Data Analyst AdvertisingMake your colleagues more performant through analytics
How do you delight our customers?
Bol.com continuously advances its platform to create a better tomorrow for over 13 million customers and over 50,000 trading partners. No small feat. Our advertising propositions, which help shoppers discover products and advertisers reach customers, play an important role in bol’s ambitions – and here is where you’ll make the difference. Because data informs decisions, frames conversations, and changes perceptions and you rise to the occasion to ensure it is effectively and responsibly.
The biggest challenge
Advertising via Bol is growing at a fast clip, becoming increasingly important for bol.com. The number of colleagues, the complexity of the tech, and the breath of initiatives are rapidly expanding. Data needs are no exception. To continue to scale at high velocity it is important that, we need meaningful metrics and dimensions to help us talk about our business, insightful analyses, and reliable predictive models. As data analyst your contributions here will be invaluable!
What you’ll do as a data analyst
You’ll join +15 analysts in Bol’s advertising analytics organization. Together you share a mission of making people performant through analytics. This role is for the versatile analyst, one that is equally comfortable talking to data as to stakeholders. Your days vary but at the core you’ll use SQL/Python/Tableau to provide metrics, analysis, and predictions that help the business make better decisions.
You develop deep domain knowledge and apply it to create language around our data that is easily interpretable for our internal customers. You then apply that language to deliver insights and predictions through dashboards and/or presentations that are so crisp and engaging they would even make good bathroom reading.
You’re a critical thinker and continuously learn to improve on analysis techniques and KPI development. Trying novel methods and techniques? Right up your alley! Venturing into previously unexplored data sets and topics? Just your thing! 0 to 1 projects? Your specialism!
- You work closely with a subset of our business stakeholders (Leadership, Product teams, sales teams, operation teams) and collect their requirements for our deliverables.
- With support you prioritize, design, and perform analysis as well as deliver dashboards in Tableau for self-service analysis.
- Build up extensive domain knowledge so you can effectively develop, monitor, and safeguard the advertising’s business KPIs
- You write high quality and easily interpretable SQL and Python code that can be reused by colleagues and scales easily as data volumes increase.
Why you can make a difference?
You’re an enthusiastic team player who lives and breathes analytics. The ideal candidate for this role has a strong analytical mindset, a healthy appetite for making business impact and excellent communication and collaboration skills. You have experience working with SQL and dashboarding tools like Tableau and are comfortable navigating and analysing large, complex datasets. You also have a knack for translating complex data insights into clear, actionable recommendations.
3 reasons why this is (not) for you
You’re an analytics professional
Yes, if you have 2+ year experience delighting business users with your SQL skills. Python skills are a strong plus.
Obsess over building the right things
Yes, if for you it’s not just about delivering output. You strongly feel output does not equal outcome and judge success by value creation.
You get (and create) energy by working with other
Yes, if you’re well versed in translating technical stuff into language that anyone from the CEO to interns can comprehend. You get energy of both working with data and people.
If you strongly value clarity
No, if innovating on behalf of the team, autonomy, and ambiguity sound terrifying to you.
You only want to process data
No, if you only want to process data and think we should get someone else to handle the project and stakeholder management
If you believe analysts don’t need domain knowledge
No, if you don’t want to dive into the world of advertising. Willingness to be curious and learn about our domain and our customers is a key ingredient of our recipe to making analysts successful.
This is where you’ll work
You’ll join an international group of 15+ analytics professionals in bol’s Advertising Analytics team which supports a wide range of Product, Commercial, Operation, Strategy and Finance teams drive bol.com’s Retail Media business. We speak English at work. Since the team was founded in the summer of 2021, we’ve shipped a vast amount of data solutions (dashboards, analyses, tools) to support our customers in their work and have built a modern data stack on GCP using amongst others Git, Airflow, dbt, and Tableau and various python libraries to enable advanced analytics. Our world is exciting and vast and our scope changes as the business grows.
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What We Do
Bol is the largest online retailer in the Netherlands and Belgium. In 1999 we opened our virtual doors as first online bookstore in the Netherlands. Nowadays we’re working with 2.000 colleagues to deliver the best shopping platform ever. To be able to do this we have expanded our shopping platform in the 20 years of our existence. 2010 was the beginning of bol.com in Belgium. The first step towards our southern neighbors. And we opened our shopping platform to other retailers, for our customers to be able to find ‘everything’ on bol.com. Since 2016 it is possible for our partners to advertise via bol.com. And in 2017 Huub Vermeulen opened the doors of our bol fulfilment center. Shortly: together with 2.000 bol.commers we work to make the daily lives of our customer easier.
