Digital, Executive Producer

Reposted 10 Days Ago
Be an Early Applicant
Tulsa, OK, USA
In-Office
Junior
News + Entertainment
The Role
Lead the station's digital and social strategy, manage and coach digital producers, oversee daily and breaking news content across web and social, drive video storytelling and website updates, distribute content across platforms, monitor audience engagement, use analytics to guide strategy, and collaborate with newsroom leadership.
Summary Generated by Built In
The Executive Producer, Digital Content leads the station’s digital and social media strategy, overseeing daily content, breaking news coverage, and a team of digital producers. This role drives compelling, visual storytelling across platforms while ensuring accuracy, speed, and strong audience engagement.
This EP will also not only manage the digital team but lead the editorial employees in digital and social media efforts developing best practices for effective digital execution.
Responsibilities:
  • Supervise, coach, and develop digital producers; edit and provide feedback on web scripts and content.
  • Plan, prioritize, and manage daily, weekly, and monthly digital content with a strong emphasis on video and social platforms.
  • Manage and coordinate breaking news, weather and sports coverage across all digital channels.
  • Maintain and update the station website with accurate, timely content.
  • Organize and distribute published content across branded social media accounts.
  • Innovate with creative video storytelling for multi-platform use.
  • Identify and distribute high-interest local and regional stories, with a focus on Oklahoma coverage.
  • Monitor audience engagement and feedback, escalating issues to station leadership when necessary.
  • Collaborate closely with the News Director, newsroom managers, and other station departments on a regular basis.
  • Use digital analytics to guide content strategy, audience growth, and performance goals.
Qualifications:
  • Bachelor’s degree in Journalism or a related field, or equivalent experience.
  • 2+ years of experience in a digital or television newsroom environment.
  • Management or team-lead experience preferred.
  • Strong writing, editing, and news judgment skills.
  • Familiarity with or willingness to learn about sports content and coverage strategies on digital and social platforms. 
  • Proven ability to grow and maintain digital and social audiences.
  • Strong video production and editing skills; graphic design experience a plus.
  • Proficiency with Adobe Creative Suite.
  • Working knowledge of HTML and project management tools such as Asana.
  • Experience using digital analytics tools (e.g., Google Analytics).
     
Sinclair is proud to be an equal opportunity employer and a drug free workplace. Employment practices will not be influenced or affected by virtue of an applicant's or employee's race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, military or veteran status or any other characteristic protected by law.
 

About UsSinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading provider of local news and sports. The Company owns, operates and/or provides services to 177 television stations in 79 markets affiliated with all major broadcast networks; owns Tennis Channel, the premium destination for tennis enthusiasts; and multicast networks CHARGE, Comet, ROAR and The Nest. Sinclair's AMP Media produces a growing portfolio of digital content and original podcasts. Additional information about Sinclair can be found at www.sbgi.net.About the TeamThe life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let’s talk.

Skills Required

  • Bachelor's degree in Journalism or a related field, or equivalent experience
  • 2+ years of experience in a digital or television newsroom environment
  • Management or team-lead experience
  • Strong writing, editing, and news judgment skills
  • Familiarity with or willingness to learn sports content and coverage strategies
  • Proven ability to grow and maintain digital and social audiences
  • Strong video production and editing skills
  • Graphic design experience
  • Proficiency with Adobe Creative Suite
  • Working knowledge of HTML
  • Experience with project management tools such as Asana
  • Experience using digital analytics tools (e.g., Google Analytics)
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The Company
HQ: Hunt Valley, MD
5,001 Employees
Year Founded: 1986

What We Do

Sinclair Broadcast Group, Inc. is one of the largest and most diversified television broadcasting companies in the country. Sinclair owns and operates, programs or provides sales services to more television stations than anyone and has affiliations with all the major networks. In addition, Sinclair is the leading local news provider in the country, as well as a producer of sports content. Sinclair owns a multicast network, four radio stations and a cable network. Sinclair’s broadcast content is delivered via multiple-platforms, including over-the-air, multi-channel video program distributors, and digital platforms. Sinclair, either directly or through its venture subsidiaries, makes equity investments in strategic companies. Sinclair Broadcast Group, Inc. was founded in 1986, went public in 1995 and is traded on the NASDAQ Global Select Market under the ticker symbol SBGI. Throughout our history, Sinclair Broadcast Group has been at the forefront of industry-changing events and technological advances. Our vision and first-to-market mentality drives our ‘next generation’ thinking; stimulating conversations, innovating through our expertise, and advocating for the development of technology and evolving business models. As a leading over-the-air broadcast television company, our primary business is to engage consumers on multiple platforms with relevant and compelling news, entertainment and sports content, and to provide advertisers and business efficient means and value to connect with our mass audiences. We recognize the vital role broadcast television plays in branding and local content delivery, and therefore strive to constantly be at the forefront of leading edge technology and structures to advance the industry.

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