Nift is at a pivotal stage of growth. We are disrupting performance marketing by delivering millions of new customers to brands every month, and we have the data to prove it—now we need the insight to guide it.
We are looking for a Data Analyst to serve as the analytical bridge between our marketplace economics and daily business operations. This is not a "ticket-pulling" role; this is a strategic partnership role. You will wear two hats: acting as the dedicated, day-to-day data partner for our Account Managers, and operating as a proactive business intelligence engine to uncover where our next growth opportunities lie.
You will be the person with your ear to the ground, taking large-scale marketplace data and turning it into simple, meaningful actions that shape our product and business decisions. If you are an AI-native problem solver who loves automating the "boring" work to focus on high-impact strategy, we want to talk to you.
What You'll Do
- Be the Business Bridge: Act as the primary data point-of-contact for Account Managers. You’ll help them diagnose complex performance issues, explain why things are happening in the data, and suggest clear, actionable next steps.
- Proactive Business Intelligence: Look beyond the dashboard. Identify patterns in supply, demand, and brand performance. You’ll surface the findings—like user history modeling or cohort analysis—that influence company strategy every few weeks.
- Automate & Scale: We don’t just want you to run queries; we want you to build. Whether it’s automating classification, optimizing supply/demand tagging, or building models that make our data more accessible to the team, you’ll focus on building for the long term.
- AI-Native Automation: A massive green flag for us is someone who builds bots (Slack, email, or web apps) to share knowledge and automate repetitive workflows. You’ll help us build a smarter, more efficient data culture.
What You'll Have
- 5+ Years of Experience: You’ve spent significant time working with data in a professional environment and understand how to handle data at scale.
- SQL (Must): You are an expert. You can navigate complex datasets to find the answer quickly and accurately.
- Recommendation System Familiarity (Must): You understand the vocabulary (e.g., selection bias, cold start, feedback loops). You need to know the context of how these systems work to speak confidently with stakeholders.
- Business Intuition: You have a math or statistics background (bonus), which helps you reduce false claims and provide the business with reliable, defensible insights.
- Technical Versatility: Python is a major bonus, especially if you use it to automate work or build lightweight tools.
- Communication: You know how to talk to non-technical partners (Account Managers, clients) and translate complex data into a narrative that drives action.Is
Our mission is to reshape how people discover and try new brands by introducing them to new products and services through thoughtful "thank-you" gifts. Our customer-first approach ensures businesses acquire new customers efficiently while making customers feel valued and rewarded.
We are a data-driven, cash-flow-positive company that has experienced 731% growth over the last three years. Now we're scaling to become one of the largest sources of new customer acquisition worldwide. Backed by investors who supported Fitbit, Warby Parker, and Twitter, we're poised for exponential growth and ready to demonstrate impact on a global scale.
Skills Required
- 5+ years working with data in a professional environment
- Expert-level SQL
- Familiarity with recommendation systems (selection bias, cold start, feedback loops)
- Strong communication skills to translate complex data to non-technical stakeholders
- Business intuition with math or statistics background
- Python for automation and building lightweight tools
- Experience building automations or bots (Slack, email, web apps)
Nift Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Nift and has not been reviewed or approved by Nift.
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Leave & Time Off Breadth — Generous PTO and paid sick days are highlighted, with work schedules described as highly flexible and well-suited to students. This points to time-off policies that support balance alongside variable hours.
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Retirement Support — A 401(k) plan is offered, indicating baseline retirement planning within the benefits package.
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Equity Value & Accessibility — Total compensation that includes stock or equity is described positively in company culture summaries. This suggests perceived value in equity components for at least some roles.
Nift Insights
What We Do
Nift helps brands thank their customers with a gift. When someone reaches a milestone, makes a purchase or completes a booking, our partners can offer them a Nift. The consumer opts in, shares what they’re into, and picks a gift they actually want from a brand they may not have met yet. Advertisers pay for the introduction to a new customer. Partners earn new revenue from moments they already have. Consumers get something good. Choice is what makes it work, and it’s why we think of Nift as an ad unit that feels like a gift. We started 11 years ago with 10 local businesses and are now on track for over $1B in gift value, with nearly 15,000 active advertisers.
Why Work With Us
Very few companies get to build something that has no direct comparison in the market. At Nift, you’ll work on a product that gives consumers a real choice, gives partners new revenue, and gives advertisers a better way to meet new customers. Nift began with 10 local businesses and a simple belief in appreciation, and 11 years later that idea stil









