Digital Campaign Manager

Do you have a passion for creating impactful digital campaigns that resonate with audiences and drive results? Are you excited by the challenge of leading digital innovation in a fast-paced, dynamic environment? Can you turn strategic ideas into engaging, multi-channel customer experiences that shape the future of healthcare?
If you're a digital trailblazer ready to make a difference, join Novo Nordisk and help us redefine how we engage with our customers. Apply today and be a key player in transforming the future of healthcare!
The Position
As the Digital Campaign Manager, you will play a pivotal role in supporting Novo Nordisk's digital transformation. You will maintain and enhance our multichannel customer engagement (MCE) ecosystem, ensuring seamless operations for all internal stakeholders. Your expertise will contribute to the successful implementation of our defined MCE strategy, helping to drive innovation and deliver impactful digital experiences. Through your strategic thinking and hands-on management, you will shape how we engage with customers, ensuring that our digital campaigns are not only effective but also align with our broader organizational goals.
In addition, you will:

• Facilitate digital campaign management to drive customer engagement.
• Execute Multi-Channel Engagement (MCE) plans in alignment with the MCE Manager.
• Support and coordinate digital projects, including marketing automation campaigns and unbranded digital marketing plans
• Develop and manage social media campaigns for HCPs, ensuring compliance and boosting brand awareness.
• Conduct SEO optimization to enhance website visibility and drive organic traffic.

Qualifications
For this role, you should be a proactive team player with a "can-do" attitude, strong time management, and an openness to change. You enjoy working with diverse teams and take responsibility for achieving objectives.

• Academic/Master's degree in relevant field (specialization in communication / business or marketing desired)
• 3 years of sales and marketing experience including 2-years of digital marketing experience with a focus on customer journeys, social media and SEO, preferably in the healthcare space
• Knowledge of multichannel campaign development with focus on marketing automation systems (customer journey development), utilization of SoMe and other digital communication (web, paid media etc.)
• Proven record of developing successful social media campaigns and optimization of digital content for search engines
• Fluent use of Hebrew and English language

About the Customer Excellence Department
We are dedicated to achieving strategic priorities and driving organizational excellence. We are a team of subject matter experts that work collaboratively across various functions to create impactful customer experience and business performance through marketing campaigns, both digital and traditional, with a strong focus on multichannel customer engagement, leveraging data-driven insights to optimize commercial effectiveness , ensure compliance, and support business growth.
Working at Novo Nordisk
As one of the world's leading pharmaceutical companies, we at Novo Nordisk have been pursuing a strong mission since our founding in 1923: to combat diabetes and other serious chronic diseases. We are proud of our employees. Because their enthusiasm and daily commitment are the guarantor of our success. We value their individuality and diversity and want them to develop their talents in a constructive working atmosphere. That's why we focus on respectful, inclusive and appreciative interaction with one another. Come to Novo Nordisk. Let's make the world a better place together!
Contact
Please click on "apply now" to submit your resume in English.
Deadline
07/11/2024
We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.
At Novo Nordisk we recognize that it is no longer good enough to aspire to be the best company in the world. We need to aspire to be the best company for the world and we know that this is only possible with talented employees with diverse perspectives, backgrounds and cultures. We are therefore committed to creating an inclusive culture that celebrates the diversity of our employees, the patients we serve and communities we operate in. Together, we're life changing.