Digital Advertising Lead (Global Platform - China Market)

About the Role: 

We are looking for an online performance marketing expert, with significant experience in the Agency/Reseller ecosystem for online social media advertising planning/buying. The successful candidate for the Agency Lead (AL) role will also have experience driving business results, operational rigour and execution as well as working successfully with multiple internal and external stakeholders, notably with media agency partners within the Greater China Region. 

Success in this position requires you to develop and maintain an effective working relationship with the Accenture Program Function Lead (FL) as well as the Client Service Lead (CSL) based regionally in different locations. It also requires building and maintaining a successful collaboration with our client’s Lead Industry Managers to co-design and implement successful sales strategies and tactics. 

Skills and experience you’ll need in order to succeed include analytical problem solving; a willingness to experiment and move quickly; the ability to thrive in a dynamic, team-focused environment; and a passion for helping clients and our Sales Partners achieve business results.

This is an opportunity to work with one of the fastest-growing players in tech, within a leading global professional services company. 

Key Responsibilities

• Lead scaled growth for all Agency Agreements in place
• Main POC for our client's Agency Industry Managers
• Collaborate closely with our client's Agency Industry Managers to design and implement strategic and tactical sales plans 
• Take ownership and responsibility for execution of those sales plans executed by Sales Managers and Sales Reps
• Responsible for the day to day communications with the largest Sales Partners based in the Greater China Region, including driving a cadence (weekly, quarterly, etc.)
• Own quarterly KPI/OKR and Revenue targets for managed Sales Partners
• Analyze revenue/OKR performance data to identify & drive measured actions to impact OKR or Revenue targets for Sales Partners.
• Drive a culture of ownership, innovation, quality and operational rigour 
• Support preparation and delivery with commentary of regular insight into business performance and outlook, including weekly business reviews
• Promote positive employee engagement in a high performance environment 
• Own specific priority initiatives across the Agency function as required e.g. in-quarter churn, high priority new product launches focused on driving lower funnel advertising revenue based on conversion performance.

Qualifications

• English and native-level language fluency in Mandarin is required to support Greater China Region market.
• 5+ years of professional experience in digital media planning/buying, online advertising, or sales leadership within the Media Agency industry within GCR export
• Relevant experience working with Agencies and Advertisers exporting internationally out of the Greater China region is a distinct advantage
• Deadline and detail-oriented
• Data-driven decision-making, very strong analytical skills
• Able to analyse business data in detail to provide continuous improvement suggestions 
• Excellent communication and presentation skills
• Preferably experienced in CRM tools such as Salesforce, Office/G-Suite collaboration and presentation tools

About Accenture

We work with one shared purpose: to deliver on the promise of technology and human ingenuity. Every day, more than 775,000 of us help our stakeholders continuously reinvent. Together, we drive positive change and deliver value to our clients, partners, shareholders, communities, and each other.We believe that delivering value requires innovation, and innovation thrives in an inclusive and diverse environment. We actively foster a workplace free from bias, where everyone feels a sense of belonging and is respected and empowered to do their best work.At Accenture, we see well-being holistically, supporting our people’s physical, mental, and financial health. We also provide opportunities to keep skills relevant through certifications, learning, and diverse work experiences. We’re proud to be consistently recognized as one of the World’s Best Workplaces™.Join Accenture to work at the heart of change.

Visit us at www.accenture.com 

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