Customer Business Manager

Posted 6 Days Ago
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Cincinnati, OH, USA
In-Office
100K-120K Annually
Senior level
Manufacturing
The Role
The Customer Business Manager owns profitable growth for assigned Target accounts. Responsibilities include forecasting, P&L and budget management, promotional ROI analysis, pricing and assortment recommendations, customer business planning, retailer negotiations, digital commerce execution, and cross-functional coordination with Sales, Trade, Marketing, Supply Chain, and Brand teams.
Summary Generated by Built In

We are Kao, listed as one of the world’s most ethical companies for the last 19 years.

Our brand portfolio spans across three sectors; Consumer Care (John Frieda, Bondi Sands, Bioré, Jergens, Curél), Professional Hair (Goldwell, Oribe, KMS Hair, Kerasilk), and Molton Brown.

Our corporate philosophy, the Kao Way, guides us in everything we do – acting with integrity, courageously driving innovation, and treating each other with trust and respect.

The role:

The Customer Business Manager drives profitable, sustainable growth across assigned retail customers by translating company and brand strategies into actionable customer plans. This role is responsible for managing account performance through forecasting, financial stewardship, business analysis, customer relationship management, and cross-functional execution. The position exists to identify growth opportunities, deliver data-driven recommendations, optimize investments and promotional activities, and ensure flawless execution that meets both customer needs and company objectives. By serving as the day-to-day link between the customer and internal teams, the Customer Business Manager helps maximize sales, profitability, and long-term partnerships.

This role serves a critical piece of the organization by managing part of our business with Target.

At Kao, we offer amazing benefits that are available to you on your first day of employment (healthcare, 401(k) plus company match), 36 total days off (vacation + holidays + sick) and a base salary of $100,000 - 120,000 plus bonus.

What you will do:

P&L, Budget and/or Financial Management                                                                                 

  • Build and own customer forecasts
  • Evaluate promo ROI, mix impact, and margin implications
  • Own day-to-day budget tracking for assigned accounts
  • Decide how trade funds are allocated within guardrails
  • Prepare promo ROI assessments and margin impact views
  • Recommend mix, or promo changes
  • Recommend financially sound actions aligned to sales targets
  • Present financial implications to internal partners
  • Active management of customer financial performance
  • Identify and execute profitability improvement opportunities
  • Make recommendations regarding pricing architecture, promotional cadence, and assortment profitability

Business Analysis                                                                                                                                                 

  • Identify root causes and implications
  • Translate insights into recommendations
  • Prioritize business issues and opportunities for deep dive
  • Prioritize requests by brand/trade/customer
  • Answer "what should we do differently?" questions
  • Diagnose root causes behind performance gaps or wins
  • Lead or support preparation of business assessment deliverables
  • Apply best practices across multiple business planning scenarios
  • Analyze and document risks and benefits
  • Identify business opportunities for growth and profitability
  • Create business cases and ROI analyses to support recommendations
  • Assess opportunity size, resource requirements, and expected outcomes.

Planning & Execution                                                 

  • Build customer execution plans aligned to strategy
  • Coordinate with Supply Chain, Trade, and Marketing
  • Adjust execution details to meet customer requirements
  • Shape sell-in recommendations on pricing, packs, and assortment
  • Advocate for customer needs in innovation discussions
  • Influence launch timing
  • Flag customer-specific risks and requirements
  • Ensure alignment across in-store, omnichannel, and digital commerce activations
  • Lead execution planning for digital commerce initiatives
  • Ensure integration with broader Sales, Trade, Brand, and customer strategies
  • Partner cross-functionally to bring innovation and activation plans to market

Retailer Connection                                 

  • Set agendas and shape customer conversations
  • Push back and reframe buyer requests when needed
  • Influence decisions using data and strategy
  • Partner with Brand and Trade to deliver compelling retailer stories
  • Lead account teams in creating and evaluating retailer-focused executions
  • Tailor value propositions to retailer priorities and stakeholders
  • Conduct customer discovery to uncover needs, challenges, and decision criteria
  • Navigate objections and negotiations
  • Build multi-threaded relationships across retailer organizations
  • Demonstrate stakeholder mapping and mutual action planning
  • Advocate for customer opportunities internally and externally
  • Secure alignment and commitment around growth initiatives

Leadership & Development                                                                 

  • Implement a learning mindset for themselves to stay current on trends, resource allocation & industry capabilities to close existing gaps & develop relevant capabilities in the future.
  • Foster a positive, fact based, growth-minded, and collaborative team environment within team, department, and cross-functionally. Champion professional development and individual growth while driving performance, alignment, and engagement across the Kao organization.

