Digital Marketing Executive

Posted 8 Days Ago
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Tunbridge Wells, Kent, England, GBR
In-Office
Senior level
Professional Services
The Role
Manage website content, SEO and development projects; plan and execute social media, email and paid advertising campaigns; create accessible copy, graphics and video; analyze campaign performance and recommend improvements. Support colleagues with digital publishing and marketing tools, maintain content calendars and digital assets, and identify new digital marketing opportunities while collaborating with internal teams, agencies and partners.
Summary Generated by Built In
We have an exciting new role.....
Responsibilities for this role include but are not limited to:

Senior Digital Marketing Executive

 

We’re looking for a Senior Digital Marketing Executive to manage our website, social media and email marketing, creating campaigns that build awareness, engage audiences and generate business opportunities. Reporting to the Marketing and Communications Manager, you’ll work with our BD & Marketing team, colleagues, partners and external agencies. This is a hands-on role with no line management responsibilities.

 

What you’ll do

  • Manage website content and development projects, working with agencies on SEO and user experience.
  • Plan and deliver social media, email and paid advertising campaigns, including Google, Bing and promoted social posts.
  • Create copy, graphics and video for digital channels and events, maintaining brand consistency and accessibility.
  • Analyse campaign performance and enquiry quality, reporting against business objectives and recommending improvements.
  • Support and train colleagues on website publishing, social media and Click Dimensions, maintaining content calendars, templates and digital assets.
  • Stay current with digital trends and tools, identify new opportunities and support the wider BD & Marketing team.

 

About you

 

Experience·       Four years’ experience of digital and social media marketing is essential·       Proven ability to plan and execute effective digital marketing campaigns across website, email, social media and online advertising·       Strong grasp of marketing technology, including but not limited to CMS platforms (WordPress), GA4, SEO tools, email marketing platforms and social media management tools
  • Strong copywriting, image and video editing skills, using Adobe Creative Suite, Canva or similar tools to produce accessible, on-brand content.
  • Experience in a professional services or B2B environment would be an advantage.

 

Qualifications  ·       A general standard of education appropriate for the post, a minimum requirement of GCSE or equivalent in Maths and EnglishGraduate-level education is preferred, not essential; a marketing degree or professional qualification, ideally digital-focused, is desirable.

 

Skills
  • Clear communication, strong organisation and attention to detail, with the ability to manage competing deadlines.
  • An analytical, proactive approach, confidence working independently and collaboratively, and a willingness to learn new tools.
  • Good Microsoft Office skills and familiarity with CRM and e-marketing systems.
Travel requirements
  • Willingness to attend events and meetings in London and other regional locations.
Hybrid working statement

You'll spend at least 60% of your working week in the office, though we know there is no one-size-fits-all and arrangements may vary from role to role. Our strong culture is founded on working together in the office, which we aim to maintain through our people being regularly co-located, working cohesively and in collaboration with one another.  

 

A certified B Corp™

At Cripps, our purpose is to make a positive and lasting difference. It’s why we do what we do. In 2024, we became a certified B Corporation to make a legal and very public commitment that we mean what we say. As one of only a handful of UK B Corp law firms, we are held accountable to our social and environmental promises. We are transparent on what we are doing well and where we are falling short. We are excited about the opportunities this affords us to continually improve as a responsible, sustainable, and inclusive business. Come and join us to help solve real world problems, champion big ambitions, and make a personal impact on our people, our clients, our planet, and our communities.
Find out more here.
Certified B Corporation™ | Cripps.

Skills Required

  • Four years of experience in digital and social media marketing
  • Experience planning and executing digital marketing campaigns across websites, email, social media and online advertising
  • Strong knowledge of CMS platforms, including WordPress, GA4, SEO tools, email marketing platforms and social media management tools
  • Strong copywriting, image editing and video editing skills
  • Ability to produce accessible, on-brand digital content
  • GCSE or equivalent in Maths and English
  • General standard of education appropriate for the post
  • Graduate-level education
  • Marketing degree or digital-focused professional qualification
  • Professional services or B2B marketing experience
  • Strong communication, organization and attention to detail
  • Ability to manage competing deadlines and work independently and collaboratively
  • Good Microsoft Office skills and familiarity with CRM and e-marketing systems
  • Willingness to attend events and meetings in London and regional locations
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The Company
HQ: Tunbridge Wells
500 Employees
Year Founded: 1852

What We Do

Cripps is an English law firm serving corporate and personal clients in the UK and internationally. It provides legal advice across corporate, real estate, litigation, private client, banking and finance, and sector-specific matters including technology, retail, hospitality, automotive, and charities. The firm positions itself as lawyers for business and life, helping clients solve problems and pursue their ambitions.

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