Demand Partnerships Manager Italy (Sales Manager)

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Milan, ITA
Hybrid
AdTech • Marketing Tech
Fulfilling the Promise of AdTech
The Role

👫 About the team


The Demand team is composed of straightforward and energetic online advertising experts that help bring Equativ programmatic and managed solutions to market. They build long-term relationships with the most strategic Demand partners, representing some of the largest players in the AdTech industry, guiding them to maximise their investment. The Demand department is a critical component of driving Equativ adoption and shaping the future of an industry leader.

Key Responsibilities

  • Manage a high volume of daily meetings from prospects to clients.
  • Define target markets/verticals, lead generation processes, and pipelines, and document interactions and follow-ups in Salesforce and other internal tools.
  • Securing and conducting on-site sales meetings with agencies and advertisers.
  • Run the full sales lifecycle for your prospective deals
  • Liaise with our Client Services team to build custom auction packages for premium programmatic and support revenue growth.
  • Develop a very good understanding of the programmatic marketplace and of the operations of the Equativ Buyer Connect platform.
  • Articulate and address technical issues, creating solutions where possible
  • To operate and grow business with IT based digital and CTV buyers at media agencies, trading desks and direct advertisers
  • Selling Equativ’s media solutions and promoting the use of Equativ’s self service buying tools.
  • Build strong relationships with buyers through regular meetings, calls, provision of inventory reports and recommendations.
  • You will ensure focus is maintained on objectives that will have the biggest impact for the demand business.
  • Grow awareness around our ad inventory offer and create a reputation of excellence for Equativ in the marketplace.

About you

  • 4+ years in digital sales - programmatic and managed services ideally
  • Proven track record of commercial success working with agencies, ATDs and clients.
  • Hands-on experience working with Trading Desks, DSPs, DMPs, data providers, or other programmatic platforms
  • Sales orientated, hunter and focused on identifying new business opportunities using knowledge and credibility to change customer behavior and increase revenue
  • Creative and open-minded entrepreneurial spirit and know-how to identify opportunities with good networking on the demand side
  • Autonomous and entrepreneurial mindset

About Equativ


Headquartered in Paris and New York, Equativ operates globally with a team of more than 700 people in 20 offices. Equativ offers the market its own independent ad server, SSP, buyer tools, and media services to fulfill the promise of advertising technology.

Learn more at Equativ.com


The company is ranked on the Deloitte Technology Fast 500 EMEA and in the Financial Times’ FT 1000: Europe’s Fastest-Growing Companies.


Equativ has been awarded the HappyIndex@Work label and is proud to be among the best companies in the ChooseMyCompany ranking, recognized for its flexible working environment.


Come and lead the charge with us in building a transparent ecosystem based on quality!


Equal Employment Opportunity


Equativ is an equal opportunity employer. Equal access to employment, services, and programs are available to everyone, regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. If you require reasonable accommodation throughout the application and/or interview process, please contact the recruitment team at [email protected]

Equativ Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Equativ and has not been reviewed or approved by Equativ.

  • Fair & Transparent Compensation Compensation is framed as generally fair and market-aligned in multiple contexts, with stronger competitiveness appearing in senior and certain commercial roles. Role-and-location variation is explicitly called out, implying compensation is benchmarked differently across geographies and functions.
  • Leave & Time Off Breadth Time-off offerings are positioned as generous, and flexibility in how time is used is repeatedly emphasized. Hybrid or flexible schedules appear as a consistent part of the total rewards value proposition.
  • Career-Linked Recognition & Rewards Learning support and development programs are highlighted as meaningful non-cash rewards that enhance the overall package. Global mobility opportunities (e.g., cross-office programs) are presented as an additional form of reward tied to career experience.

Equativ Insights

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The Company
HQ: Paris
550 Employees
Year Founded: 2001

What We Do

As a leading independent ad tech platform, we provide brand and privacy-safe solutions that empower our clients to achieve maximum results. We offer the market an independent ad server, SSP, buyer tools, media services, and more.

 This combination of engineering excellence and client expertise helps us serve the interests of both the supply-side and the demand-side with equal professionalism and technical sophistication. 

 And, as we work toward fulfilling on the promise of advertising technology, we also keep the consumer and their rights in mind in all we do Our objective? Disrupt the digital advertising industry through high-performance solutions, innovative formats, and exceptional quality. Our pride? A global and diverse team that flourishes through a corporate culture advocating ownership and who live through three essential values: Be brave, Be thoughtful, Be together.

Why Work With Us

Accelerate your career. Our global training events, online training courses, and fantastic people leaders offer unlimited opportunities to develop and grow your career. Take a break. When you work hard we know you also need to rest. We offer generous time off and parental leave policies, as well as mental health and wellness activities.

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