Custom Software Engineer

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Kolkata, West Bengal, IND
In-Office
Information Technology
The Role
Project Role : Custom Software Engineer
Project Role Description : Develop custom software solutions to design, code, and enhance components across systems or applications. Use modern frameworks and agile practices to deliver scalable, high-performing solutions tailored to specific business needs.
Must have skills : Salesforce Marketing Cloud
Good to have skills : NA
Minimum 7.5 year(s) of experience is required
Educational Qualification : 15 years full time education
Roles & Responsibilities
Lead end-to-end architecture, design, and delivery of Salesforce Marketing Cloud (SFMC) solutions across multiple programs and business units.
Drive overall project execution including solution strategy, implementation roadmap, governance, and successful delivery aligned with business objectives.
Collaborate with business stakeholders, enterprise architects, product owners, and delivery teams to translate marketing and customer engagement requirements into scalable SFMC solutions.
Define and implement SFMC architecture covering Journey Builder, Email Studio, Mobile Studio, Automation Studio, Contact Builder, and Personalization capabilities.
Provide architectural leadership across integrations involving Sales Cloud, Service Cloud, Data Cloud, external platforms, and enterprise data ecosystems.
Own solution design decisions, data model strategy, customer lifecycle orchestration, and omnichannel engagement frameworks.
Establish best practices, development standards, reusable frameworks, and governance models for SFMC implementations.
Manage and mentor technical teams including developers, consultants, and leads to ensure quality delivery and capability growth.
Drive estimation, resource planning, risk management, and delivery governance across projects.
Ensure performance optimization, scalability, security compliance, and data governance across Marketing Cloud implementations.
Act as the primary technical escalation point and trusted advisor for stakeholders and leadership.
Support presales activities including solutioning, effort estimation, architecture definition, and client presentations.
Professional & Technical Skills
Must Have Skills
Strong hands-on and architectural experience in Salesforce Marketing Cloud.
Deep expertise in:
Journey Builder
Email Studio
Mobile Studio
Automation Studio
Contact Builder & Data Model Design
Strong understanding of SFMC architecture, data management, and customer engagement strategy.
Experience designing enterprise-scale omnichannel marketing solutions.
Expertise in SFMC integrations using APIs, REST/SOAP services, and middleware platforms.
Experience with AMPscript, SSJS, HTML, CSS, and JavaScript for personalization and custom development.
Proven experience driving end-to-end project delivery and solution ownership.
Good To Have Skills
Experience with Salesforce Data Cloud / CDP integration.
Exposure to Sales Cloud, Service Cloud, and cross-cloud architecture.
Experience with Marketing Cloud Personalization or Customer Data Platforms.
Knowledge of DevOps, CI/CD, and deployment strategies for SFMC.
Experience in driving complete program ownership from solution design through production rollout and hypercare support.

15 years full time education

About Accenture

Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities.

Visit us at www.accenture.com 

Equal Employment Opportunity Statement

We believe that no one should be discriminated against because of their differences. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, military veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by applicable law. Our rich diversity makes us more innovative, more competitive, and more creative, which helps us better serve our clients and our communities.

Accenture Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Accenture and has not been reviewed or approved by Accenture.

  • Healthcare Strength Pay is considered competitive when paired with robust insurance options and other perks that compare well with large consulting and IT services peers. Multiple national medical plan options plus dental and vision are positioned as a core strength of the overall package.
  • Retirement Support Retirement support is positioned as a standout feature through a 401(k) dollar-for-dollar match up to a set percentage after eligibility. The package is reinforced by additional financial programs such as savings tools and related resources.
  • Parental & Family Support Parental and caregiving supports are presented as a meaningful benefit differentiator through substantial paid parental leave and multiple caregiver-oriented programs. Backup care and fertility/adoption/surrogacy navigation and reimbursements add breadth to family support beyond leave alone.

Accenture Insights

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The Company
456,553 Employees
Year Founded: 1989

What We Do

Accenture is a global professional services company with leading capabilities in digital, cloud and security. Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Interactive, Technology and Operations services—all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 500,000+ people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities. Visit us at www.accenture.com.

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