Manager, Web Analytics at Plexus Worldwide (Phoenix, AZ)

| Phoenix – Mesa – Scottsdale, AZ
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Plexus Worldwide is a leading direct-sales company founded in Scottsdale, Arizona, where it remains a top employer and economic driver. For the past 14 years, Plexus has been focused on igniting hope, health, and happiness, through their science-backed nutritional products and skincare, as well as an exciting home-based entrepreneurial opportunity.

As a 5-time Best Places to Work winner, the company enjoys a strong organizational culture and has a deep commitment to giving back to communities in need.

The Manager, Web Analytics is responsible for the development and delivery of data driven solutions for improving marketing performance and the understanding of consumer insights. With a focus on the development of client analytic strategies and the development of frameworks and methods across the practice. The Manager will work internal teams and partners through the transformation of digital marketing strategies and operationalization of key functions, balancing learning and innovation with efficiency and automation. This role must be able to solve business issues through data, creativity and human insights. Hands-experience with enterprise web analytics suites such as Google Analytics, and the corresponding tools and skills for further data analysis, testing and proper measurement will be at the core of your role. They should be able to contribute in cultivating and growing the analytics teams and build/form relationship with various key stakeholders.

Job Duties (The following are essential accountabilities):
  • Provide strategic leadership to client stakeholders and partners to design, prioritize and execute strategic projects to improve marketing investment and improvement of analytical maturity
  • Lead development of web analytics solutions to address prospects business and marketing needs
  • Work as part of a cross-functional team, developing integrated marketing solutions to improve marketing performance
  • Manage and/or mentor resources across defined digital portfolio
  • Manages and/or mentors prospective Senior Analysts and Analytics
  • Participate in talent recruiting and retention efforts
  • Establish expectations and goals for team on performance marketing thought leadership
  • Contribute in developing and refining analytics team's vision and annual objectives
  • Utilize web analytics and digital optimization skills to support and grow engagements using tenets of digital analytics
  • Drive the use of analytics forward thinking across the organization and help build out the web analytics practice
  • Enhance and improve formal frameworks and methods to address client and industry strategies including the integration of digital media and customer analytics to increase performance
  • Collaboration across a broad range of agency stakeholders including business intelligence, media, content, engineering, planning in the development and refinement of capabilities
  • Identify new trends, technologies and solutions in the marketplace and Performics around digital marketing and develop of business plans to address industry needs.
  • Develop dashboards that provide insights and recommendations on digital performance.
  • Manage reporting on performance of promotions, campaigns, and multivariate testing.
  • Commit to working together as one team, exceed service expectations by developing positive relationships and treat others with value and respect...always.
  • Exhibit an honest and committed effort to delivering as promised, never compromising quality.
  • Achieve individual and team goals. Meet deadlines with the resources provided and never compromise ethical standards.
  • Seek opportunities for personal and professional development. Attend all company required training and actively participate in development conversations with managers.
  • Contribute to the overall growth and success of Plexus by embracing the Plexus core values:
    • We are One Plexus.
    • We are accountable.
    • We get the job done right.
    • We empower others.

The above statements are intended to describe the general nature and level of work being performed. They are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required of employees in this position.

Minimum Qualifications:

Minimum Education: Degree in marketing or quantitative discipline such as statistics, mathematics, or economics.

Minimum Experience: 4+ years of experience in interactive marketing or business consulting using data and information to drive marketing recommendations. 2-3 years of client facing /consulting experience.

Special Skills: Expertise with Adobe Analytics, Google Analytics or similar web analytics tools (variables, events, segments, dimensions, custom queries, etc.), and tag management tools (e.g. GTM, DTM, etc.). Expertise in analyzing and reporting data from Web Analytics platforms. Proven leadership ability and strong, impactful client relationship experience. Extensive digital expertise including digital measurement and associated data and technology platforms. Strong knowledge of one or more analytics disciplines including CRM, Predictive Modeling, Marketing Mix Modeling and Attribution, Business Intelligence & Data Warehousing, and DMPs. Excellent communication skills including the ability to influence decision makers within agencies and clients. Excel in conveying technical and complicated statistics concepts to non-technical audiences. Able to demonstrate thought leadership around performance marketing and data-driven strategy. Deep understanding of how to use digital media and emerging channels to drive customer acquisition and retention. Actively participate and evolve the value proposition of the analytics services within and cross agency.

Physical Demands/Requirements: For the physical demands and working conditions please see the attached.

Preferred Qualifications:

Preferred Education: MBA or Advanced Degree.

Preferred Experience: 7+ years experience. Experience connecting data sets with APIs to enhance data analysis. Advanced statistical analysis techniques and data analysis. Agile/Jira usage experience within an organization.

Benefits:

100% company paid medical, dental and vision for Employees.

401k program with a company match and immediate vesting.

Quarterly bonuses based on company profitability.

Weekly drawings for gift cards and cash.

Thank you for taking the time to apply for an opportunity with our One Plexus team! If you had any issues during the application process, please contact us directly.

[email protected]
More Information on Plexus Worldwide
Plexus Worldwide operates in the Fitness industry. The company is located in Scottsdale, AZ. Plexus Worldwide was founded in 2008. It has 9000 total employees. It offers perks and benefits such as Flexible Spending Account (FSA), Disability Insurance, Dental Benefits, Vision Benefits, Health Insurance Benefits and Life Insurance. To see all 35 open jobs at Plexus Worldwide, click here.
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