
  

• 2–3 years of digital marketing experience (B2B/tech services advantage)
  
• Experience executing multi-channel campaigns with measurable impact
  
• Strong communication & project management skills
  
• Ability to collaborate in a fast-paced environment
  
• Understanding of U.S. market trends & buyer behavior (preferred)
  
• Ability to monitor website traffic & campaign performance via GA4, Looker Studio
  
• Support in planning & executing email marketing campaigns
  
• Track KPIs and prepare weekly/monthly performance reports.
  
• Collaborate with marketing teams to create ideas, optimize campaigns & meet the targets.
  
• Experience with UTM tagging, tracking QA, and dashboard reporting
  
• Strong content creation abilities (Canva)
  
• Excellent communication, analytical & problem-solving skills
  
• Ability to work independently and collaboratively in results-driven environments
  

• Degree in Marketing, Business, Communications, or related field
  
• Certifications in Google Ads, Meta Ads, SEO tools (added advantage)

• MacBooks for all team members
  
• Flexible working hours supporting work-life balance
  
• Opportunity to work on exciting, AI-driven projects
  
• Supportive and collaborative team culture
  
• Strong professional growth & learning opportunities
  
• Option for remote working, with office visits as required
  
• Travel & accommodation reimbursements for required office visits