The Role
Lead and execute end-to-end digital marketing: plan, implement, and monitor campaigns across social, email, display, and SEO. Manage budgets, analytics reporting, content and blogger relationships, social platforms, contests, and growth strategies to increase brand awareness and loyalty.
Summary Generated by Built In
This is a remote position.
In this position, you will be responsible for all aspects of our marketing operations. Your central goal is to help grow our brand’s influence locally while also increasing brand loyalty and awareness.
Your duties will include planning, implementing, and monitoring our digital marketing campaigns across all digital networks. Our ideal candidate is someone with experience in marketing, art direction, and social media management. In addition to being an outstanding communicator, you will also demonstrate excellent interpersonal and analytical skills.
Key responsibilities:
- Designing and overseeing all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.
- Developing and monitoring campaign budgets.
- Planning and managing our social media platforms.
- Preparing accurate reports on our marketing campaign’s overall performance.
- Coordinating with advertising and media experts to improve marketing results.
- Identifying the latest trends and technologies affecting our industry.
- Evaluating important metrics that affect our website traffic, service quotas, and target audience.
- Working with your team to brainstorm new and innovative growth strategies.
- Overseeing and managing all contests, giveaways, and other digital projects.
Must Know:
- Facebook Ad Manager
- Google Adwords
- Google Analytics
- SEMRush / Ahrefs
- Offpage Onpage SEO Optimization
- Keyword Research
- Content Review / Hiring and Managing Bloggers / Understanding of Wordpress
- Canva
Requirements
- Bachelor’s degree in marketing or relevant field.
- A minimum of 5 years experience in a digital marketing or advertising position.
- In-depth knowledge of various social media platforms, best practices, and website analytics.
- Highly creative with excellent analytical abilities.
- Outstanding communication and interpersonal skills.
- Up-to-date on the latest trends and technologies in digital marketing.
- Fluency in English speaking and written communication.
- Solid understanding of HTML, CSS, and JavaScript is a plus.
Benefits
- Opportunity to be a part of a dynamic growth focused tech startup.
- Great learning opportunities to develop new skills and understanding of cutting edge software tools and processes.
- Opportunity to work closely with serial tech entrepreneurs from Silicon Valley.
- Fun-loving environment and caring team mates and inclusive culture of the company.
Skills Required
- Bachelor's degree in marketing or relevant field.
- Minimum of 5 years experience in a digital marketing or advertising position.
- Experience with Facebook Ad Manager.
- Experience with Google Adwords.
- Experience with Google Analytics.
- Experience with SEMRush or Ahrefs.
- On-page and Off-page SEO optimization.
- Keyword research.
- Content review, hiring and managing bloggers, and understanding of WordPress.
- Experience with Canva.
- In-depth knowledge of social media platforms, best practices, and website analytics.
- Highly creative with excellent analytical abilities.
- Outstanding communication and interpersonal skills.
- Up-to-date on latest trends and technologies in digital marketing.
- Fluency in English, spoken and written.
- Solid understanding of HTML, CSS, and JavaScript.
Am I A Good Fit?
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.
Success! Refresh the page to see how your skills align with this role.
The Company
What We Do
Ethnus is a Bengaluru-based education and communication-skills training company serving professionals and students. It operates as a training center focused on improving communication skills, with an EdTech orientation and programs designed for learners at different stages. Its public company profile identifies Bengaluru, India as its location and describes the organization primarily through its professional and student communication-training offering for professionals and students alike.
