Database Operations Analyst

Posted 11 Days Ago
Philadelphia, PA
Junior
Digital Media • News + Entertainment
The Role
The Database Operations Analyst supports marketing campaigns by ensuring database hygiene, performing list pulls, validating target audience data, and monitoring updates. They utilize CDP web data and Service Cloud for data validation, applying business rules and compliance with laws.
Summary Generated by Built In

The Philadelphia Inquirer is a public benefit corporation owned by the nonprofit Lenfest Institute for Journalism. Together, we're at the center of a critical mission to create a lasting future for ambitious, engaging, and useful local journalism. We're doing this, in part, by deepening our connection with the communities we serve. Our integrated digital and print platforms are the Philadelphia region's largest media network. We're passionate about building a sustainable model for indispensable local journalism, and we take pride in finding diverse, dynamic, and talented individuals to help push our team forward.

Database Operations Analyst

Overview

This Analyst will work in a 3-person team under the Manager of Marketing Operations to ensure the timely delivery and flawless execution of multichannel marketing campaigns.

What you'll do:

  • Support marketing database hygiene and maintenance, executing list pulls to support targeted marketing efforts.
  • Define entry source for audience targets.
  • Utilization CDP web data.
  • Validate data in the target audience.
  • Apply business rules and can spam laws.
  • Monitor data updates
  • Use Service Cloud for data validation.
  • Review preference updates



What we're looking for:

  • 1+ years of relevant work experience including internships
  • Basic HTML
  • Ability to write basic SQL queries
  • Experience with Google Analytics or Adobe Marketing Cloud preferred
  • Be a proactive self-starter, eager to learn and grow, and have a passion to seek & identify opportunities for business growth
  • Be a collaborator, able to work closely with cross-functional teams and oversee projects from inception to final result
  • Be comfortable working in a fast-paced environment and juggling multiple projects at one time
  • Have a can do attitude, think positively and seek out challenges to grow as a marketer and a human being



* We know not everyone reading this will fit exactly what we've described. We encourage everyone to apply who shares our passion for indispensable journalism and our drive to create a sustainable business model to support it. As an equal opportunity employer, The Inquirer is committed to fostering a diverse and inclusive culture, and we especially encourage members of underrepresented communities to submit an application, including women, people of color, LGBTQ people, and people with special needs*
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.

Other details

  • Pay Type Hourly


Apply Now

Top Skills

HTML
SQL
The Company
HQ: Philadelphia, PA
1,001 Employees
On-site Workplace

What We Do

Since 1829, The Philadelphia Inquirer has been “asking on behalf of the people” by providing essential journalism for the diverse communities of the Philadelphia region. The Inquirer, a for-profit public benefit corporation owned by the non-profit Lenfest Institute, produces Pulitzer Prize-winning journalism that changes lives and leads to lasting reforms. Its multiple brand platforms — including newspapers, Inquirer.com, e-Editions, apps, newsletters, and live events — reach a growing audience of more than 10 million people a month.

“In a free state, there should always be an inquirer asking on behalf of the people: Why? Why? Why?” — John Norvell, Inquirer co-founder

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