About the Role
Clearwater Analytics is one of the fastest-growing fintech SaaS platforms in the world, processing trillions in assets across thousands of institutional clients worldwide. Our marketing website is one of our most important revenue assets and we're looking for the person who will own it as a conversion engine.
As our Growth Marketing Manager – Web & Conversion, you'll be the architect of how we turn site traffic into measurable pipeline. That means building the analytics infrastructure to understand what's happening across every touchpoint, designing and running a rigorous experimentation program to improve it, and owning the SEO and organic strategy that brings the right visitors in the first place. You'll work at the intersection of data, technology, and strategy — with direct visibility into revenue impact and a seat at the table with Marketing, RevOps, and Sales leadership.
This is a hands-on role for someone who thinks in systems, moves fast, and cares deeply about the quality of their data and the rigor of their tests.
What You'll Need
Minimum Qualifications:
- 5–6+ years of hands-on experience in CRO, web analytics, growth marketing, or digital marketing operations in a B2B SaaS environment
- Deep ownership of web analytics platforms — GA4/GA360, Google Tag Manager, or Heap — including event instrumentation, debugging, and data governance
- Proven track record building and scaling structured A/B and multivariate testing programs with measurable conversion and CAC outcomes
- Experience with at least one CRO/experimentation platform (Optimizely, VWO, Webflow Optimize, Convert, or equivalent)
- Hands-on experience with behavioral research tools (Hotjar, FullStory, Microsoft Clarity, or equivalent) to identify friction points and optimization opportunities
- Ability to build and manage pages independently using a CMS (WordPress, Webflow, Contentful, or equivalent) without engineering dependency
- Experience owning or contributing significantly to SEO and organic growth strategy
Preferred Qualifications:
- Experience with SQL or BigQuery for experiment validation, cohort analysis, and behavioral metric analysis
- Experience with Salesforce and Marketo or HubSpot for attribution and lead tracking
- Experience with BI and reporting tools (Looker Studio, Tableau, Power BI) for executive-facing dashboards
- Familiarity with AI-driven discovery platforms and emerging search optimization (GEO/AEO)
- Experience working across multi-region environments
What We Offer:
- Business casual atmosphere
- Team focused culture that promotes innovation and ownership
- Access to cutting-edge investment reporting technology and expertise
- 401(k) retirement plan with company match
- PTO and volunteer time off to give back to the community
- Career pathways that let you grow your own way
- Work from anywhere 3 weeks out of the year
- Work from home Fridays
- Maternity and paternity leave
Compensation:
$102,000–$144,000 + bonus (salary varies depending on hiring location)
Salary Range
$102,000.00 - $144,000.00This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health/vision/dental insurance, 401(k), PTO, parental leave, and medical leave, STD/LTD insurance benefits. Clearwater Analytics is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.
Skills Required
- 7+ years of experience in digital marketing
- Experience in financial services and/or B2B SaaS Technology
- Proven success in driving inbound pipeline and revenue impact
- Deep expertise in SEO and working knowledge of AEO
- Experience working in regulated industries
- Hands-on experience with CMS platforms and analytics tools
- BA/BS Required
What the Team is Saying
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Clearwater Analytics (CWAN) Compensation & Benefits Highlights
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Healthcare Strength — Medical, dental, and vision coverage are provided, with indications that some plans are company‑paid and include dependents, plus vision extras like contacts/glasses coverage and LASIK discounts. Mental health support and HSA/FSA options are referenced alongside core health benefits.
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Retirement Support — A 401(k) with employer matching up to 4% is offered, with immediate/Safe Harbor vesting noted in materials. This provides structured, reliable support for long‑term savings.
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Leave & Time Off Breadth — PTO starts around three weeks and grows with tenure to a higher cap, and offerings include paid company holidays and volunteer time off. Paid parental leave is also provided.
Clearwater Analytics (CWAN) Insights
What We Do
CWAN was founded on a simple belief: investment professionals deserve modern technology that actually works for them. Not legacy systems that slow them down. Not fragmented data that creates confusion. But one comprehensive platform that gives you complete visibility and crystal-clear insights. The result? Investment management that works as seamlessly as your investment strategy. Since our founding in 2004, CWAN has been the trusted technology partner powering the world’s leading institutional investors — from insurance companies, asset managers, and hedge funds to asset owners like corporations, endowments, and pension funds managing over $10 trillion in assets.
Why Work With Us
We continue to grow, fueled by a strong foundation, an ambitious vision, and a commitment to delivering exceptional value to our clients, partners, and team members around the world. What started as a bold idea in Boise, Idaho has rapidly transformed into a global presence. We’ve expanded our footprint significantly—now operating out of 24 offices
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Clearwater Analytics (CWAN) Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
