Digital Marketing Assistant

Posted Yesterday
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London, Greater London, England, GBR
In-Office
Entry level
eCommerce • Fashion • Retail
The Role
Assist with planning, activating, and reporting on paid digital marketing campaigns across paid search, paid social, display, and affiliate channels in UK, US, and European markets. Responsibilities include building social ads, coordinating tracking and creative requirements, liaising with agencies and suppliers, monitoring channel performance, and producing regular and ad hoc reports to identify growth opportunities and reduce inefficiencies.
Summary Generated by Built In

Kurt Geiger | About Us

We are an inclusive, creative footwear and accessories brand powered by kindness. We want to empower our talent to be confident and true to themselves, the London way. London is our home, our heartbeat, and we draw inspiration from the energy and spirit of the city; its diversity and creativity. For over fifty years our team of in-house shoe and accessory designers have been creating authentic, distinctive designs from our London headquarters. The rainbow is our signature. It represents the good energy and love we have for our community and the many ways we collectively express our individual style.


We Are One:For Love | For Diversity | For Change | For Equality | For Kindness For Freedom | For Unity Against Racism

Kurt Geiger Digital

Kurt Geiger’s Digital Team is a leading edge, multichannel, global, fully integrated function within the business. We have built an inclusive and diverse team that operates across 4 layers of the Business: Back End Systems and Engineering; Platforms; Marketing; Customer Service. Our in-house team of over 100 Digital experts are augmented with expertise from partners across the globe to deliver the very best in Retail Technology with a firm eye on the future. We operate in a fully Agile, fast paced environment, with a strong focus on individual leadership talent and development through an integrated Excellency Framework to ensure every member of the team develops the very best leadership development for themselves whilst delivering business objectives in line with growing our Global Digital Brands. We have invested over £12m over the last few years, during the pandemic, in our Technology to future proof both our infrastructure and our thought leadership to put Technology at the heart of our Global Growth Strategy.

Digital Marketing Team

We’re a best-in-class performance marketing function with a strong track record of delivering incremental and profitable growth in customer acquisition and lifetime value. Through a combination of the latest technology, carefully curated external partnerships, and highly skilled internal talent, we continually focus on providing clear and measurable success across three DTC brands in both domestic and international markets. We strike a balanced approach to managing the details with laser focus as well as staying ahead of the curve on the macro changes effecting our industry such as changes in Privacy, Cookies and AI. In an ever-changing digital landscape, we’re perfectly positioned to capitalise on all of the new and exciting opportunities on the horizon.

The Role

We are searching for an ambitious and analytical individual to join our growing Digital Marketing Team in the role of Digital Marketing Assistant. Working closely with the Kurt Geiger Digital Marketing Coordinator & Manager you will assist in the planning, implementation and reporting across paid media channels; Paid Social, PPC and Affiliates across UK, US & European markets.


Requirements

Responsibilities:

Activation

  • Online media planning & delivery across all investment channels namely Paid Search, Paid Social, Display & Affiliate marketing.
  • Responsibility for Paid Social ad builds across promotional activity, always on creatives and ad hoc builds.
  • Develop a strong working relationship with CRM, Brand, Trade, Buying and agency teams to support our e-commerce business.
  • Collaborate any necessary tech & creative requirements, including tracking setup and creative briefing
  • Liaising with external suppliers including; website creative agencies, integrated marketing agencies, online advertising agencies, media agencies, online publications.

Data, Reporting and Analysis

  • Support weekly/monthly reports and record daily channel performance
  • Produce ad-hoc channel reports to analyse performance of digital marketing to identify opportunities and reduce inefficiencies

Requirements:

  • Passion for Digital Marketing & eagerness to build career in this area, particularly fashion retail
  • Strong communication skills
  • Strong time management skills to cope with multi-channel scope of role and pace of retail environment
  • A mixture of Creative and Analytical data skills is key
  • Data centric with a strength and preference towards data analysis

Benefits
  • Competitive basic salary
  • Pension and life assurance
  • Gym Discounts
  • Retailtrust support
  • Enviable discounts
  • Harrods Discount
  • Monthly half day Friday’s
  • Summer Hours
  • Sample Sales
  • And so much more!

Our Stores

The first Kurt Geiger store opened on London Bond street in 1963.  Today, our brand has global appeal and is distributed in hundreds of cities around the world. We operate over 70 stand-alone stores nationwide, including our new flagship store on London Oxford street, and in over 400 stores globally. Beyond stand-alone stores and retail pop ups, our retail partners include some of the world’s most famous department stores.

Skills Required

  • Passion for digital marketing and eagerness to build a career in the field, particularly fashion retail
  • Strong communication skills
  • Strong time management skills in a fast-paced, multi-channel retail environment
  • Combination of creative and analytical data skills
  • Data-centric approach with strength and preference toward data analysis
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The Company
1,500 Employees
Year Founded: 1963

What We Do

Kurt Geiger is a luxury British footwear and accessories brand founded in 1963. The company designs and manufactures a wide range of products including shoes, handbags, and accessories for men and women. It operates globally with a strong presence in the UK and the US, focusing on an omnichannel retail strategy that includes both physical stores and a significant online business.

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