Digital Marketing Specialist

Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way.

• We are looking for an experienced Digital Marketing Specialist who is passionate about eCommerce and brings eMarketing, Commercial and Operational skills to positively impact the business.RoleBe Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. These are the behaviors you’ll need to succeed. Between sales and marketing, this role's core responsibility is to improve presence, market share and also sell-out of the category on the E-retailers / Etailers platforms, by driving fundamentals (ePOS & traffic) as well as integrated online marketing campaigns.You will also be in charge of turning data, insight and category strategy into eTail customers plans and execute with excellence, in cooperation with the regional Marketing and eTail teams.Your contribution, on pure-player, hybrid and marketplaces, will include the following activities :
• Build data & insights driven eTail customer plans
• Partner with our Etailers to get data, insights &  understanding of their marketing ecosystem and capability Analyze data and insights (sales, content, competition, shopper, traffic ...) to identify business opportunities Build customer marketing plans, in line with Category strategy, Regional Etail best practices and Cluster channel portfolio strategy  ,with  optimized range by seller/customer Plan & align DCS/SO and Soft targets with KAM & Head of eTail, provide annual plan & quarterly forecasts.

• Some Sales experience  (forecasting, monitoring, reporting business metrics, selling consumer products)
• Business & negotiation acumen
• Pre-experience in matrix organization
• UX/CX experience
• Candidate will have experience in eCommerce & Digital Marketing, gained from working at an Etailer (must) and for a brand (plus)
• eRetail Media (eCommerce Advertising)  & eMerchandising expertise (Online assets, SEO optimised copy, PaidSearch, Display, Navigation etc.)
• In-depth understanding of online reseller landscape, best practice & familiar with major Etailers platforms
• Strong analytical skills and data-driven thinking i.e excel in playing with KPIs like sales data, channel margin, rebate, market-share  and is advanced in Excel 
• Proactive, energetic, self-starter with hands-on approach to the business and results oriented
• Highly collaborative and good communication skills to manage multiple projects & various stakeholders
• Consumer and customer centric
• English and local language a must.
• Ownership & accountability, Solution-driven, Honesty,  Integrity
• Run monthly & quarterly reviews & best practice sharing  internally & externally
• Provide weekly management reporting of performance against target and market activity as well as analysis on Etailers, i.e product / category sales trend to drive learning and decision-making
• Share learning back to region to fuel the regional best practices
• Execute with excellence to  Drive NPI and Run-rate business
• Manage day to day business by activating all Etailers platform, marketing & media tools:
  • Maximize traffic to our products’ pages, thru Retail Media i.e Site placements, Search, SEO, Events, Brand store and leveraging Logitech Digital marketing too
  • Improve Conversion & Loyalty, thru best in class Content, Ratings & Reviews, CRM
  • Drive ASP up, thru Attachment and Cross-merchandising tactics
  • Planning and executing promotions - aligned to the brand and customers commercial calendar
• Coordinate and ensure timely execution of the 360 activations at Etailer,  i.e NPIs and top events, in line with our best practices and in cooperation with the KAMs and Marketing managers
• Contribute to T&Cs with KAMs to get customer marketing in the terms & Manage D2D Marketplace operations (where applicable)

#LI-AL1 

Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house.
Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don’t meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you!

We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can’t wait to tell you more about them being that there are too many to list here and they vary based on location.
All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.
If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at +1-510-713-4866 for assistance and we will get back to you as soon as possible.