Digital Marketing Analyst - Egypt

Posted 3 Days Ago
Be an Early Applicant
Cairo, EGY
In-Office
Entry level
Mobile • Financial Services
The Role
Analyze digital marketing performance through competitive research, KPI monitoring, trend identification, and monthly reporting. Provide actionable recommendations, contribute creative ideas and marketing materials, collaborate with cross-functional teams, and manage small-scale digital projects from concept through delivery while tracking stakeholders, deliverables, and deadlines.
Summary Generated by Built In
Company Description

Founded in 2008, Digital Virgo is a global leader in mobile payment solutions via Carrier Billing. For over 15 years, the Group has supported telecom operators and merchants in deploying and optimizing mobile payment services.

With operations in over 40 countries and more than 860 employees, Digital Virgo combines international reach with strong local presence. In 2022, the Group generated €430 million in revenue.

Certified as a payment institution in Europe since 2020, Digital Virgo has also earned industry recognition, including a Top 3 ranking among French FinTechs by FrenchWeb, Best Aggregator 2020, and the Meffys Award for innovation in the mobile ecosystem.

Job Description

Job Overview

As part of Digital Virgo’s strong Year-on-Year growth in the Middle East region, we are seeking a talented and rigorous Digital Marketing Analyst. Based in Cairo, you will play a key role in analyzing marketing performance, providing strategic insights, and supporting the creation of impactful digital initiatives. You will report directly to the Regional Operations Director. 

 

Main Responsibilities: 

Performance & Analytics

  • Conduct competitive analysis: benchmarking, market studies, and trend identification.
  • Monitor and analyze activity using clear KPIs and metrics.
  • Deliver actionable insights and recommendations to improve marketing effectiveness.
  • Prepare structured monthly reports on the main KPIs.

Marketing Strategy & Support

  • Contribute creative ideas for marketing initiatives and campaigns.
  • Collaborate with Business, and Marketing teams to enhance campaign impact.
  • Support in the creation of marketing materials and messaging, ensuring alignment with regional trends.

Project & Operations

  • Drive small-scale digital projects from concept to delivery.
  • Liaise with and update stakeholders (Business, Technical, Operational, Marketing) on project progress.
  • Track deliverables to ensure deadlines are respected.

Qualifications

  • Fluent in English and Arabic (spoken and written); French is a plus.
  • Strong knowledge of digital advertising, marketing, and performance KPIs.
  • Analytical mindset with attention to detail and a structured approach.
  • Creative thinker able to propose ideas and collaborate with cross-functional teams.
  • Proficient in productivity tools (Jira, Looker, Tableau, etc.) and Microsoft Office (Excel, PowerPoint, Word).
  • Excellent interpersonal skills: team player, communicator, and collaborator.
  • Previous experience in the VAS industry would be a plus.

Additional Information

WHY JOIN US

  • International and fast-growing environment
  • Exposure to innovative digital and telecom ecosystems
  • Strong career development opportunities
  • Collaborative and performance-driven culture

Skills Required

  • Fluent English, spoken and written
  • Fluent Arabic, spoken and written
  • Knowledge of digital advertising, marketing, and performance KPIs
  • Analytical mindset with attention to detail and a structured approach
  • Creative thinking and ability to collaborate cross-functionally
  • Proficiency in Jira, Looker, Tableau, or similar productivity and analytics tools
  • Proficiency in Microsoft Office, including Excel, PowerPoint, and Word
  • Excellent interpersonal, communication, teamwork, and collaboration skills
  • French language proficiency
  • Previous experience in the VAS industry
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The Company
HQ: Lyon
728 Employees
Year Founded: 2008

What We Do

The Digital Virgo Group is one of the world's leading specialists in mobile payment via Telecom Operators’ billing solutions. By connecting Merchants to Carriers, we address the growing need for the digitalisation of payment by using a simple, fast and secure transactional channel available anywhere in the world. The Group's added value lies in its ability to address mobile payment in its entirety to optimize the billing by considering strategic aspects such as the customer journey, local adaptation, user acquisition, the data management or the regulatory and compliance framework. Our technological hub made of innovative platforms and tools enables us to respond to our partners' main challenges of scalability, complexity and security to drive their growth while improving their users’ experience. Our global network of local offices allows us to roll out scalable and secure Mobile Commerce experiences worldwide.

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