Digital Account Manager

Posted 10 Days Ago
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Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, MYS
Hybrid
Entry level
Agency • Professional Services
The Role
Manage paid digital marketing programs across LinkedIn and Meta, from strategy and campaign setup through optimization and reporting. Advise clients, analyze performance, manage budgets and targeting, present actionable recommendations, and oversee multiple APAC accounts. The role requires hands-on campaign execution, client relationship management, cross-market collaboration, and contributions to new business and integrated marketing programs.
Summary Generated by Built In
Join Archetype

At Archetype, you help clients think bigger, go further, and achieve more. With over 40 years of experience and 21 offices worldwide, you join a team of 650+ creative individuals turning ambitions into success.

Our people are the heart of our achievements. Whether you're starting out or a seasoned pro, if you take pride in your work and have bold ambitions, Archetype might be the place for you. You are a creative thinker, problem solver, and storyteller. You thrive in a high-standard environment, where curiosity is encouraged, ambition celebrated, and kindness valued. As a self-motivated storyteller, you break new ground with strategic, creative campaigns.

We are committed to diversity, equity, and inclusion. Your unique ideas and perspectives help us do our best work and make a difference in the world.

About You

We are looking for an experienced Digital Account Manager to join our growing digital team across APAC.

This is not a role for someone who simply manages agencies, develops strategies or oversees campaign execution. You are equally comfortable advising clients, building digital strategies, launching campaigns in-platform, analysing performance and deciding what to optimise next.

You are a trusted digital marketing professional who combines strategic thinking with hands-on execution. Comfortable managing multiple client accounts, you understand how digital marketing contributes to broader business objectives and know how to translate client challenges into practical, measurable digital programmes.

You thrive in a fast-paced agency environment and enjoy working across different industries, markets and cultures. Naturally curious and commercially minded, you embrace AI as part of your workflow, using it to strengthen research, planning, optimization and campaign performance while maintaining sound professional judgement.

What You Do

As a Digital Account Manager, you will manage paid digital programmes, combining strategic thinking with hands-on campaign management to deliver measurable business outcomes.

  • You develop digital strategies that align with client objectives, translating business challenges into practical campaign recommendations.

  • You build, launch, manage and optimise paid digital campaigns across LinkedIn Campaign Manager and Meta Ads Manager.

  • You take hands-on ownership of campaign setup, audience targeting, budget management, creative deployment, tracking and ongoing optimisation.

  • You analyse campaign performance throughout delivery, identifying opportunities to improve targeting, messaging, creative, landing pages, conversion journeys and overall campaign effectiveness.

  • You translate campaign data into meaningful insights, presenting clear recommendations and next steps to clients and internal stakeholders.

  • You build trusted relationships with client marketing and communications teams, confidently leading discussions around digital strategy, campaign performance and optimisation.

  • You manage multiple accounts and campaigns simultaneously, ensuring deliverables, timelines and client expectations are met.

  • You collaborate with colleagues across APAC, supporting regional programmes and working effectively across different markets, cultures and time zones.

  • You contribute digital expertise to new business opportunities, campaign planning and integrated client programmes while continuously identifying opportunities to strengthen campaign performance and client outcomes.

What You Offer

  • Demonstrated experience independently managing paid digital campaigns within an agency or consulting environment.

  • Strong hands-on experience using LinkedIn Campaign Manager and Meta Ads Manager.

  • Proven ability to build, launch, optimise and report on digital campaigns rather than overseeing execution by others.

  • Strong understanding of audience targeting, campaign strategy, measurement, optimisation and performance reporting.

  • Experience translating campaign data into actionable business recommendations and optimisation opportunities.

  • Excellent client management and presentation skills, with the ability to communicate complex digital concepts in clear business language.

  • Strong organisational skills with the ability to manage multiple clients, campaigns and competing priorities simultaneously.

  • Excellent written and spoken English, with confidence working with senior stakeholders across APAC.

  • Experience working with B2B technology or innovation-led organisations is preferred.

  • Experience managing regional APAC campaigns, account-based marketing (ABM), conversion tracking, analytics, CRM-connected campaigns or marketing automation platforms would be advantageous.

  • Curious, proactive and comfortable working independently, with a strong desire to continuously learn, improve and embrace new digital technologies and AI-enabled ways of working.

Why Archetype

At Archetype, we believe the best work attracts the best clients and builds the best people. You will work alongside ambitious, high-calibre colleagues who push one another to raise the bar. We create the environment and opportunity for you to grow your craft, take ownership of your work and accelerate your career.

  • Opportunity to work with colleagues from 21 offices worldwide, gaining diverse perspectives and experiences.

  • Part of an organization that prioritizes diversity, equity, and inclusion, ensuring a welcoming and inclusive workplace for all.

  • A team that values curiosity, ambition, and kindness, fostering a supportive and inspiring work environment.

  • Access to ongoing learning and development opportunities to enhance your skills and grow your career.

  • Access to coaching and development programs to support your professional growth and success.

  • Robust well-being plan that includes health insurance coverage and a health & wellness program.

  • Take advantage of duvet days for those moments when you need a spontaneous break to rest and rejuvenate.

  • Enjoy the flexibility to work from home and participate in Archetype's work-from-anywhere program.

Skills Required

  • Demonstrated experience independently managing paid digital campaigns within an agency or consulting environment
  • Strong hands-on experience using LinkedIn Campaign Manager and Meta Ads Manager
  • Experience building, launching, optimizing, and reporting on digital campaigns
  • Strong understanding of audience targeting, campaign strategy, measurement, optimization, and performance reporting
  • Experience translating campaign data into actionable business recommendations and optimization opportunities
  • Excellent client management and presentation skills
  • Ability to communicate complex digital concepts in clear business language
  • Strong organizational skills managing multiple clients, campaigns, and competing priorities
  • Excellent written and spoken English
  • Confidence working with senior stakeholders across APAC
  • Experience working with B2B technology or innovation-led organizations
  • Experience managing regional APAC campaigns
  • Experience with account-based marketing
  • Experience with conversion tracking, analytics, CRM-connected campaigns, or marketing automation platforms
  • Curiosity, proactive working style, independence, continuous learning, and willingness to use digital technologies and AI-enabled workflows
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The Company
650 Employees
Year Founded: 2019

What We Do

Archetype is a global communications and marketing agency focused on technology brands. The company develops and executes integrated communications, marketing, and brand programs for clients across North America, Europe, and Asia-Pacific. Its services help technology companies build visibility, engage audiences, and strengthen market position through strategic communications, creative campaigns, and related marketing expertise delivered by a distributed international team of specialists.

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