Digital Analyst

Posted 7 Hours Ago
Be an Early Applicant
Auckland
Mid level
AdTech • Marketing Tech
The Role
The Digital Analyst will implement tracking solutions using Google Tag Manager and Google Analytics, responding to client requests and proactively providing data solutions. This role involves working with triggers, tags, and data analysis to ensure accurate data integration across systems.
Summary Generated by Built In

Job Description

Are you an established Digital Analyst looking for a new opportunity in a creative environment?

MBM provides enterprise analytics and data consulting to New Zealand organisations. We’re one of New Zealand’s most certified Google Marketing Platform sales partner and NZ’s only premier channel partner for Segment and an Adobe Community Solution partner.

In addition to being a Google Marketing Platform Sales Partner, we understand how digital analytics scale for a market the size of New Zealand and how to integrate across your systems to generate a single source of truth. Using Segment's Customer Data Infrastructure (CDI), MBM helps organisations with their data integrity, governance and management processes.

We have an exciting opportunity for a Digital Analyst to join our incredible Data and Analytics team in Kingsland.

In this role, you would be working with well-known brands, implementing technically sound tracking solutions. This involves both re-actively responding to requests from clients, and proactively introducing solutions that will assist in meeting client data needs.

You will be well versed with Google Tag manager, Google Analytics including GA4, Google Marketing Platform stack integration and have extended use and support of analytics.js library – for example custom dimensions, measurement protocol, enhanced ecommerce.

We immerse ourselves in client businesses, solving problems and delivering success. We’ll train your staff and share our knowledge, strengthening your organisational capability.

In this role, you will implement digital analytics stack solutions though Google Tag Manager, Google Analytics and other data layers, work with triggers, tags and variables, implementation, data analysis, and training.

Additional Information

Be a part of the Publicis Groupe network, one of the world’s most progressive and dynamic modern communications businesses, enjoying all the perks that come with our network offering:

  • A comprehensive Wholeself program supporting Physical, Mindful and Financial wellbeing
  • A creative, fun and rewarding office environment backed up by our Publicis Liberté flexibility approach “working your way, with us!”
  • Access to our Global AI Platform, Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network
  • Extensive Learning & Development opportunities, including more than 15,000 learning programs via our online learning platform Marcel Classes 
  • A culture of open feedback and support to reach your goals through our Career Conversations program
  • A committed Diversity, Equality and Inclusion strategy driven through our Viva! Women, Égalité, enABLE and Embrace (reconciliation action plan) programs
  • Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year
  • A workplace that stands together to provide a more open, supportive, and recovery-forward culture for all employees with life-threatening illnesses. Read more about our Working With Cancer Pledge - Homepage - Working with Cancer Pledge
  • Inclusive leave policies such as Fertility Treatment, Menopause, Flexible Public Holidays, Gender Affirmation and Parental leave with up to 18 weeks paid primary carer leave and generous secondary carer benefits
  • Access to counsellors, psychologists, and professionals through Sonder - an all-in-on digital wellbeing technology platform designed to support psychological, medical & safety needs 

If you don’t tick every box in this ad, please don’t rule yourself out. Research suggests that women and other people in underrepresented groups tend to only apply if they meet every requirement. We focus on hiring people who share our values of inclusion, collaboration, adaptability, fearlessness, and integrity, rather than ticking boxes – so if this role resonates with you, please apply. 

Diversity. Inclusion. Equity. More than just words, these are part of our DNA. At Publicis Groupe we are committed to the inclusion and recognition of all people; regardless of race, age, culture, ability, ethnicity, gender identity or expression, sexual orientation, marital status and religious affiliation. We believe that to deliver the best solutions to our clients, our people need to reflect the diverse communities in which our clients operate in. We value diversity and the skills, knowledge and experience that difference brings to our culture and solutions. Uniqueness is powerful; without it we wouldn’t be where we are today. So be you – we like it that way.

We are committed to providing reasonable adjustments for people with disability or those that require additional support throughout the application process. If you need any assistance or adjustments, please contact us via [email protected] - your personal information will be kept confidential. 

Top Skills

Analytics.Js
Ga4
Google Analytics
Google Tag Manager
The Company
HQ: Paris
45,929 Employees
On-site Workplace
Year Founded: 1926

What We Do

As a platform at the intersection of marketing and digital business transformation, driven through the alchemy of creativity and technology, Publicis Groupe is built on The Power of One. Publicis Groupe offers its clients seamless access to the expertise of its 80,000 talents across four Solution hubs: creative with Publicis Communications (Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, BBH, Marcel, Fallon, MSL, Prodigious), media services with Publicis Media (Starcom, Zenith, Spark Foundry, Blue 449, Performics, Digitas), digital business transformation with Publicis.Sapient and health & wellness communications with Publicis Health. Publicis Groupe’s agencies are present in over 100 countries around the world.

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