Digital Adoption Specialist (Content Strategist)

We are seeking a new team member for an exciting opportunity as a full-time Digital Adoption Specialist to join a dynamic, creative team at Throughline, a premier visual information design firm. This position supports the Digital Department's Innovation and Culture Team at Naval Air Systems Command. The Digital Department's mission is to provide a secure digital environment that empowers the workforce to meet NAVAIR priorities and mission quickly and effectively. 

As a Digital Adoption Specialist at Throughline, you will be pivotal in planning, executing, and delivering digital capabilities to the NAVAIR Workforce. You will be a key interface between the NAVAIR Digital Department, NAVAIR Program Teams, subordinate Commands, and external organizations. You must demonstrate the ability to work in diverse, cross-functional teams and exhibit excellent communication, organizational, and information technology skills. 

Key Functions:

As a Digital Adoption Strategist, you will be pivotal in developing and executing strategies to ensure the successful integration and utilization of digital tools, with a strong focus on Microsoft 365, across the organization, which involves close collaboration with cross-functional teams to align digital initiatives with business objectives, driving user adoption through well-structured change management strategies.

Responsibilities include but are not limited to:

• Identifying challenges and fostering a culture of continuous learning.
• Designing training programs and user-friendly resources that empower employees.
• Developing communication plans to keep the workforce informed and engaged.
• Providing ongoing user support while collaborating with IT teams to resolve issues.
• Establishing KPIs to measure success and leveraging data-driven insights for continuous improvement in digital adoption efforts.

In this role, you will support overarching communications, change management, and project management initiatives by working closely with internal and external NAVAIR organizations to design, implement, and execute long- and short-term digital transformation objectives.

Required Credentials and Skills:

• Active DoD Secret Clearance
• Bachelor's degree with a focus in Communications, Marketing, Business or Information Technology
• Proficiency with Microsoft 365 suite of tools
• Strong analytical skills to use data and metrics to optimize digital adoption strategies
• Proven track record of managing end-to-end digital transformation or user adoption projects, including timelines, resources, and stakeholder coordination
• Advanced skills in presenting and training in hybrid or remote settings

Desired Skills:

• Experience working in a creative or human-centered-design environment
• Experience consulting for senior-level clients
• Experience working in change management
• Experience with Qlik, Power BI, Tableau, Power Automate

Work Location: 

• This position is based in Pax River and has a hybrid work schedule in Leonardtown, Maryland, and your home office.

Pay Range:

$81,100 --  $112,900. Exact compensation may vary based on skills, experience, and factors, including but not limited to job-related knowledge, skills, and job-specific experience/overall experience.

ADDITIONAL INFORMATION

• We value a cover letter as a pitch for how you are qualified for and interested in this position and as a formal writing sample.

Throughline Inc. is an enterprise design & strategy firm headquartered in Washington, DC., with an additional location in Pax River/Leonardtown, MD. We are strategists, designers, and communication experts committed to building powerful visual tools that inform and inspire stakeholders to work toward the success of their organization. Throughline is a 2016 Davey Award winner and a three-time recipient of Inc. Magazine 5000 Fastest Growing Private Companies. Visit www.throughline.com for more information.

Throughline provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.