H-E-B is one of the largest, independently owned food retailers in the nation operating over 400 stores throughout Texas and Mexico, with annual sales generating over $28 billion. Recently named the number one grocer by Dunnhumby, H-E-B has led the way with creative new concepts, outstanding service and a commitment to diversity in our workforce, workplace and marketplace. H-E-B offers a wealth of career opportunities to our 120,000+ Partners (employees), a competitive compensation and benefits program, and comprehensive training that lead to successful careers.
The Corporate Communications Team is on a mission to design and build the absolute best software and experience for employees while driving exceptional business results. We mix user-centric design with business savvy, focusing on one key user segment:

• • H-E-B Partners: we arm H-E-B Partners across the company with world class business applications and tools to thrive in their jobs so together we can ensure that the customer experience is top notch online, in-store, or anywhere else

As a Digital Content Designer , you'll...

• • have the freedom to define how design operates at H-E-B
  • be part of a small, growing team (to start), which translates to you having a big personal impact
  • be surrounded by top talent; we constantly raise the bar, and all get better along the way

Once you're eligible, you'll become an Owner in the company, so we're looking for commitment, hard work, and focus on quality and Customer service. "Partner-owned" means our most important resources-People-drive the innovation, growth, and success that make H-E-B The Greatest Omnichannel Retailing Company.
Do you have a :
HEART FOR PEOPLE... ability to collaborate to advocate for your users and shape their experience?
HEAD FOR BUSINESS... deep understanding of content strategy and UX writing?
PASSION FOR RESULTS... drive to design content with enthusiasm for H-E-B values and our mission?
We are looking for :

• • someone with a high comfort level with "lean startup" or Agile development methodologies

What is the work?
Design & Development / Communications :

• Performs some complex tasks / projects with impact on squad and cross-squad team
• Applies squad domain's subject matter expertise on a set of features or end-to-end complex workflows within squad's domain
• Serves as a trusted source of advice / guidance
• Affects change
  • Writes clear, concise product copy across a variety of user experiences
  • Applies understanding of users to design end-to-end experiences and design systems that scale across multiple scenarios, products, and platforms
  • Translates complex concepts into jargon-free, effective copy
  • Champions the value of content design among other teams
  • Collaborates with other Designers, Researchers, Product Managers, Engineers, and other stakeholders to meet priorities and requirements
  • Supports designs through delivery and deployment to production in an agile environment
  • Uses data and user metrics to make recommendations and content improvements
  • Partners with Marketing to execute a consistent voice across our digital experiences
  • Helps build and apply content guidelines and processes
  • Ensures all product copy meets legal and localization standards
  • Stays consistently on top of the latest technologies and industry trends

What is your background?

• • Bachelor's degree or comparable experience
  • 3+ years of experience working with content on digital products
  • A portfolio of design-focused writing samples that demonstrate the impact of content design in a digital space
  • Extra points for experience / ability to write and speak Spanish

Do you have what it takes to be a fit as an H-E-B Digital Content Designer?

• • Deep understanding of how different connected devices impact user experience, and how user experiences lace together across different platforms
  • Deep understanding of content strategy (audits and analysis, narrative development, content management systems, messaging framework, content marketing) and how to apply a content creative direction (tone / voice definitions, mood boards, style guide, etc.)
  • Deep understanding of UX writing (content wireframes, error messaging, localization and accessibility, cross-platform standards)
  • Advanced verbal / written communication skills (speaking / writing Spanish skills a definite plus)
  • Advanced copywriting skills (tone / voice, SEO, long-form writing, customer-facing messaging, and production design support)
  • Ability to quickly and smoothly transition from concepts / ideation to detailed execution
  • Ability to embrace and thrive in fast-paced, lean startup cultures

Can you...

• • Work collaboratively in a fast-paced, deadline-driven environment
  • Work extended hours

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