The Role
Analyze clients’ marketing measurement, data, technology, and analytics ecosystems; gather requirements; identify gaps and opportunities; recommend data-driven solutions; and create client deliverables. The role presents findings, manages client relationships, supports internal process improvement, contributes to marketing and thought leadership, and may manage team members, account strategies, and multiple workstreams at the senior level.
Summary Generated by Built In
Transparent Partners is an independent consultancy that specializes in enhancing customer experiences through a marketing lens. Our goal is to identify the unique mix of data, technology and operational processes that will empower brands to thrive in the ever changing marketing landscape.
Position Overview
We are seeking a highly driven, entrepreneurial marketing analytics and data strategy analyst to support delivering data, measurement, analytic, and technology solutions. Role includes understanding current client needs, identifying solutions, organizing a strategy around customer outcomes and delivering value back to our clients. As a key contributor within Transparent, the Analyst must stay on top of the bleeding edge of marketing measurement, data strategy, technology & analytics including emerging capabilities that will allow our customers to support the next generation of the marketing function.
Position Qualifications
- 4-year college degree in related field: MBA a plus.
- Education or experience leading, managing and implementing strategies to gain business value from data.
- Education or experience with configuration and implementation of marketing technologies and analytics tools.
- Understand the capabilities of Customer Data Platforms and related data-centric marketing technologies.
- Ability to take initiative and work in collaboration with internal team as well as external partners
- Ability to quickly identify and understand broad business issues as well as the immediate urgencies that help shape the direction of strategic marketing initiatives
- Strong communication skills – must be able to clearly articulate our approach and strategic recommendations.
- Ability to communicate complex topics in writing and verbally with audiences of varying understanding and backgrounds.
- Must have a consultative approach to solving complex challenges to deliver on measurable business results
- Technical education, familiarity or competency in data analysis and visualization tools such as SQL, Python, Tableau, Data Studio, Microsoft Azure, Databricks, Microsoft Fabric , and related tools
- Important: This role is not eligible for candidates on F-1 OPT, STEM OPT, or requiring any future visa sponsorship. Even if your current work authorization is valid for several years, these visa types require the employer to participate in e-Verify and maintain federal reporting/compliance processes. Transparent Partners does not support these processes, so we are unable to hire candidates on F1 OPT or STEM OPT.
Responsibility: Data Analysis & Strategic Thinking
- Collect and document key functional requirements to achieve expected deliverables defined in project scope.
- Assess the current state of client measurement, data, technology and analytics ecosystem. Evaluate data platforms, identify opportunities to create new systems and analytics to drive ROI. Formulate findings into client deliverables with analysis and meaningful implications.
- Build a gap analysis that outlines opportunities that exist and recommend a path towards a solution, including continuation of services over time.
Responsibility: Deliverable Build
- Understand client needs to guide towards client deliverables
- Contributes to deliverable creation and may own portions of content-building
Responsibility: Client Relationship Management
- Play a client-service role by partnering with clients to become a trusted advisor, manage and exceed client expectations, and present findings to clients.
Responsibility: Organizational Development
- Help maintain, inform and improve upon internal process flows and governance
- Develop a deep level of trust across internal disciplines and contributing to the success of the work stream delivery
- Play an active role in supporting advancement of Transparent internal goals to educate and advance our collective expertise
- Contribute to Transparent’s branding and awareness efforts through content creation, social marketing and event participation
Benefits
- Competitive salary + bonus opportunities
- Health, dental, and vision coverage
- 401k with match
A senior prefix may be applied if an individual has demonstrated ability to:
Team Manager | Effectively manage other team members by delegating work as appropriate, providing constructive feedback routinely, and creating targeted opportunities for professional development
Account Strategy | Ability to develop and execute against strategic account plans to strengthen our client partnerships and grow business relationships
Growth Management | Contribute to business growth and development by establishing relationships through trust and integrity, proactively surfacing gaps, and identifying opportunities
Decision Maker | Identify priorities, how to create head space and teaching others how to best manage their own time and utilize their geniuses to drive great work outputs and client relationships
Thought Leadership | Deliver value to the Transparent organization by applying learnings from continued education and training programs that directly improve our ways of working, processes and procedures
Concurrent Responsibilities | Successfully manage project plans for various work streams across multiple accounts at a time
Our people and culture
At Transparent our goal is to promote an inclusive, equitable, and diverse environment to foster a sense of belonging. We believe that creating an inclusive environment is paramount in driving innovation, creativity and value for our clients and our people. All applications will receive consideration for employment without regard to ethnicity, religion, gender, gender identity or expression, sexual orientation, nationality, disability, age, or social background.
Transparent Media Partners, LLC is an Equal Opportunity employer. Personnel are chosen on the basis of ability without regard to race, color, religion, sex, national origin, disability, marital status or sexual orientation, in accordance with federal and state law.
If there are any further questions, please contact: [email protected]
Skills Required
- Four-year college degree in a related field
- MBA
- Education or experience leading, managing, and implementing strategies to gain business value from data
- Education or experience configuring and implementing marketing technologies and analytics tools
- Understanding of Customer Data Platforms and related data-centric marketing technologies
- Ability to take initiative and collaborate with internal teams and external partners
- Ability to identify broad business issues and immediate priorities shaping strategic marketing initiatives
- Strong written and verbal communication skills
- Ability to communicate complex topics to audiences with varying levels of understanding
- Consultative approach to solving complex challenges and delivering measurable business results
- Familiarity or competency with SQL, Python, Tableau, Data Studio, Microsoft Azure, Databricks, Microsoft Fabric, and related data analysis and visualization tools
- Current authorization to work without future visa sponsorship; candidates on F-1 OPT or STEM OPT are not eligible
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The Company
What We Do
Transparent Partners is an independent consultancy that specializes in enhancing customer experiences through a marketing lens. Our goal is to identify the unique mix of data, technology and operational processes that will empower brands to thrive in the ever changing marketing landscape. To learn more, please visit our website, at Transparent.Partners, or reach out directly at [email protected].
