Growth Marketing Manager
Our dynamic marketing team is seeking a Growth Marketing Manager, who will play a pivotal role in amplifying our digital footprint through expert management of paid search and social media advertising strategies. Situated at the heart of our marketing operations, this position offers a direct line to the Manager of Events and Demand Generation, setting the stage for impactful contributions to a fast-scaling start-up; Hyperproof.
LOCATION: 100% remote, US-based
COMPENSATION: $110,000 - 120,000 base
WHO YOU ARE
- You’re a highly analytical marketer with a bias for action.
- You will work day to day running campaigns in Google Ads, LinkedIn Ads Manager, and 6Sense, digging into the data to understand the “why” behind performance, and launching tests to improve upon it.
- You’ll also get to flex your creative muscles by owning landing page testing and working closely with our internal creative team to design and test new ad formats.
- This role is a unique opportunity for a digital marketer to scale their impact or for an agency media manager to gain experience on the client side.
WHAT WE ARE LOOKING FOR YOU TO DO
- Lead a data centric paid digital marketing program that scales
- This role will analyze and manage campaigns across Google Search Ads, LinkedIn Ads, Display Ads, and test new digital channels, leveraging data-driven insights to drive new leads for the business
- Own and deliver on critical marketing metrics, demonstrating your ability to strategically guide and directly manage campaigns
- Develop and execute a comprehensive paid marketing strategy, focusing on long-term success and analysis
- Collaborate with senior leaders across multiple functions to identify and lead essential marketing work streams
- Lead projects, setting clear objectives and milestones, and maintain effective communication throughout the project lifecycle
- Clearly and continuously communicate paid performance, challenges, and opportunities to the wider organization
- Effectively manage relationships with external agencies and freelancers
HOW YOU’LL KNOW YOU ARE SUCCESSFUL (Key KPI’s)
- Reduced cost per MQL and SQL in LinkedIn, Google Paid Search, Bing Paid Search. Improved engagement and click through rate in 6Sense. Early improvements as soon as 90 days.
WHAT YOU’LL BRING
- A minimum of 2 years of experience within Marketing at a B2B SaaS organization
- Experience with Digital Marketing Tools: LinkedIn Advertising, Google AdWords, HubSpot, Salesforce, and 6Sense required
- Be able to provide examples of running ongoing campaigns, particularly in user acquisition and lead generation
- You are skilled in developing strategies across various functions and leading projects
- You are a data-driven decision maker with experience owning and meeting significant marketing targets
- You have hands-on experience in campaign management and are adept at coordinating with agencies and freelancers
- You’re used to owning a number and have a track record of meeting ambitious marketing goals
OUR TECH
- LinkedIn Advertising
- Google AdWords
- Hubspot
- Salesforce
- 6Sense
LOCATION
We are a fully remote company! Rather than restrict ourselves to only finding talent in one city, we’d rather find the absolute best people regardless of where they live within the US.
CANDIDATE EXPERIENCE
- We value your time and want you to know what to expect from us. For this interview, we expect to ask you to participate in 4 interviews and expect this to be completed in 4 hours total.
WHERE YOU’LL GO
- Hyperproof also loves to see an internal transfer. If a linear career path is not what you’re looking for, you can work with your manager and our people team to explore lateral moves to other parts of the organization as you continue to grow with us.
WHAT WE OFFER
- Annual compensation reviews + equity
- Unlimited PTO: strongly encouraged to unplug and recharge
- Health: coverage for medical, dental, and vision - employee and dependents
- 401K which vests immediately, complete with a 4% company match
- 12 weeks of Parental leave and 1 year free diapers and wipes with Honest
- Annual company in-person events and quarterly in-person connects
- $1000 home office stipend - at the time of hire. Any additional home office needs are requested as needed.
- $100 quarterly paid wellness stipend
- Pet insurance
- Slack channel notifications turn off after 5 pm based on your time zone
- Two Hypercharge weeks of rest where we close company wide (July & Dec)
It’s an exciting time to be at Hyperproof — we recently raised $40 million in our Series B financing, further cementing Hyperproof as the emerging leader in the risk and compliance management space.
At Hyperproof’s core are our passionate team members who focus on user experience, beautiful design, and evangelize a positive social impact of our cloud based platform. We help organizations streamline their risk and compliance workflows so our customers can spend more time strategically managing programs and less time wrangling spreadsheets.
We are disrupting the governance, risk, and compliance software space with our innovative platform by helping traditionally unsung heroes (compliance professionals) do the right things so the wrong things don’t happen.
Learn more about the @hyperproof culture and how it all started.
EQUAL OPPORTUNITY EMPLOYER
Hyperproof is committed to a diverse and inclusive workplace — it’s one of our core values! Hyperproof is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
Our company is dedicated to building a diverse, inclusive, and authentic workplace. If you're excited about this role, but your experience doesn't perfectly fit every qualification, we encourage you to apply anyway. You may be just the right person for this role or others.