Demand Generation Manager

Posted 23 Days Ago
Hiring Remotely in USA
Remote
100K-100K Annually
Senior level
Information Technology • Software • Automation
The Role
The Demand Generation Manager will design and manage digital marketing strategies, collaborate with various teams, oversee campaign execution, and optimize budget and performance metrics.
Summary Generated by Built In

Who we are: Magna Technology Group is a digital transformation consultancy helping our clients with advisory and implementation of their most critical technology systems. Our mission is to create the most entrepreneurial technology services and advisory company in the world, giving our teammates the best possible opportunities in the market to grow their own part of the business and to grow as people.

Magna Technology Group is a rapidly growing Digital Transformation consultancy specializing in implementations, advisory, & managed services associated with Salesforces' Data Cloud, AgentForce, Marketing Cloud, and Core CRM products. Having joined the Inc 5000's list of fastest growing companies in 2023, 2024, and 2025, we are currently in a scaling-up phase and looking to grow our team. We focus tirelessly on helping our clients identify the areas of their business that could be positively impacted by technology, helping to save them both time and money. Additionally, we help our clients identify ways they can utilize technology to improve their customer experiences, driving loyalty, cross-sell opportunities, and ultimately revenue per customer.

The Role:

Magna Technology Group is seeking an energetic and experienced Demand Generation Manager to join our Operations team. This role is responsible for building and scaling demand generation programs that drive pipeline growth and revenue impact. The ideal candidate brings a balance of strategic thinking, hands-on execution, and analytical rigor, with experience operating in a fast-paced start-up environment.

This Manager role involves close collaboration with Sales, Delivery, Finance, Product, and Recruiting teams to align marketing efforts with business objectives, while leveraging data, technology, and AI-driven tools to continuously optimize performance and ROI.

Responsibilities:
Demand Generation & Campaign Strategy

  • Develop and launch integrated digital marketing strategies to drive awareness, engagement, and pipeline growth
  • Collaborate with Sales team to plan, execute, and launch targeted campaigns
  • Utilize platforms such as Pardot and Salesforce to manage campaigns and track performance

Digital Marketing Execution

  • Oversee multi-channel campaign execution, including email, web, and paid media
  • Monitor performance and continuously optimize spend, channel mix, and campaign effectiveness
  • Leverage AI tools to enhance targeting, personalization, and campaign efficiency

Content & Sales Enablement

  • Oversee the creation and distribution of multi-format content, including case studies, one-pagers, white papers, web content, emails, blogs, and sales decks
  • Assist Sales teams by developing case studies and supporting materials for client conversations
  • Ensure messaging consistency and alignment across marketing and sales assets

Program Management & Cross-Functional Collaboration

  • Evaluate, set, and manage budgets for marketing and sales-related initiatives
  • Manage logistics and budgets for sales initiatives, including travel, trade shows, site visits, and lead registration
  • Partner closely with Sales and Finance teams to align on goals, forecasting, and performance tracking
  • Provide marketing consultation and support to the Recruiting team as needed
  • Act as a key stakeholder in driving alignment across departments

Qualifications:

Required

  • 7+ years of experience in digital marketing or demand/lead generation 
  • Proven track record of driving pipeline growth and measurable marketing ROI
  • Hands-on experience with marketing automation and CRM platforms, specifically Pardot and Salesforce
  • Strong analytical skills with the ability to translate data into actionable insights
  • Experience managing budgets and optimizing marketing spend
  • Strong cross-functional collaboration and communication skills
  • Ability to balance high-level strategy with hands-on execution
  • Proactive problem-solving and continuous improvement mindset
  • Strong organizational and project management skills

Preferred

  • Experience in a startup or high-growth environment
  • Quota-carrying sales experience
  • Background in B2B and/or SaaS marketing
  • Familiarity with AI-driven marketing tools and modern marketing technology stacks

Salary and Benefits:

  • Competitive salary range starting at $100K (Dependent upon experience)
  • Fully remote work
  • Health, dental, and vision benefits
  • 20 vacation days
  • 5 Sick days
  • 401k plan
  • Health Advocate Healthcare Support
  • On-Demand Primary Care and Teladoc Virtual Health
  • Talkspace online mental health therapy
  • Kindbody Family-building Care
  • Home office allowance for essentials such as desks, monitors, chairs, etc.
  • A collaborative environment with smart, hardworking professionals who are passionate about what they do and committed to excellence

If you are excited about the opportunity to take on challenges with enthusiasm, collaborate effectively within a team, and create innovative solutions that drive business success, then we encourage you to apply!

* Permanent US work authorization required. Magna does not currently offer opportunities for sponsorship, OPT or CPT.


Who you are: We are looking for highly motivated individuals who would like to be a part of something new. You should enjoy creating things from scratch & problem solving in general. As a member of our team, you will be on a fast track to taking on major responsibilities and learning how to build a business. This career track is meant to quickly guide new teammates to become senior leaders, either growing mastery over certain critical business functions or managing a team.

Skills Required

  • 7+ years of experience in digital marketing or demand/lead generation
  • Proven track record of driving pipeline growth and measurable marketing ROI
  • Hands-on experience with marketing automation and CRM platforms, specifically Pardot and Salesforce
  • Strong analytical skills with the ability to translate data into actionable insights
  • Experience managing budgets and optimizing marketing spend
  • Strong cross-functional collaboration and communication skills
  • Ability to balance high-level strategy with hands-on execution
  • Proactive problem-solving and continuous improvement mindset
  • Strong organizational and project management skills
  • Experience in a startup or high-growth environment
  • Quota-carrying sales experience
  • Background in B2B and/or SaaS marketing
  • Familiarity with AI-driven marketing tools and modern marketing technology stacks
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The Company
HQ: Brooklyn, New York
73 Employees
Year Founded: 2017

What We Do

Magna Technology Group is a leading Digital Transformation consultancy specializing in implementations, advisory, & managed services associated with the Salesforce Digital Suite of tools including Data Cloud, Marketing Cloud Engagement, Account Engagement, Loyalty Management, Personalization, Intelligence, B2C Commerce & B2B Commerce as well as Core Applications such as Sales & Service Cloud, Mulesoft, Automotive Cloud, Manufacturing Cloud, CPQ and Tableau. We are one of only 7 Full Stack Designated Marketing Cloud partners globally as well as a Crest Level Partner of Salesforce. We focus tirelessly to helping our clients identify the areas of their business that could be positively impacted by technology, helping to save them both time and money. We pride ourselves on our ability to develop a deep understanding of our clients not only in terms of how they make and spend money, but also in terms of who they are, including their current headcount, bandwidth & skillsets, as we advise on how to get highest and best use of their cloud applications.

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