Digital Marketer

Posted 4 Hours Ago
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Hiring Remotely in Ghana
Remote
Mid level
eCommerce • Software • Analytics • Agriculture
The Role
Develop, edit, and optimize content across blogs, social media, email, websites, press releases, and marketing materials. Create compelling brand narratives, conduct keyword research, analyze content performance, collaborate with creative teams, maintain brand consistency, and track industry trends. The role requires strong writing, SEO, digital marketing, CMS, email marketing, social media, and analytics skills, with responsibility for engaging buyers and farmers in an on-site Accra role.
Summary Generated by Built In

Complete Farmer is seeking a seeking a dynamic Content Developer to excel in crafting engaging narratives, leveraging digital tools to amplify brand visibility, and connecting with diverse audiences through creative and strategic content

This role will play a critical part in focusing on creating high-quality, engaging content that resonates with diverse audiences, including buyers and farmers. The ideal candidate is a skilled writer and storyteller with a strong grasp of digital content strategies and a passion for impactful 
communication.

At Complete Farmer, you'll have the opportunity to be part of a dynamic and innovative company with a mission to transform agriculture globally. You'll collaborate with a diverse and talented team of professionals, with opportunities for professional growth and development. Join us in making a meaningful impact on the future of farming and global food security

Location: On-site from HQ (Airport West, Accra – Ghana).

What You’ll Do:
• Develop, edit, and optimize content across various platforms, including blogs, social media, email campaigns, website copy, press releases, and marketing collateral.
• Craft compelling narratives that highlight Complete Farmer's mission, achievements, and unique value proposition.
• Conduct keyword research and implement best practices to ensure content ranks well in search engines and drives organic traffic.
• Collaborate with cross-functional teams to align content goals with broader organizational objectives and marketing strategies.
• Analyse content performance metrics and audience engagement to refine strategies and maximize impact.
 • Partner with graphic designers, videographers, and other creatives to produce visually engaging multimedia content.
• Maintain a consistent voice and tone across all content, adhering to Complete Farmer's 
brand guidelines.
• Stay updated on industry trends, competitor strategies, and audience preferences to create timely and relevant content.

What You will Bring:
• Bachelor’s degree in communications, Marketing, Journalism, or a related field
• 3+ years of experience in content development, copywriting, or digital marketing, 
preferably within the agribusiness or technology sectors.

Who You Are:
• Exceptional writing, editing, and proofreading skills with attention to detail.
• Proficiency in content management systems (e.g., WordPress), email marketing tools, and social media platforms.
• Understanding of graphic design and video editing tools is a plus.
• Familiarity with SEO best practices and Google Analytics.
• Strong organizational skills, with the ability to manage multiple projects and meet deadlines in a fast-paced environment.
• Ability to communicate complex ideas clearly and effectively to various audiences

This position offers a unique opportunity to shape the future of AgriTech by building strong partnerships, managing vendor relations and leading a team to drive impactful growth. If you are 
passionate about the intersection of agriculture and technology, we encourage you to apply

Skills Required

  • Bachelor's degree in communications, marketing, journalism, or a related field
  • 3+ years of experience in content development, copywriting, or digital marketing
  • Exceptional writing, editing, and proofreading skills
  • Proficiency in content management systems such as WordPress
  • Proficiency with email marketing tools and social media platforms
  • Familiarity with SEO best practices and Google Analytics
  • Understanding of graphic design and video editing tools
  • Strong organizational skills and ability to manage multiple projects and deadlines
  • Ability to communicate complex ideas clearly to varied audiences
Am I A Good Fit?
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The Company
HQ: Cuyocuyo
110 Employees
Year Founded: 2017

What We Do

Complete Farmer is a Ghana-based agritech company that operates an end-to-end digital agriculture platform connecting smallholder farmers, agro-commodity buyers, input vendors, and service providers across West Africa. Using big data, IoT, and precision agriculture technology, it supplies farmers with data-driven cultivation protocols, inputs, financing, and market access, while enabling global buyers to source export-quality, traceable agricultural commodities grown to their specifications.

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