The Role
The Growth Hacker will drive product awareness and sales, identify growth channels, analyze marketing data, and implement growth strategies.
Summary Generated by Built In
Token Metrics is looking for an experienced Growth Hacker to join our team. The ideal candidate will drive awareness and sales of our products and services. In this role, you will work with our team to determine key pain points, bottlenecks, and opportunities for our business. You will devise, implement, and execute strategies to grow our market share and customer base. The ideal candidate should be able to tailor solutions to different markets, scenarios, products, and goals. A top-notch growth hacker is innovative, passionate about startups, and an expert at executing strategies for business growth.
Responsibilities
- Identifying, developing and optimizing growth channels.
- Pinpointing issues that are hampering growth for the business.
- Analyzing marketing data and user feedback (campaign results, conversion rates, traffic, etc.) to shape future marketing strategies.
- Implementing initiatives and projects to achieve growth goals for the company.
- Replicating successful strategies at scale and in new markets.
- Developing and executing campaigns to drive traffic to digital channels.
- Proposing new initiatives to attract prospects and convert leads as well as testing new approaches.
Requirements
- A bachelor's degree in marketing, strategy, business management, or similar.
- 3 years of experience in a related role and in the startup space.
- Strong background in advertising.
- Must have working experience in Crypto niche
- A portfolio of successful growth implementations and interventions.
- Expertise in marketing, online strategies, user experience, and business development.
- Exceptional analytical skills and the ability to leverage data, metrics, analytics and trends to generate creative ideas.
- Skilled at web optimization, sales generation, conversion analysis, and creating sales funnels.
- Knowledge of various growth-hacking tools, such as automation and campaign monitoring platforms.
- Creative, problem-solving, and results-driven mindset.
- An adaptable, iterative thinker who is constantly learning.
Top Skills
Automation Platforms
Campaign Monitoring Tools
Growth-Hacking Tools
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The Company
What We Do
Token Metrics is a cryptocurrency investment research platform that’s driven by machine learning and artificial intelligence. The company was founded by Ian Balina in 2017 as he traded his way from $20,000 to more than $5 million, logging all his trades in a public-facing spreadsheet that drew more than a million unique visitors per month. Ian’s Moneyball-style approach to crypto investing now forms the basis of the Token Metrics platform, which now helps thousands of customers around the world profitably play the crypto markets.
