Digital Buying Specialist

Posted 3 Days Ago
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Milano
AdTech • Marketing Tech
The Role
Looking for a Digital Buying Specialist to manage digital advertising spaces for clients, work on media buying strategies, and collaborate with internal teams. Requires knowledge of digital marketing, programmatic advertising, analytical skills, and interpersonal skills. Proficiency in Excel, Google Sheets, and English language is essential.
Summary Generated by Built In

Descrizione dell'azienda

About Publicis Media

We are the connected marketing agency, a full-service agency with modern creative & media, data, and technology services all under one roof.

We are connected in the way we think and the way we work. At the heart of our company are great people that we call Unicorns. Our Unicorns are open, bold, and curious and love to solve complex problems for clients in unique ways.

Right now, we’re looking for a quick-thinking, media-savvy go-getter who’ll support the team as Digital Buying Specialist in bringing that transformation to life. Sound like you? Read on.

Descrizione del lavoro

Within in Buying division of Publicis Media (PMX), you will specifically deal with the Buying of Digital advertising spaces for the various clients of the Group.
Everyday building and maintaining relationships with our external suppliers: Publishers, Sales House, Platforms and Media Vendors in general, with whom you will carry out negotiations for the purchase of digital advertising spaces.

You will manage internal relationships and flows, collaborating with the PMX Investment Team and the Client Accounts of our Agencies: Zenith and Starcom.

Qualifiche

  • Definition of the digital media buying strategy and budget allocations on Digital Media plans
  • Monitoring of costs and KPIs for media buying review and media auditing processes for assigned clients
  • Contribution to the digital buying strategy for Media Pitch
  • Benchmark analysis
  • Monitoring and achievement of commercial objectives
  • Estimation and monitoring of investments for Media Vendors and Clients

Education and Work Experience Requirements:

  • Knowledge of Digital Marketing and Programmatic Adv
  • Commercial aptitude, analytical skills and familiarity with numbers
  • Excellent interpersonal skills
  • Motivation, proactivity and empathy
  • Problem solving and stress management skills
  • Excellent ability to work in a team, collaboration and organization (even remotely)
  • Familiarity with using Excel/Google Sheets: management of pivot tables is the minimum requirement, implementation of advanced functions is a preferential requirement
  • Familiarity with using daily work tools such as Microsoft Outlook and Microsoft Teams
  • Interest in digital and new technologies
  • English level B1/B2

Informazioni aggiuntive

Additional information

We take care of our talents and their wellbeing:

  • Future of Work: flexible entrance and smartworking
  • Corporate benefit: a platform dedicated to our people full of offers, discounts and more
  • Learning&Development: a tailored learning path, individual and needs based approach, always on!
  • Corporate Wellness: free access to online training classes for your physical and psychological wellbeing


Did you know that our motto is Viva la difference?


With or without D.Lgs. 198/2006, we can't wait to meet you and welcome you, whoever you are!

Find more about Publicis Groupe Italy and our values on our official IG page here.



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Top Skills

Excel
Google Sheets
The Company
HQ: Paris
45,929 Employees
On-site Workplace
Year Founded: 1926

What We Do

As a platform at the intersection of marketing and digital business transformation, driven through the alchemy of creativity and technology, Publicis Groupe is built on The Power of One. Publicis Groupe offers its clients seamless access to the expertise of its 80,000 talents across four Solution hubs: creative with Publicis Communications (Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, BBH, Marcel, Fallon, MSL, Prodigious), media services with Publicis Media (Starcom, Zenith, Spark Foundry, Blue 449, Performics, Digitas), digital business transformation with Publicis.Sapient and health & wellness communications with Publicis Health. Publicis Groupe’s agencies are present in over 100 countries around the world.

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