Customer Marketing Analyst, Cheez-It

Posted Yesterday
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Chicago, IL, USA
In-Office
Junior
Food
The Role
Analyzes customer investment and trade promotion tactics to identify optimization opportunities, improve promotional strategies, and drive profitable sales, market share, and revenue growth. Partners with Trade Promotion Managers, Sales Directors, and retailers, using syndicated data and shopper insights to develop actionable recommendations and support customer reviews and strategic commercial discussions.
Summary Generated by Built In

Job Description:

This role is responsible for the execution of customer investment strategy through the evaluation of trade promotion tactics and building optimization recommendations. This role will leverage existing shopper/consumer insights on price & promotions assigned per customer/channel to deliver selling stories for optimization activities. The purpose for this position is to support our stakeholders on gaining better understanding on how they invest today and where they need to shift investments tomorrow in order to deliver better revenue for customers, consumers, and the business. What are we looking for? Professional Degree in Business, Economics, Administration or equivalent. 1+Years professional experience working with leading multi- functional teams for Fast Moving Consumer Good Industries Familiarity with customer base and working knowledge of retail merchandising and in store execution tactics is a nice to have. Strong knowledge of syndicated data (e.g. IRI, Nielsen) and its nuances Must be skilled with turning insights into opportunities & translating them into actionable. Technical knowledge skills (e.g., Excel, PowerPoint, Tableau, Power BI, SAP knowledge would be a nice to have). Availability to travel 20% of time is needed. What will be your key responsibilities? Identify and evaluate promotion optimization opportunities Partner with Trade Promotion Managers and Team Lead, to drive profitable sales and share growth across the U.S. for assigned channel Execute complex and comprehensive analyses to support the development of channel-level and customer-level promotional strategies that achieve sales, share, and profitability objectives facilitate strategic conversations with internal Sales Directors and retailers (including customer reviews and top to top meetings) to evaluate tradeoffs and commercialize opportunities What can you expect from Mars? Work with diverse and talented Associates, all guided by the Five Principles. Join a purpose driven company, where we’re striving to build the world we want tomorrow, today. A strong focus on learning and development support from day one, including access to our in-house Mars University. An industry competitive salary and benefits package, including company bonus.

The base pay range for this position at commencement of employment is between the range listed below, however, base pay offered may vary depending on multiple individualized factors, including but not limited to job-related knowledge, skills, and experience. The total compensation package for this position will include variable pay, medical and dental benefits, participation in 401k plan, and paid time off benefits. Details of participation in these benefit plans will be provided if an applicant receives an offer of employment.

The pay range listed is applicable to IL:USD 0.00 - USD 0.00

Skills Required

  • Professional degree in Business, Economics, Administration, or equivalent
  • At least 1 year of professional experience working with multifunctional teams in the fast-moving consumer goods industry
  • Strong knowledge of syndicated data, such as IRI and Nielsen, and its nuances
  • Ability to turn insights into opportunities and translate them into actionable recommendations
  • Familiarity with the customer base and working knowledge of retail merchandising and in-store execution tactics
  • Technical skills with Excel, PowerPoint, Tableau, or Power BI
  • SAP knowledge
  • Availability to travel 20% of the time

Mars Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Mars and has not been reviewed or approved by Mars.

  • Healthcare Strength — The benefits package is positioned as comprehensive, with broad medical coverage and additional protections like life insurance and short- and long-term disability. Mental health support is emphasized, including free mental health services and wellbeing programming under initiatives such as Mars Be Well.
  • Parental & Family Support — Paid parental leave is highlighted as market-leading in the U.S., with an example of 18 weeks fully paid for both parents. Additional family-related leave types such as sick time for caregiving and bereavement leave are also described as part of the overall package.
  • Retirement Support — Retirement offerings are described as strong, including 401(k) matching (with a 6% match cited) and pension plans in some cases. The broader package also references retirement savings options and contributions aligned to local market practice, supporting long-term financial security.

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The Company
HQ: McLean, VA
41,866 Employees
Year Founded: 1911

What We Do

For more than a century, Mars, Incorporated has been driven by the belief that the world we want tomorrow starts with how we do business today. This idea is at the center of who we have always been as a global, family-owned business. Today, Mars is transforming, innovating and evolving in ways that affirm our commitment to making a positive impact on the world around us. Across our diverse and expanding portfolio of confectionery, food, and petcare products and services, we employ 133,000 dedicated Associates who are all moving in the same direction: forward. With $40 billion in annual sales, we produce some of the world’s best-loved brands including DOVE®, EXTRA®, M&M’s®, MILKY WAY®, SNICKERS®, TWIX®, ORBIT®, PEDIGREE®, ROYAL CANIN®, SKITTLES®, WHISKAS®, COCOAVIA®, and 5™; and take care of half of the world’s pets through our pet health services AniCura, Banfield Pet Hospitals™, BluePearl®, Linnaeus, Pet Partners™, and VCA™. We know we can only be truly successful if our partners and the communities in which we operate prosper as well. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire our Associates to take action every day to help create a world tomorrow in which the planet, its people and pets can thrive.

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