What you will need:

  • Bachelors Degree required in Business Administration or a related field
  • 7+ years of relevant CPG related experience; knowledge of sales fundamentals, including assortment, pricing, merchandising, promotion, distribution, and category management principles
  • Strong Microsoft Office Usage (PowerPoint, Excel, Word, Outlook), Canva a plus
  • Intermediate negotiation and selling skills, including the ability to address objections, communicate value propositions, and support customer business reviews 
  • Self-motivated with a growth mindset, strong attention to detail, and the ability to operate independently while exercising sound business judgment
  • Strong analytical and problem-solving skills with the ability to translate complex data into actionable business recommendations and customer selling stories
  • Strong communication and executive presentation skills, with the ability to influence stakeholders internally and externally

At Kao, we believe the diversity of our teams strengthens our global mission. Here we trust and respect each other, collaborating in a friendly and inclusive work environment to achieve great results.

What you can expect from us:

  • An entrepreneurial environment where passionate and innovative teams come together.
  • Respect, teamwork and collaboration are at the heart of how we work.
  • A workplace culture that prioritizes employee wellbeing
  • A broad range of benefits, including flexible working, competitive salaries, health and wellbeing offers, retirement, insurance options, and more…
  • Learning and development opportunities

Your voice matters here — we value entrepreneurial thinking and innovation from our teams.

To find out why 33,000 people across the Globe work at Kao please visit:

https://www.kao.com/americas/en/careers/

Discover careers at Kao and how we live our purpose, Kirei – Making Life Beautiful.
https://kao.voyse.io/

Kao is an Equal Opportunity Employer, including disabled and veterans.

Skills Required

  • Bachelor’s degree in Business Administration or a related field
  • 7+ years of relevant consumer packaged goods experience
  • Knowledge of sales fundamentals, including assortment, pricing, merchandising, promotion, distribution, and category management principles
  • Strong Microsoft Office skills, including PowerPoint, Excel, Word, and Outlook
  • Intermediate negotiation and selling skills, including addressing objections, communicating value propositions, and supporting customer business reviews
  • Self-motivated, growth-minded, detail-oriented, and able to work independently with sound business judgment
  • Strong analytical and problem-solving skills with the ability to translate complex data into actionable recommendations and customer selling stories
  • Strong communication and executive presentation skills, with the ability to influence internal and external stakeholders
  • Experience with Canva
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The Company
HQ: Tokyo
3,694 Employees

What We Do

Ever since the company's founding in 1887, Kao has strived to deliver value to the life of people everywhere in the world. Today, we are a leading manufacturer in the fields of hygiene, beauty and health, while our chemical business contributes to the development of diverse industries. With more than 33,000 employees, our mission is to enrich the lives of people globally and contribute to the sustainability of the world. In the regions of Americas, Europe, Middle East and Africa (EMEA), we focus on our Beauty Care business with premium brands in three business sectors: Consumer, Salon and Cosmetics. Our Business Sector represents skin and hair care brands that are recognized worldwide for their innovation and quality, such as Jergens, Curél, Bioré, Guhl, and John Frieda. Our Salon Business Sector is committed to unleashing the creativity of stylists around the globe. With our industry leading brands Goldwell, KMS and Oribe, stylists have everything in their hands to create beautiful show-stopping hair representative of the individuality of their clients. Our London-based boutique brand, Molton Brown, offers luxury beauty products found only in our exclusive Molton Brown stores, high-end department stores and travel retail, as well as five-star hotels around the world. All three business sectors are driven by the same values and beliefs: Creating high-quality products and constantly striving for the best is what is at the heart of everything we do. This is why we understand that our people are one of our core assets, and we strive for a working environment that allows team members to flourish and grow. Join us, and you will have opportunity to help us make life beautiful

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