WLOS/My40TV in Asheville, NC has an immediate opening for a creative Digital Content Producer! The candidate should have experience writing and producing news content for the web and social media.
In this role you will be responsible for day-to-day digital news content, working closely with the news managers and Digital Executive Producer to make sure all digital platforms are up-to-date, accurate and compelling.
We want someone with a competitive spirit. Candidate must have excellent writing skills and news judgment. The ideal candidate must possess strong digital analytics skills to help guide story placement on respective digital platforms. The Digital News Producer must identify and post engaging, timely, and relevant content; monitor competitive social practices, and work in line with the station's overall content strategy. This individual must be willing to teach on-air reporters to help them improve their digital skills.
The ideal candidate will have:
- Solid news judgment and the ability to write fast, accurate and mistake-free copy
- Bachelor's degree in a related field preferred
- Must be able to work in a fast-paced and deadline-driven environment
- Strong leadership and communication skills
- The ability to execute news strategies and goals in daily newscasts
- Flexibility and on-the-spot problem solving abilities are a must
Requirements:
- Must have some previous news producing experience at a commercial TV station, although the right entry-level candidate may be considered
- A Journalism degree is preferred
- Knowledge of or a willingness to learn about social media content creation for multiple platforms, including Facebook, Instagram, X, and YouTube.
- A self-starter with a drive to chase down stories, including reaching out to appropriate authorities or other sources.
- Someone with a collaborative spirit who works well with a team to achieve department goals.
- Seeks out story ideas, including follow-ups to previous reports or previews of upcoming events.
- Excellent communicator and team player who shares important information with co-workers in a clear and timely manner.
- Monitor news emails for new releases, relevant information and updates to stories and information about upcoming events, and share or file that information as needed.
Sinclair is proud to be an equal opportunity employer and a drug free workplace. Employment practices will not be influenced or affected by virtue of an applicant's or employee's race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, military or veteran status or any other characteristic protected by law.
About Sinclair
Sinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading provider of local news and sports. The Company owns, operates and/or provides services to 185 television stations in 86 markets affiliated with all the major broadcast networks; and owns Tennis Channel and multicast networks Comet, CHARGE!, TBD., and The Nest. Sinclair's content is delivered via multiple platforms, including over-the-air, multi-channel video program distributors, and the nation's largest streaming aggregator of local news content, NewsON. The Company regularly uses its website as a key source of Company information which can be accessed at www.sbgi.net.
Top Skills
What We Do
Sinclair Broadcast Group, Inc. is one of the largest and most diversified television broadcasting companies in the country. Sinclair owns and operates, programs or provides sales services to more television stations than anyone and has affiliations with all the major networks. In addition, Sinclair is the leading local news provider in the country, as well as a producer of sports content. Sinclair owns a multicast network, four radio stations and a cable network. Sinclair’s broadcast content is delivered via multiple-platforms, including over-the-air, multi-channel video program distributors, and digital platforms. Sinclair, either directly or through its venture subsidiaries, makes equity investments in strategic companies. Sinclair Broadcast Group, Inc. was founded in 1986, went public in 1995 and is traded on the NASDAQ Global Select Market under the ticker symbol SBGI. Throughout our history, Sinclair Broadcast Group has been at the forefront of industry-changing events and technological advances. Our vision and first-to-market mentality drives our ‘next generation’ thinking; stimulating conversations, innovating through our expertise, and advocating for the development of technology and evolving business models. As a leading over-the-air broadcast television company, our primary business is to engage consumers on multiple platforms with relevant and compelling news, entertainment and sports content, and to provide advertisers and business efficient means and value to connect with our mass audiences. We recognize the vital role broadcast television plays in branding and local content delivery, and therefore strive to constantly be at the forefront of leading edge technology and structures to advance the industry.







